Media Fragmentation Problems Solved with CMI Media Group Advancements to Empower Operating System
PHILADELPHIA, March 6, 2024 /PRNewswire-PRWeb/ -- Strategic media healthcare agency CMI Media Group, a WPP company (NYSE: WPP), today announces the evolution of its Empower ™ operating system, a technology solution that unifies industry leading tools and features into a SaaS-enabled, modular, agile, and innovative framework. It is the first of its kind, award-winning operating system, built specifically for the health marketplace, and designed to unlock the power of data-driven media strategy and seamless execution within a transparent and collaborative interface. The operating system is built on 30+ years of leadership in the development of award-winning omnichannel solutions and services, and pairs them with newly developed applications that continue to drive better engagement and outcomes for health and life science brands.
- Strategic media healthcare agency CMI Media Group, a WPP company (NYSE: WPP), today announces the evolution of its Empower ™ operating system, a technology solution that unifies industry leading tools and features into a SaaS-enabled, modular, agile, and innovative framework.
- PHILADELPHIA, March 6, 2024 /PRNewswire-PRWeb/ -- Strategic media healthcare agency CMI Media Group, a WPP company (NYSE: WPP), today announces the evolution of its Empower ™ operating system, a technology solution that unifies industry leading tools and features into a SaaS-enabled, modular, agile, and innovative framework.
- Empower OS is the first integrated HCP/DTC operating system that allows true connectivity and planning between audiences from insights to activation and automation.
- With this secure, agile, and scalable solution, CMI Media Group is leveraging the world's most innovative technology and data.