Channel99 Launches First View-Through Analytics Technology for B2B Digital Marketing
SAN FRANCISCO, Dec. 6, 2023 /PRNewswire/ -- Channel99, a new generation of B2B performance marketing technology, today launched its new view-through technology purpose-built for B2B digital programs, made possible by a universal and cookie-free impression pixel. Customers can place unique pixels within their digital campaigns — including those run by Microsoft, Google, Demandbase, HubSpot, Outreach, Marketo and SalesLoft — to gain transparency into targeting efficiency, waste, reach, engagement and impact on pipeline and new deals. Customers who trial the platform can upload custom B2B audiences, create multiple pixels and compare results for up to one million free impressions.
- New Functionality Works Across Media Platforms to Give Digital Marketers Transparency Into Targeting Efficiency, Waste, Reach, Engagement and Impact on Pipeline and New Deals
SAN FRANCISCO, Dec. 6, 2023 /PRNewswire/ -- Channel99 , a new generation of B2B performance marketing technology, today launched its new view-through technology purpose-built for B2B digital programs, made possible by a universal and cookie-free impression pixel. - Customers who trial the platform can upload custom B2B audiences, create multiple pixels and compare results for up to one million free impressions.
- It's about time that B2B has a true third-party source to measure and compare the financial impact of their digital investments."
- Channel99 is a B2B performance marketing platform that helps companies optimize their marketing investments and drive measurable results.