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Innovid Joins The Trade Desk's Cross-Platform TV Measurement Marketplace in the UK & Germany

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Tuesday, November 8, 2022

API, YouTube, Adoption, NYSE, Comparison of multi-paradigm programming languages, Linearity, CTV, Intelligence, The Trade Desk, APAC, Increment, CPG, Trade, CA, Investment, Advertising, Technology, Facebook, Innovid

HAMBURG, Germany and LONDON, Nov. 8, 2022 /PRNewswire/ -- Innovid (NYSE: CTV), an independent advertising platform for delivery, personalization and measurement of converged TV, has integrated its capabilities for UK and Germany-based clients with global advertising technology leader The Trade Desk. This agreement provides independent, automated incremental reach analysis through The Trade Desk platform.

Key Points:

By uncovering the overlap, these advertisers can maximize the household-level reach of their programmatic CTV strategies in a highly fragmented market.
The Trade Desk and Innovid have tested the offering with overlapping CPG clients, quantifying incremental reach over linear TV and across individual streaming platforms.
Innovid (NYSE:CTV) powers advertising delivery, personalization, measurement, and outcomes across linear, connected TV (CTV) and digital for the world's largest brands.
Innovid is an independent platform that leads the market in converged TV innovation, through proprietary technology and exclusive partnerships designed to reimagine TV advertising.

Innovid Joins The Trade Desk's Cross-Platform TV Measurement Marketplace in the UK & Germany

Retrieved on:

Tuesday, November 8, 2022

HAMBURG, Germany and LONDON, Nov. 8, 2022 /PRNewswire/ -- Innovid (NYSE: CTV), an independent advertising platform for delivery, personalization and measurement of converged TV, has integrated its capabilities for UK and Germany-based clients with global advertising technology leader The Trade Desk. This agreement provides independent, automated incremental reach analysis through The Trade Desk platform.

Key Points:

By uncovering the overlap, these advertisers can maximize the household-level reach of their programmatic CTV strategies in a highly fragmented market.
The Trade Desk and Innovid have tested the offering with overlapping CPG clients, quantifying incremental reach over linear TV and across individual streaming platforms.
Innovid (NYSE:CTV) powers advertising delivery, personalization, measurement, and outcomes across linear, connected TV (CTV) and digital for the world's largest brands.
Innovid is an independent platform that leads the market in converged TV innovation, through proprietary technology and exclusive partnerships designed to reimagine TV advertising.

Pivotree and GreyOrange Announce Strategic Partnership to Transform Supply Chain Capabilities

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Tuesday, November 8, 2022

This joint offering from Pivotree and GreyOrange will deliver a competitive edge for customers increasing visibility, accuracy, and cost efficiency.

Key Points:

This joint offering from Pivotree and GreyOrange will deliver a competitive edge for customers increasing visibility, accuracy, and cost efficiency.
"Partnering with innovative companies such as Pivotree is a top priority for GreyOrange as we expand our reach within fulfillment and inventory optimization," said Jason Brewer, Director of Strategic Alliances, GreyOrange.
"This partnership is an example of how next-level innovation companies connect to provide the best fulfillment services using AI and robotics along with WMS and OMS offerings," said Jim Brochu, General Manager of Supply Chain, Pivotree.
Pivotree, a leader in frictionless commerce, designs, builds and manages digital platforms in Commerce, Data Management, and Supply Chain for over 250 major retail and branded manufacturers globally.

OSF Digital Acquires UK-Based Multi-Cloud Consulting Firm Oegen

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Tuesday, November 8, 2022

The acquisition of Oegen will further establish OSF Digital as a highly regarded global Salesforce multi-cloud solution provider and consulting partner by boosting its Salesforce Experience Cloud practice in EMEA.

Key Points:

The acquisition of Oegen will further establish OSF Digital as a highly regarded global Salesforce multi-cloud solution provider and consulting partner by boosting its Salesforce Experience Cloud practice in EMEA.
OSF Digital, an award-winning digital transformation company with over 1,000 Salesforce certifications, is committed to driving digital transformation for its customers.
OSF Digital is a global commerce and digital transformation leader with expertise in connecting technology and strategy to drive business goals.
With expert status in B2C and B2B commerce and several Salesforce awards for multi-cloud innovation, OSF Digital seamlessly guides enterprises through their entire digital transformation journey.

OSF Digital Acquires UK-Based Multi-Cloud Consulting Firm Oegen

Retrieved on:

Tuesday, November 8, 2022

QUEBEC CITY, Nov. 8, 2022 /PRNewswire/ -- OSF Digital, an award-winning provider of digital transformation services to companies worldwide, announced the acquisition of Oegen Ltd., a UK-based Salesforce consulting firm with strong expertise in Salesforce Experience Cloud as well as Marketing Cloud, Sales Cloud, Service Cloud, and B2B Commerce. OSF Digital is acquiring Oegen to quickly establish a Salesforce Experience Cloud team in the UK region and expand the multi-cloud center of excellence and delivery team in the UK and EMEA. OSF's global team will grow its Salesforce Experience, Sales, and Service Cloud capabilities and deliver comprehensive digital transformation strategies to clients. The terms of the deal are not being disclosed.

Key Points:

The acquisition of Oegen will further establish OSF Digital as a highly regarded global Salesforce multi-cloud solution provider and consulting partner by boosting its Salesforce Experience Cloud practice in EMEA.
OSF Digital, an award-winning digital transformation company with over 1,000 Salesforce certifications, is committed to driving digital transformation for its customers.
OSF Digital is a global commerce and digital transformation leader with expertise in connecting technology and strategy to drive business goals.
With expert status in B2C and B2B commerce and several Salesforce awards for multi-cloud innovation, OSF Digital seamlessly guides enterprises through their entire digital transformation journey.

IoT Middleware Market to Witness CAGR of 19% (2022-2028) Due to Growing Need for Centralized Monitoring| UnivDatos Market Insights

Retrieved on:

Monday, November 7, 2022

This innovative report makes use of several analyses to get a closer outlook on the IoT Middleware market.

Key Points:

This innovative report makes use of several analyses to get a closer outlook on the IoT Middleware market.
The IoT Middleware market report offers a detailed analysis of the latest industry developments and trending factors in the market that are influencing the market growth.
Furthermore, this statistical market research repository examines and estimates the IoT Middleware market at the global and regional levels.
By establishing communication between IoT middleware and machine programs, machines, components, and hardware can be connected to IoT networks using IoT middleware.

IoT Middleware Market to Witness CAGR of 19% (2022-2028) Due to Growing Need for Centralized Monitoring| UnivDatos Market Insights

Retrieved on:

Monday, November 7, 2022

This innovative report makes use of several analyses to get a closer outlook on the IoT Middleware market.

Key Points:

This innovative report makes use of several analyses to get a closer outlook on the IoT Middleware market.
The IoT Middleware market report offers a detailed analysis of the latest industry developments and trending factors in the market that are influencing the market growth.
Furthermore, this statistical market research repository examines and estimates the IoT Middleware market at the global and regional levels.
By establishing communication between IoT middleware and machine programs, machines, components, and hardware can be connected to IoT networks using IoT middleware.

Global Engineered Quartz Market Factbook (2022 Edition) â€" World Market Review, Trends and Forecast Analysis Till 2028 (By Product Type, Application, End-User, By Region, By Country)

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Monday, November 7, 2022

Based on the Product Type segment, the Slabs and Blocks segment is expected to hold the largest share of the Engineered Quartz market in the year 2028.

Key Points:

Based on the Product Type segment, the Slabs and Blocks segment is expected to hold the largest share of the Engineered Quartz market in the year 2028.
Americas region is estimated to have the maximum share in the global Engineered Quartz market followed by Europe & APAC.
Increasing application of engineered quartz across several industries such as oil and gas, chemical, power generation, construction, automotive and others drives the demand for engineered quartz products.
The report presents the analysis of the Engineered Quartz market for the historical period of 2018-2021 and the forecast period of 2023-2028.

Ruder Finn Acquires Award-Winning Enterprise Technology Communications Agency Touchdown

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Monday, November 7, 2022

NEW YORK, Nov. 7, 2022 /PRNewswire/ -- Ruder Finn announced today that it has acquired Touchdown, a leading technology communications agency, specializing in enterprise technology innovation ranging from mobility, cyber security, data protection/management and storage, to networks, communications, big data, Artificial Intelligence and cloud.

Key Points:

NEW YORK, Nov. 7, 2022 /PRNewswire/ -- Ruder Finn announced today that it has acquired Touchdown, a leading technology communications agency, specializing in enterprise technology innovation ranging from mobility, cyber security, data protection/management and storage, to networks, communications, big data, Artificial Intelligence and cloud.
James Carter, CEO of Touchdown, will report directly to Kathy Bloomgarden, CEO of Ruder Finn.
Wholly owned agencies within Ruder Finn Group include: Ruder Finn Inc.,Peppercomm, Comunicad, Mantis PR, RLA Collective, RF Bloom, and SPI Group.
The agency specializes in enterprise technology innovation ranging from mobility, security, data protection and storage to networks, communications, big data and analytics and cloud.

The Worldwide Cloud Native Storage Industry is Expected to Reach $38.5 Billion y 2027 at a 23.1% CAGR - ResearchAndMarkets.com

Retrieved on:

Monday, November 7, 2022

The global cloud native storage market size to grow from USD 13.6 billion in 2022 to USD 38.5 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 23.1% during the forecast period.

Key Points:

The global cloud native storage market size to grow from USD 13.6 billion in 2022 to USD 38.5 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 23.1% during the forecast period.
Employees collaboration and connectivity are made possible by cloud native storage solution as businesses transition to remote working.
Services are crucial in the market for cloud native storage since they help customers both before and after the deployment of their cloud native storage solutions.
Integrating and implementing cloud native storage solutions with existing systems requires optimizing and lowering storage system maintenance cost while minimising CAPEX and OPEX.