FreshRealm Continues Transformation of the Fresh Meals Category with Acquisition of U.S. Marley Spoon Operational Assets
SAN CLEMENTE, Calif. , Jan. 30, 2024 /PRNewswire/ -- FreshRealm, the national Fresh Meals platform, has today announced its acquisition of the operational assets of Marley Spoon (MS1.DE, MS1 GY) – a leading global subscription-based meal kit provider. FreshRealm will take over all of Marley Spoon's U.S. operational and supply chain infrastructure, integrating them into its U.S.-based network. The $24M transaction includes Marley Spoon's transfer to FreshRealm of three production and fulfillment facilities in Newark, NJ, Tracy, CA, and Dallas, TX. Marley Spoon forecasts the deal to increase margin and reduce cost. Concurrently, Marley Spoon is acquiring bistroMD, a food as medicine subscription service that provides convenient, ready to eat, gourmet meals for health-conscious consumers, which will also join the FreshRealm platform. After closing FreshRealm will fulfill all orders for Marley Spoon U.S. customers nationwide, including for its bistroMD, Martha & Marley Spoon, and Dinnerly brands.
- SAN CLEMENTE, Calif. , Jan. 30, 2024 /PRNewswire/ -- FreshRealm , the national Fresh Meals platform, has today announced its acquisition of the operational assets of Marley Spoon (MS1.DE, MS1 GY) – a leading global subscription-based meal kit provider.
- FreshRealm will take over all of Marley Spoon's U.S. operational and supply chain infrastructure, integrating them into its U.S.-based network.
- After closing FreshRealm will fulfill all orders for Marley Spoon U.S. customers nationwide, including for its bistroMD, Martha & Marley Spoon, and Dinnerly brands.
- FreshRealm's optimized, channel-agnostic, end-to-end Fresh Meals platform offers services for direct-to-consumer, brick and mortar food retailers, restaurants, and other Fresh Meals providers.