Savanta ComRes

AI AND DIGITAL TECHNOLOGY EXPECTED TO DRIVE GROWTH IN CONSULTING IN 2024 ACCORDING TO INDEPENDENT NEW SURVEY FROM THE MCA

Retrieved on: 
Monday, January 22, 2024

In the largest piece of research ever conducted by independent research firm Savanta Comres.

Key Points: 
  • In the largest piece of research ever conducted by independent research firm Savanta Comres.
  • The impact of AI features greatly in the results of the MCA Member Survey 2024.
  • Independent market research agency Savanta partnered with the MCA to collect and analyse member data for the 2024 report.
  • The UK consulting industry is amongst the best in the world and a vital part of the business landscape.

Bazaarvoice Shopper Experience Index: 77% of shoppers say they’re reducing their spending on non-essential items due to the economy

Retrieved on: 
Thursday, November 2, 2023

The results revealed that as shoppers weigh their purchases more carefully in the current economic climate, they are spending less.

Key Points: 
  • The results revealed that as shoppers weigh their purchases more carefully in the current economic climate, they are spending less.
  • Consumers are changing their shopping habits due to the current economy: 73% of consumers claim to have changed their spending habits due to the current economy.
  • Over half (54%) have maintained the same spending habits when it comes to essential products, but 21% are even reducing spending on those.
  • Half say they often research a product through social channels, and 42% say social media impacts their purchasing decisions.

Bazaarvoice Generative AI Study reveals consumers are open to AI in user-generated content

Retrieved on: 
Thursday, October 26, 2023

The report explores consumers’ trust of generative AI, and if they would find it useful in assisting with writing product reviews.

Key Points: 
  • The report explores consumers’ trust of generative AI, and if they would find it useful in assisting with writing product reviews.
  • "AI has the power to improve our lives in an almost countless amount of ways,” said Colin Bodell, Bazaarvoice CTO.
  • “Bazaarvoice has been using AI and machine learning in our technology and offerings in various ways over the past decade.
  • We also have several new offerings that utilize AI such as Content Coach, which suggests product-specific topics for consumers to write about in their reviews based on other relevant product reviews.

GLP-1 Coverage in Employer Plans Could Nearly Double in 2024

Retrieved on: 
Monday, October 9, 2023

SEATTLE, Oct. 9, 2023 /PRNewswire/ -- Accolade (Nasdaq: ACCD) announced today findings from an employer survey on sentiment and adoption of GLP-1 medications. A key finding: while 81% of human resource (HR) decision-makers feel that their employees would be interested, only 25% cover GLP-1s today.

Key Points: 
  • A key finding: while 81% of human resource (HR) decision-makers feel that their employees would be interested, only 25% cover GLP-1s today.
  • "These findings mirror the conversations we're having with customers," said James Wantuck, MD, Accolade associate chief medical officer.
  • "This survey provides a helpful pulse on the HR community's need for a game plan around GLP-1 medications.
  • The main obstacles to incorporating GLP-1 medications are lack of trusted information and the perceived high cost associated with them.

How rape myths and unconscious biases prejudice the judicial system against women -- and rape survivors in particular

Retrieved on: 
Tuesday, September 26, 2023

The US charity, the Rape, Abuse and Incest National Network, has shown that one in six women in the US has been the victim of rape or attempted rape, yet two in three rapes go unreported.

Key Points: 
  • The US charity, the Rape, Abuse and Incest National Network, has shown that one in six women in the US has been the victim of rape or attempted rape, yet two in three rapes go unreported.
  • The Victims’ Commissioner for England and Wales notes that, in the year to December 2021, the police recorded 67,125 rape offences.
  • And yet the charity Rape Crisis says five in six women who are raped don’t report it.

Why victims of sexual assault do not trust the judicial system

    • A poll by Savanta ComRes in February 2023 found that 26% of women said that they had “no trust in the police at all”.
    • In court, sexual assault cases are defined by legal precedents, in which gender stereotypes and rape myths have been found to play a significant role.
    • They are also based on a lack of understanding around psychological reactions to assault and rape, where some people freeze due to fear.

How rape myths are used to undermine women’s credibility in court

    • Even though the circumstances and definitions of false allegations vary, the report found that only 3%-4% of all rapes reported could be potential false allegations.
    • Rape myths have also arisen due to the inconsistency in survivor accounts.
    • Emotions – or the lack of what are perceived to be the appropriate emotions – are used to undermine women’s testimonies.
    • Proper training in rape myths has been shown to have the power to change attitudes towards rape, and towards women survivors.

DOUBLE DIGIT GROWTH EXPECTED TO CONTINUE IN CONSULTING AS CLIENTS ACROSS THE GLOBE TURN TO THE UK FOR EXPERTISE: Management Consultancies Association (MCA) Reports

Retrieved on: 
Monday, July 3, 2023

The MCA Annual Industry Report 2023, conducted with the independent research firm Savanta, showed strong growth by MCA member firms as clients turn to management consultants during uncertain times.

Key Points: 
  • The MCA Annual Industry Report 2023, conducted with the independent research firm Savanta, showed strong growth by MCA member firms as clients turn to management consultants during uncertain times.
  • Industry leaders in the sector also expect this double-digit growth to continue in 2023 with a forecast of 13% increase in services.
  • Contributing to this success is the increased use of UK consulting firms by clients from across the globe.
  • Nusrat Ghani MP, Minister for Industry and Investment Security, added
    "It is great to see the continued strength and growth of the vibrant UK consulting sector.

Conspiracy theories aren't on the rise – we need to stop panicking

Retrieved on: 
Monday, June 19, 2023

As a researcher, I’m mainly interested in what claims are considered conspiratorial and how these are phrased.

Key Points: 
  • As a researcher, I’m mainly interested in what claims are considered conspiratorial and how these are phrased.
  • But I’m also interested in the widespread belief that conspiracy theories are apparently on the rise, thanks to the internet and social media.
  • One of the common claims that is presented as conspiratorial that consistently appears in these polls concerns the causes of climate change.

Framing effects

    • The UK Savanta survey found that 74% of the UK public agreed that climate change is a threat to the planet.
    • The Ipsos UK survey, meanwhile, found that 84% of people in 2022 were concerned about climate change “sometimes referred to as global warming”.
    • What I’ve demonstrated can be viewed as a common cognitive psychological phenomenon called framing, which can influence how we draw conclusions.
    • Even though both mean the same thing, depending on what the focus is, the former product will be viewed more favourably.
    • What this raises is the question, is it good that 74% are supportive, or is it bad that 18% reject it?

A rise in conspiratorial beliefs?

    • This worry is also reflected in a wealth of academic surveys conducted on the role of social media in propagating conspiracy theories.
    • So is belief in conspiracy theories on the rise?
    • In short, it did not find that there was a significant rise in the magnitude of beliefs in different claims.
    • Ultimately, panic can lead to self censoring as any concerns, doubts and scepticism are equated to conspiratorial thinking.

Study Finds Consumers Conflicted on Use of Artificial Intelligence

Retrieved on: 
Tuesday, June 13, 2023

LAS VEGAS, June 13, 2023 /PRNewswire/ -- Consumers have confidence in artificial intelligence (AI) as a tool for transforming their customer experiences but have growing concerns over AI's increased prevalence in other disciplines, according to new research from Pegasystems Inc. (NASDAQ: PEGA), the low-code platform provider empowering the world's leading enterprises to Build for Change®. The study, conducted by research firm Savanta and unveiled at PegaWorld® iNspire, the company's annual conference in Las Vegas, surveyed 5,000 consumers worldwide on their views around AI, its continued evolution, and the ways in which they interact with the technology.

Key Points: 
  • Consumers are still expressing a strong desire to retain human interactions as a key part of the way they interact with organizations.
  • What this tells us is that people are important, and that consumers want human beings in the loop at all times.
  • Pega surveyed 5,000 global consumers on their views on artificial intelligence.
  • The results included responses from the United States, the United Kingdom, France, Australia, and Japan.

The Age of the Autonomous Enterprise is Coming, Says Research

Retrieved on: 
Monday, June 12, 2023

LAS VEGAS, June 12, 2023 /PRNewswire/ -- The majority of global decision makers say they plan to fully embrace the autonomous enterprise within the next 10 years, according to new research from Pegasystems Inc. (NASDAQ: PEGA), the low-code platform provider empowering the world's leading enterprises to Build for Change®. The study, conducted by research firm Savanta and unveiled at PegaWorld® iNspire, the company's annual conference in Las Vegas, surveyed 600 business decision makers worldwide on their understanding of the autonomous enterprise, their plans for implementation, and some of its drivers.

Key Points: 
  • The autonomous enterprise is an organization which comprehensively applies AI and automation to engagement, servicing, and operations across the organization to operationalize agility and create a business that can become self-optimizing.
  • The study found that 58% of respondents expect to define themselves as an autonomous enterprise within the next 10 years.
  • Tellingly, three quarters (73%) of respondents said they already have some sort of plan to start becoming an autonomous enterprise.
  • Pega surveyed 600 business decision makers worldwide on their views, understanding and plans for the autonomous enterprise.