SmartCommerce, Inc. Acquires Myxx Solutions, Deepening Consumer Reach of its Click2Cart® Portfolio
As part of the transaction, Dede Houston, CEO of Myxx, will join SmartCommerce and continue to drive the vision of the company.
- As part of the transaction, Dede Houston, CEO of Myxx, will join SmartCommerce and continue to drive the vision of the company.
- Todays technology puts the consumer squarely at the center of product discovery, purchase, and repurchase.
- Myxx has always been obsessed with applying data-based insights at the intersection of consumer behavior and marketing technology, said Dede Houston.
- SmartCommerces vast data capabilities married with our audience analytics engine will provide deep insights to help brands drive choice and loyalty.