Professional Women's Hockey League and Rogers Announce Strategic Partnership
TORONTO, Dec. 29, 2023 (GLOBE NEWSWIRE) -- The Professional Women’s Hockey League and Rogers Communications announced today a new multi-year agreement ahead of the inaugural season opener on January 1, 2024. Rogers will become the official telecommunications partner of the PWHL in Canada. The partnership builds on Rogers deep commitment to hockey and to growing the game across Canada.
- The partnership builds on Rogers deep commitment to hockey and to growing the game across Canada.
- “Rogers has become synonymous with hockey in Canada through its partnership with the NHL, bringing professional hockey to fans from coast-to-coast through its media properties, team investments, and league sponsorships,” said Stan Kasten, a PWHL Advisory Board member.
- “This exciting partnership with the PWHL is yet another extension of Rogers’ commitment to growing the game and bringing Canadians the best professional hockey experiences.”
Through the partnership, Rogers will support the growth of women’s hockey in Canada by bringing fans closer to the action with live games, behind-the-scenes content, unique fan experiences, and inspirational opportunities for girls in minor hockey to connect with their hockey heroes. - “We’re proud to support the PWHL and to help grow women’s hockey across the country,” said Tony Staffieri, CEO, Rogers Communications.