Growing Preference for Online Shopping Invigorate the E-Commerce Industry
NEW YORK, Nov. 11, 2022 /PRNewswire/ -- China's logistics and shipping industry has been growing at a rapid, yet steady pace for decades. However, the COVID-19 pandemic has accelerated development of the industry even further. In recent years, major shifts in shipping and logistics have started to take place. For example, according to McKinsey Insights, recent e-commerce patterns are fueling demand for air freight, an often-underappreciated value driver in the logistics sector. Traditionally, e-commerce supply chains relied mostly on maritime shipping to transport products in bulk to destination countries in advance, before local express providers take over the final leg of the delivery to the end customer. More recently though, there has been a shift in the industry, which is due to digital advances in e-commerce. These advances have empowered mass customization, especially in fast fashion, in what is termed the "direct line" model. This refers to transporting products in bulk via air freight to local postal companies in the final destination, empowering swift last-mile deliveries to the final customers. In fact, many Chinese companies including JD Logistics, Cainiao, SF Express, and YTO Express are actively growing their freighter fleets. This is a sign that the direct-line model is gradually replacing traditional postal and express delivery. Between 2016 and 2020, the demand for direct-line delivery has risen by 84%. Jowell Global Ltd. (NASDAQ: JWEL), ZTO Express (Cayman) Inc. (NYSE: ZTO), Grindrod Shipping Holdings Ltd. (NASDAQ: GRIN), BigCommerce Holdings, Inc. (NASDAQ: BIGC), eBay Inc. (NASDAQ: EBAY)
- More recently though, there has been a shift in the industry, which is due to digital advances in e-commerce.
- In fact, many Chinese companies including JD Logistics, Cainiao, SF Express, and YTO Express are actively growing their freighter fleets.
- The e-commerce market is driven, in large part, by the increasing preference for online shopping as well as the growing influence of social networking platforms on shopping habits.
- In addition, the growing trend of private-label services and direct to consumer-based business models are also impacting the outlook for market growth.