Typography Matters: New Research Reveals How Fonts Make Us Feel Depends on Where We Live
Key findings of the report across all regions include:
- Key findings of the report across all regions include:
Dynamic Serifs: Serif typefaces, like Cotford, convey honesty and quality. - "But what's fascinating about our research is that it reveals those perceptions are, at least in part, influenced by where we live and the history of our culture and language.
- The survey encompassed three types of stimuli including single words, sentences using these words, and sentences incorporating a mock brand.
- To learn more about the profound influence of typography on brand success, access the full report, and explore case studies, visit Typography Matters .