GTM Buddy Raises $8 Million Series A to Fix “Leaky” B2B Sales Funnels
“B2B companies spend heavily on enablement platforms, yet their adoption and role in improving sales rep effectiveness remains a frustrating mirage,” said Peddineni.
- “B2B companies spend heavily on enablement platforms, yet their adoption and role in improving sales rep effectiveness remains a frustrating mirage,” said Peddineni.
- Last year, Gartner said 75% of B2B sales organizations would enhance traditional sales playbooks with AI-guided solutions by 2025.
- Meanwhile, AI has barely penetrated sales enablement, and GTM Buddy is the only native-AI solution to fully incorporate it into the enablement process.
- GTM Buddy’s AI-powered Sales Success solution complements the company’s foundational suite of content management, knowledge management, learning management and digital sales room solutions.