UID

Laser Photonics’ MarkStar a Go-to Permanent Marking Tool for Traceability in Aerospace

Retrieved on: 
Tuesday, April 2, 2024

Laser Photonics Corporation (LPC), a leading global developer of industrial laser systems for laser cleaning and other material processing applications, highlights a key application for its MarkStar laser marking systems in the aerospace industry.

Key Points: 
  • Laser Photonics Corporation (LPC), a leading global developer of industrial laser systems for laser cleaning and other material processing applications, highlights a key application for its MarkStar laser marking systems in the aerospace industry.
  • “Our MarkStar enables on-the-fly marking of components with scannable 2D barcodes and UID codes, creating wear-resistant, permanent marks on a wide range of materials.
  • This comes in handy in markets where component traceability is important, such as in aerospace,” said Wayne Tupuola, CEO of Laser Photonics.
  • “Manufacturers of aircraft components are increasingly relying on laser marking technology and replacing slower and less reliable methods like dot-peen stamping or inkjet marking.

Clinch Marks Industry Milestone as the First Client-Side Ad Server to Integrate Unified ID 2.0

Retrieved on: 
Monday, March 25, 2024

NEW YORK, March 25, 2024 /PRNewswire/ -- Clinch, the leader in dynamic ad serving and personalization and creator of Flight Control, the Omnichannel Campaign Activation Platform, announced today their adoption of Unified ID 2.0 (UID2), a privacy-conscious identity solution built for the open internet, into their identity framework. This move positions Clinch as the first client-side ad server to incorporate UID2, marking a major industry development.

Key Points: 
  • This move positions Clinch as the first client-side ad server to incorporate UID2, marking a major industry development.
  • By supporting identity solution UID2, Clinch is continuing to enhance advertisers' and agency partners' capacity to utilize their first-party data in a secure manner.
  • "Given the impending completion of third-party cookie deprecation, Clinch recognizes the imperative for advertisers to prioritize omnichannel identity strategies," said Charel MacIntosh, Head of Business Development and Strategic Partnerships, Clinch.
  • Clinch's adoption of UID 2.0 aims to facilitate several use cases:
    Implement a privacy-conscious identifier for creative decision-making, optimizations, and attribution.

Smart Medical Devices Market Forecast: Substantial Growth to Reach US$271.3 Billion by 2028

Retrieved on: 
Tuesday, January 30, 2024

The global smart medical devices market is estimated to grow at a CAGR of 10.33% reaching US$271.343 billion in 2028 from US$136.395 billion in 2021.

Key Points: 
  • The global smart medical devices market is estimated to grow at a CAGR of 10.33% reaching US$271.343 billion in 2028 from US$136.395 billion in 2021.
  • The global smart medical devices market growth is being propelled by the increasing demand for wireless and smartphone-compatible medical equipment, device technology breakthroughs, and increased consumer awareness of fitness.
  • The rise in the prevalence of chronic diseases including diabetes, cardiovascular, and respiratory problems has a big impact on the global smart medical devices market.
  • Indian government initiatives are also playing a significant role in the growth and development of the smart medical devices market in the country.

Half of Marketers are Not Prepared to Succeed in a Cookieless World; Majority Won’t Use UID

Retrieved on: 
Wednesday, January 24, 2024

Basis Technologies’ study was conducted in November 2023 by more than 200 respondents at agencies, brands and publishers.

Key Points: 
  • Basis Technologies’ study was conducted in November 2023 by more than 200 respondents at agencies, brands and publishers.
  • The report, ‘Identity vs. Privacy: Digital Advertising in a Cookieless World,’ is available at: https://basis.com/reports/identity-vs-privacy-digital-advertising-in-a-c... .
  • Contextual targeting (80.4%), first-party data (77.0%) and lookalike audiences (75.5%) are the most popular solutions industry professionals are already using.
  • A majority of marketers (59.3%) want federal-level regulation of data privacy in the US.

'Where Wolf': Leading the GameFi, NFTs, and Space-Themed Gaming Adventure

Retrieved on: 
Friday, January 12, 2024

As they replenish their supplies and prepare to take off, a werewolf sneaks onto the spacecraft and initiates a battle of slaughter.

Key Points: 
  • As they replenish their supplies and prepare to take off, a werewolf sneaks onto the spacecraft and initiates a battle of slaughter.
  • The group of space alpacas takes refuge in the eight rooms of the spaceship, seeking to evade the werewolf.
  • The werewolf slowly approaches the alpacas, randomly annihilating Alpacas in a room, Space Shards from the slain room is distributed to other players.
  • While some core assets of Where Wolf are built on-chain, the gameplay itself is rooted in Web2, offering players a brand-new gaming experience.

Joint Press Release: Metalcraft Acquires UID Label Division of A2B Tracking to Expand Market Presence and Enhance Service Offering

Retrieved on: 
Tuesday, December 19, 2023

Furthermore, this relationship will allow A2B Tracking to increase their focus on their cloud-based Asset Management software solutions.

Key Points: 
  • Furthermore, this relationship will allow A2B Tracking to increase their focus on their cloud-based Asset Management software solutions.
  • As of January 2, 2024, Metalcraft will take over the operations, assets, and responsibilities associated with A2B Tracking’s UID label and plate production.
  • “We are thrilled to add the IUID Label Production Division of A2B Tracking to the Metalcraft family.
  • “The A2B Tracking IUID Label and Plate Division has been an important service that we have offered our customers.

UPS and Advance Local to join expert panel on marketing & advertising in a post-cookie world

Retrieved on: 
Tuesday, December 12, 2023

BOSTON, Dec. 12, 2023 /PRNewswire-PRWeb/ -- Market-leading customer data platform BlueConic has assembled a stellar lineup of speakers to discuss the urgency to prepare for a post-third-party cookie future. The virtual roundtable discussion is taking place on Tuesday, December 19 at 1pm ET and will feature influential brand marketers, publishers, agency executives, and experts in adtech and martech sharing valuable tips for future-proofing your business and ensuring success in a post-cookie landscape.

Key Points: 
  • The verdict is in on third-party cookies: they are a liability to consumer privacy.
  • Companies can't afford to wait to take action if they want to deliver on the transparency and trust that consumers demand.
  • Companies can't afford to wait to take action if they want to deliver on the transparency and trust that consumers demand.
  • Why attend: Industry experts will discuss the future state of marketing and advertising and the steps you can take to future-proof your business.

Laser Photonics’ DefenseTech LPC-MS Streamlines Supply Chain Management and Boosts Productivity in the Military

Retrieved on: 
Thursday, August 24, 2023

Laser Photonics Corporation (NASDAQ: LASE), a leading global industrial developer of MarkStar laser systems for laser marking, recently launched its DefenseTech LPC-MS as part of its military-focused product line.

Key Points: 
  • Laser Photonics Corporation (NASDAQ: LASE), a leading global industrial developer of MarkStar laser systems for laser marking, recently launched its DefenseTech LPC-MS as part of its military-focused product line.
  • "Our DefenseTech LPC-MS simplifies parts tracking and supply chain management in the military and defense industry by enabling operators to effectively mark components with scannable 2D barcodes, UID codes and more," said Wayne Tupuola, CEO of Laser Photonics.
  • Professionals in the defense and military industry can now streamline current processes while saving on costs with this cutting-edge laser technology.
  • For more information about the DefenseTech line of laser systems, please visit https://www.laserphotonics.com/industries/defense or contact our sales department at [email protected] .

DrivenIQ Unveils Enhanced Capabilities to Rival Incumbent CDPs, Empowers Marketers to Achieve Simplified, Intuitive Approach to 1st Party Data

Retrieved on: 
Wednesday, July 12, 2023

TOWSON, Md., July 12, 2023 /PRNewswire-PRWeb/ -- DrivenIQ, a global leader in audience data and advertising technologies, today announced enhancements to its flagship Audience Management Platform, VisitIQ. These latest innovations empower enterprise marketers to ingest millions of records from disparate sources – such as customers lists, point of sale data, CRM data, sales logs, or disparate, inaccurate, or incomplete big data – then enrich and augment records in a legally compliant and marketable way in a matter of minutes down to the household and individual level.

Key Points: 
  • TOWSON, Md., July 12, 2023 /PRNewswire-PRWeb/ -- DrivenIQ , a global leader in audience data and advertising technologies, today announced enhancements to its flagship Audience Management Platform, VisitIQ .
  • These latest enhancements come when 71% of consumers expect personalization (1), yet marketers still depend on 3rd party cookies to power their marketing and customer experiences.
  • DrivenIQ is now poised to be the single best solution for major retailers, brands, and media agencies looking to make the transition to a cookieless world.
  • Launched in February 2023, VisitIQ revolutionizes audience intelligence by offering marketers and researchers unparalleled consumer insights.

Ensemble Stars!!Music First Time to Anime Expo 2023, Celebrated Its First Anniversary

Retrieved on: 
Wednesday, July 5, 2023

LOS ANGELES, July 5, 2023 /PRNewswire/ -- Ensemble Stars!!Music, produced by Happy Elements, celebrated its 1st anniversary. This mobile rhythm game just made waves on the international stage with its debut appearance at the Anime Expo 2023. This was its first time participating in the exhibition outside of Asia, which was a milestone for not just the game but also the IP and the world of Ensemble Stars. From July1 to July 4, 2023, players saw their favorite characters, met new friends, and received small gifts at Exhibit Hall Booth 111 in the Los Angeles Convention Center.

Key Points: 
  • !Music, produced by Happy Elements, celebrated its 1st anniversary.
  • This mobile rhythm game just made waves on the international stage with its debut appearance at the Anime Expo 2023.
  • Ensemble Stars has achieved great success as an idol-training rhythm mobile game in Japan since its first release in 2015.
  • !Music took its global outreach a step further by participating in Anime Expo 2023.