Alpha Group (Belarus)

Subtext Expands Outreach to Student-Athletes With Investment In INFLCR NIL Technology

Retrieved on: 
Monday, April 25, 2022

Initially, Subtext worked with INFLCR, the industry-leading brand building and NIL business management app, to provide student-athletes with education and best practices around monetizing through their texting platform.

Key Points: 
  • Initially, Subtext worked with INFLCR, the industry-leading brand building and NIL business management app, to provide student-athletes with education and best practices around monetizing through their texting platform.
  • The partnership gives direct access to Subtext through INFLCR and automates reporting for all Subtext transactions.
  • This expanded investment will bring more NCAA-athletes into the Subtext community, allowing them to own their relationships with fans and build value in their brands, said Mike Donoghue, co-founder and CEO of Subtext.
  • Subtext was one of our first NIL partners in July because they stood out with their clear value-prop for student-athletes.

Subtext Partners with INFLCR to Offer Student Athletes an Intimate Way to Connect with Their Fans and Monetize Their Following

Retrieved on: 
Tuesday, August 24, 2021

With Subtext, NCAA student-athletes can create their own subscriber communities and share exclusive updates with their biggest supporters in a way that remains compliant with NCAA reporting requirements.

Key Points: 
  • With Subtext, NCAA student-athletes can create their own subscriber communities and share exclusive updates with their biggest supporters in a way that remains compliant with NCAA reporting requirements.
  • NCAA athletes have been granted a momentous opportunity to rightfully monetize their personal brand, said Mike Donoghue, co-founder and CEO of Subtext.
  • Instead of renting their relationship with fans from the social platforms, athletes can use Subtext to build income and community without compromise.
  • This partnership gives INFLCR athletes a compliant way to earn income right from their phone through text conversations with their fans.