Game-changing Generational Trends and Shifts in Tech Lead to the Era of Immersive Sports
NEW YORK, June 27, 2023 /PRNewswire/ --
- As the sports industry recognizes generational and technological shifts, the survey delves into the changing behaviors and preferences of sports fans, offering a glimpse into the future.
- "As we navigate a rapidly evolving digital media landscape, Deloitte's survey reveals key shifts in sports consumption.
- The rise of streaming services, coupled with changing generational behaviors, necessitates a change in how the industry views engagement.
- Gen Z, in particular, seeks immersive, social experiences both at home and at live events, with a noticeable trend towards multiple devices and platforms.