Upfield (company)

Travis Barker and Violife® Have One Message This New Year: "We'd Like to Buy You Breakfast"

Retrieved on: 
Thursday, December 28, 2023

With one-third of New Year's resolutions aimed at improving diets every year, Violife is committed to helping consumers stick to their animal-free resolutions, starting with breakfast.

Key Points: 
  • With one-third of New Year's resolutions aimed at improving diets every year, Violife is committed to helping consumers stick to their animal-free resolutions, starting with breakfast.
  • Wiiildy Good Breakfast Club is a digital one-stop-spot that caters to anyone seeking out plant-based breakfast and more without compromising on taste or quality.
  • "In the words of Travis Barker 'our products are f*cking awesome' (excuse my French), which is why we are inspiring better habits by offering animal-free bagels and Violife dairy-free Cream Cheese.
  • Violife's month-long initiative to overhaul Americans' breakfast begins on January 1st, 2024, and promotions will continue throughout the month.

Violife® Announced as an Event Sponsor of the Food Network New York City Wine & Food Festival presented by Capital One

Retrieved on: 
Tuesday, October 3, 2023

HACKENSACK, N.J., Oct. 3, 2023 /PRNewswire/ -- Violife®, the no. 1 selling retail brand of dairy free cheese in the U.S., is proud to announce their debut as an event sponsor at the Food Network New York City Wine & Food Festival presented by Capital One (the Festival). Violife has partnered with Mike Puma, the award-winning chef of NYC's Gotham Burger Social Club, who will showcase Violife dairy free cheese in a custom plant-based burger to be offered for tasting at the Festival.

Key Points: 
  • 1 selling retail brand of dairy free cheese in the U.S., is proud to announce their debut as an event sponsor at the Food Network New York City Wine & Food Festival presented by Capital One (the Festival).
  • Violife has partnered with Mike Puma, the award-winning chef of NYC's Gotham Burger Social Club, who will showcase Violife dairy free cheese in a custom plant-based burger to be offered for tasting at the Festival.
  • In addition, Violife created and will sponsor the Powered by Plants Award at the Festival's Blue Moon Burger Bash® presented by Pat LaFrieda Meats hosted by Rachael Ray.
  • Burger Bash, now in its 16th year as part of the Festival, is a burger-juice-dripping extravaganza and one of the most popular events at the Festival.

Violife® Teams Up with Award-Winning Gotham Burger Social Club in NYC

Retrieved on: 
Friday, June 16, 2023

HACKENSACK, N.J., June 16, 2023 /PRNewswire/ -- Violife, the number one selling brand of dairy free cheese in the U.S.*, has teamed up with one of NYC's most popular burger spots, Gotham Burger Social Club, to dish out delicious plant based and dairy free food for the first-ever Violife Street Feast. 

Key Points: 
  • HACKENSACK, N.J., June 16, 2023 /PRNewswire/ -- Violife , the number one selling brand of dairy free cheese in the U.S.*, has teamed up with one of NYC's most popular burger spots, Gotham Burger Social Club , to dish out delicious plant based and dairy free food for the first-ever Violife Street Feast.
  • Ahead of its NYC restaurant debut, the award-winning Gotham Burger Social Club will be serving two delicious dairy free dishes highlighting various Violife products: plant-forward Gotham Smash burgers and vegan tacos.
  • "Burgers are my ultimate comfort food and when Violife approached me to create a version of my famous Gotham Smash Burger that's vegetarian and dairy-free I just knew I had to jump on the opportunity," said Chef Mike Puma, Founder of Gotham Burger Social Club.
  • Violife's dairy free cheese varieties make it easier than ever for consumers to incorporate more dairy free alternatives into their diet.

Violife® Teams with Celebrated Chefs

Retrieved on: 
Wednesday, March 29, 2023

HACKENSACK, N.J., March 29, 2023 /PRNewswire/ -- Upfield leading dairy-free cheese brand Violife® has teamed with James Beard Foundation Award-Winning Chef, Michael Solomonov, celebrated chef, James Beard Foundation Award Winner and best-selling author, Gregory Gourdet,  Jon Gabel, Pizza Restaurateur, and co-owner of the New York and Miami pizzeria, Zazzy's, and Chef, and author of, Mission Vegan: Wildly Delicious Food for Everyone, Danny Bowien, to help propel plant-based eating by spreading the word about Violife's line of plant-based, dairy-free products and its use in signature recipes.   

Key Points: 
  • "We created this brand ambassador opportunity with that goal in mind and we're very excited to team with these accomplished chefs to continue to elevate Violife products and bring this mission to life."
  • The chef participants chosen from key culinary markets within the U.S., offer a diverse range of cuisines and are committed to providing non-dairy options on their menus.
  • Established to foster multiple-year relationships with these chefs, they will act as paid brand ambassadors for Violife lending their culinary expertise and influence for the products.
  • To learn more about Violife Foodservice opportunities and our chef partners, visit https://violifefoods.com/us/food-service/

PEET'S COFFEE "FREES DAIRY-FREE" FOR EARTH MONTH, DEBUTS PLANT-BASED SPRING MENU

Retrieved on: 
Tuesday, March 21, 2023

EMERYVILLE, Calif., March 21, 2023 /PRNewswire/ -- Citing higher-than-ever demand for plant-based milks in customer orders, Peet's Coffee is honoring Earth Month with a fresh perk for coffee lovers who prefer dairy alternatives. During the month of April (Earth Month), Peet's will offer complimentary non-dairy, alternative milk in all Peet's beverages. This means that Peet's customers can enjoy the addition of oat, almond or soy milk to each beverage of their choice all month long - on Peet's - just in time for new plant-based offerings.

Key Points: 
  • Peet's Coffee Spring menu features all plant-based items, and complimentary non-dairy, alternative milk during April!
  • Peet's Spring Menu continues the brand's partnerships with leading plant-based producers to provide the highest quality ingredients for alternative protein menu items.
  • Peet's Coffee Spring Menu also includes the annual Anniversary Blend, which is now available online and in-store.
  • *In April 2023, Peet's Coffee will offer "free dairy-free" milk upgrade for all orders at participating Peet's Coffee locations.

PLANET BASED FOODS TO DEBUT ORGANIC HEMP-BASED VEGAN ICE CREAM AT NATURAL PRODUCTS EXPO WEST

Retrieved on: 
Wednesday, March 1, 2023

Show attendees will have the first opportunity to sample Planet Based Foods' better-for-the planet, allergen-free ice cream flavors — butter pecan, chocolate, coffee chip and vanilla — at Booth #893 in Hall A.

Key Points: 
  • Show attendees will have the first opportunity to sample Planet Based Foods' better-for-the planet, allergen-free ice cream flavors — butter pecan, chocolate, coffee chip and vanilla — at Booth #893 in Hall A.
  • "With a sumptuous mouthfeel and creamy flavor, Planet Based Foods' new organic vegan ice creams are a mouthwatering option for those with a dairy-free lifestyle, and for traditional ice cream lovers who want a conscious luxury that's as good for the planet as it is for their taste buds," said Robert Davis, chief innovation officer, Planet Based Foods.
  • Planet Based Foods will also showcase new Original and Southwest taquito formulations with Violife dairy-free Colby Jack Shreds at EXPO West.
  • For more information, visit planetbasedfoods.com and stop by Planet Based Foods' Booth #893, Hall A, March 9 – 11, 2023 at EXPO West.

PLANET BASED FOODS TAPS VIOLIFE FOR EXPANDING CONVENIENCE FOOD LINE

Retrieved on: 
Thursday, February 23, 2023

Planet Based Foods will showcase new formulations of its Original and Southwest Taquitos that feature Violife vegan Colby Jack Shreds alongside Planet Based Foods' high-protein hemp-based crumble at Natural Products EXPO West 2023 .

Key Points: 
  • Planet Based Foods will showcase new formulations of its Original and Southwest Taquitos that feature Violife vegan Colby Jack Shreds alongside Planet Based Foods' high-protein hemp-based crumble at Natural Products EXPO West 2023 .
  • "Violife and Planet Based Foods have shared values around quality and innovation, so we're looking forward to ongoing collaboration opportunities with Planet Based Foods as they expand their product line."
  • EXPO West 2023 attendees can sample Planet Based Foods' new formulations of its Original and Southwest Taquitos featuring Violife cheese at Planet Based Foods' Booth #893, Hall A:
    Original Taquitos with Cheese - serve up 5g of plant-based protein via Planet Based Foods' hemp-based crumble and include Violife Colby Jack Shreds wrapped in a crunchy, gluten-free corn tortilla shell.
  • Planet Based Foods is currently developing new hand-held, frozen convenience foods to make it easier for consumers to incorporate good-for-you, good-for-the planet foods into their busy lifestyles.

Planet Based Foods to use Violife® in its Southwest Style Taquitos and Original with Cheese Taquitos

Retrieved on: 
Thursday, February 16, 2023

VANCOUVER, BC, Feb. 16, 2023 /PRNewswire/ - Planet Based Foods Global Inc. (CSE: PBF) (OTCQB: PBFFF) (FRA: AZ0) ("PBFG", "Planet Based Foods" or the "Company") is pleased to announce internationally renowned and award-winning dairy-free  cheese alternative, Violife®, will supply the Company with dairy-free cheeses for its Southwest Style Taquitos and Original with Cheese Taquitos.

Key Points: 
  • VANCOUVER, BC, Feb. 16, 2023 /PRNewswire/ - Planet Based Foods Global Inc. (CSE: PBF) (OTCQB: PBFFF) (FRA: AZ0) ("PBFG", "Planet Based Foods" or the "Company") is pleased to announce internationally renowned and award-winning dairy-free  cheese alternative, Violife®, will supply the Company with dairy-free cheeses for its Southwest Style Taquitos and Original with Cheese Taquitos.
  • Planet Based Foods' incorporation of Violife® into these products further reflects its efforts toward creating more sustainable and ethical food systems, without compromising on the most important factor, taste.
  • Violife's dairy-free cheeses are made from plant-based ingredients and free from preservatives, lactose, gluten, nuts, and soy.
  • "Planet Based Foods is committed to offering only the most delicious quality ingredients to our customers", quotes Braelyn Davis, Planet Based Foods CEO and co-founder.

Veganuary 2023 sign-ups at record rate - one person every 2.4 seconds

Retrieved on: 
Tuesday, January 3, 2023

New York City, Jan. 03, 2023 (GLOBE NEWSWIRE) -- Veganuary , the global pledge to try vegan for January and beyond, officially kicked off on Sunday with a record-breaking sign-up rate of one person taking up the challenge every 2.4 seconds.

Key Points: 
  • New York City, Jan. 03, 2023 (GLOBE NEWSWIRE) -- Veganuary , the global pledge to try vegan for January and beyond, officially kicked off on Sunday with a record-breaking sign-up rate of one person taking up the challenge every 2.4 seconds.
  • As the Veganuary movement continues to grow worldwide, it reflects the hope and positive change that many participants aim to carry into the new year.
  • Further, those who are going vegan or vegetarian for their New Year’s Resolution this year feel more hopeful than those who are not (78% vs. 59%).
  • Veganuary is uniquely positioned to support individuals in reaching these goals through the free resources offered to all 2023 participants.

Violife® Grows U.S. Product Portfolio with Launch of Dairy-Free Sour Cream

Retrieved on: 
Wednesday, January 4, 2023

HACKENSACK, N.J., Jan. 4, 2023 /PRNewswire/ -- Violife, the no. 1 selling brand of dairy-free cheese in the U.S., has launched a dairy-free sour cream alternative in 883 Walmart locations.

Key Points: 
  • 1 selling brand of dairy-free cheese in the U.S., has launched a dairy-free sour cream alternative in 883 Walmart locations.
  • Violife Just Like Sour Cream (MSRP: $4.99) offers a creamy, rich, and tangy taste without the dairy.
  • "We created Just Like Sour Cream to have a creamy, cooling, and tangy flavor so fans won't miss out on what they know and love!"
  • Just Like Sour Cream pairs well with Violife's dairy-free cheese varieties, making it easier than ever for consumers to incorporate more dairy-free alternatives into their diet.