Adtech (company)

AiAdvertising Reports Second Quarter 2023 Financial Results

Retrieved on: 
Friday, October 20, 2023

AiAdvertising, Inc. (OTC: AIAD), a next-generation AdTech company focused on harnessing the power of artificial intelligence (AI) and machine learning (ML) for today's marketing leaders, has reported its financial and operational results for the second quarter ended June 30, 2023.

Key Points: 
  • AiAdvertising, Inc. (OTC: AIAD), a next-generation AdTech company focused on harnessing the power of artificial intelligence (AI) and machine learning (ML) for today's marketing leaders, has reported its financial and operational results for the second quarter ended June 30, 2023.
  • Platform License revenues for the quarter ended June 30, 2023, decreased by 31% to $0.2 million.
  • Digital Marketing revenues for the quarter ended June 30, 2023, increased by 22% to $1.2 million.
  • Net Loss for the quarter ended June 30, 2023 decreased by 8% to ($1.8) million.

The Biggest Names of the Media Ecosystem Join Together at the 10th Annual Brand Safety Summit

Retrieved on: 
Monday, October 23, 2023

NEW YORK, Oct. 23, 2023 /PRNewswire/ -- The Brand Safety Summit, produced by The 614 Group, returns to New York City on November 1 & 2. Since its launch in 2014, the summit has evolved into a cornerstone event that brings together senior audiences of global brands, agencies, platforms, publishers, and technology executives, to address pressing issues and opportunities in the digital ecosystem. This year, speakers like Ben Nimmo the Global Lead for Threat Intelligence at Meta, Tracy Elizabeth the Head of Family Safety and Developmental Health at TikTok, and Sheila Colclasure the Global Chief Digital Responsibility and Public Policy Officer at IPG will be taking the stage.

Key Points: 
  • NEW YORK, Oct. 23, 2023 /PRNewswire/ -- The Brand Safety Summit, produced by The 614 Group, returns to New York City on November 1 & 2.
  • The summit is a forum to address the ongoing challenges that key industry stakeholders face head-on and provide tools to drive success and protect brand reputations.
  • On November 2, the flagship event, Brand Safety Summit, continues with a curated agenda where senior media industry leaders will engage in essential dialogues on ensuring brand and consumer safety in digital environments.
  • "In the Brand Safety Summit's 10th year, we're including even more voices from across the industry, and highlighting the themes of usage and content safety, two incredibly important and timely topics," said Rob Rasko, President, Brand Safety Summit.

Thumzup Media Corporation Ascends to Top 6.3% of All Active Reg A+ and Reg CF Offerings

Retrieved on: 
Tuesday, October 17, 2023

The Thumzup mobile application, accessible through the App Store and Google Play, continues to provide an invaluable platform for advertisers.

Key Points: 
  • The Thumzup mobile application, accessible through the App Store and Google Play, continues to provide an invaluable platform for advertisers.
  • The app facilitates the generation of authentic user content, financially rewarding customers and fans for approved social media posts that advocate for the brands they endorse.
  • To date, Thumzup has garnered over $4.5 million in fundraising (when all rounds are considered), a testament to its compelling vision and robust strategy.
  • "Our ascent to the top 6.3% of active Reg A+ and Reg CF offerings marks another significant milestone in Thumzup’s journey.

Thumzup Media Corporation Breaks Into Top 7.7% of Active Reg A+ and Reg CF Offerings

Retrieved on: 
Tuesday, October 10, 2023

Thumzup has successfully raised more than $4.25 million in funding since the company’s inception.

Key Points: 
  • Thumzup has successfully raised more than $4.25 million in funding since the company’s inception.
  • This accomplishment is a clear indicator of increasing investor confidence in Thumzup, underscoring its multi-faceted appeal and operational efficacy.
  • "We're honored to be ranked in the top 7.7 percent of active Reg A+ and Reg CF offerings, which we believe attests to the tangible growth Thumzup has achieved.
  • Disruption of Traditional Model: Thumzup believes it is poised to disrupt the multi-billion dollar social media marketing industry by democratizing the advertising landscape.

Digitalzone to Join Panel on Women’s Leadership in AdTech and Agencies at Advertising Week New York

Retrieved on: 
Friday, October 13, 2023

Digitalzone , a leading B2B demand generation solutions provider, today announced its presence at Advertising Week New York, a premier event in the marketing and advertising industry.

Key Points: 
  • Digitalzone , a leading B2B demand generation solutions provider, today announced its presence at Advertising Week New York, a premier event in the marketing and advertising industry.
  • Advertising Week New York will be held from October 16-19 in The Penn District in New York.
  • Attendees of Advertising Week will have the exclusive opportunity to connect with Digitalzone's leadership team to discuss their leading B2B demand generation solutions.
  • Advertising Week New York is a must-attend event for professionals and organizations looking to stay at the forefront of the ever-evolving advertising landscape.

Narrative I/O and Snowflake to Syndicate Data to The Trade Desk

Retrieved on: 
Thursday, October 12, 2023

NEW YORK, Oct. 12, 2023 /PRNewswire/ -- Narrative I/O, a leader in data collaboration, today announced a collaboration with Snowflake, the Data Cloud company, to allow third-party data providers to surface data within The Trade Desk via Snowflake Marketplace, creating effective and data-driven digital media campaigns. 

Key Points: 
  • NEW YORK, Oct. 12, 2023 /PRNewswire/ -- Narrative I/O, a leader in data collaboration, today announced a collaboration with Snowflake , the Data Cloud company, to allow third-party data providers to surface data within The Trade Desk via Snowflake Marketplace , creating effective and data-driven digital media campaigns.
  • Narrative I/O & Snowflake partner for fast, cost-efficient data distribution to The Trade Desk.
  • This Narrative / Snowflake initiative will give joint customers an efficient and cost-effective solution to activate and distribute audiences from Snowflake Marketplace to The Trade Desk platform.
  • "With the Snowflake and Narrative relationship, data suppliers on The Trade Desk can expect faster, more cost-effective data access, revolutionizing the way they leverage data to drive success," said Tim Mahlman, CEO of Narrative.

Ogury names Samir Chabab as Vice President of Marketing

Retrieved on: 
Wednesday, October 11, 2023

NEW YORK, Oct. 11, 2023 /PRNewswire/ -- Ogury , the global leader in personified advertising, today announced the nomination of Samir Chabab as Vice President of Marketing.

Key Points: 
  • NEW YORK, Oct. 11, 2023 /PRNewswire/ -- Ogury , the global leader in personified advertising, today announced the nomination of Samir Chabab as Vice President of Marketing.
  • At Ogury, Chabab will lead the company's global field marketing efforts and be responsible for all Americas, EMEA, and APAC activations.
  • Originally from France, Chabab will sit in Ogury's London office and report to Emily Barfuss, Chief Marketing Officer at Ogury.
  • "As Ogury continues to expand, I'm looking forward to building and enhancing its vision for brand equity, for both new and mature markets," said Samir Chabab, Vice President of Marketing, Ogury.

AdTech Holding Hosts Its Second Open Hackathon in Cyprus

Retrieved on: 
Thursday, October 5, 2023

LIMASSOL, Cyprus, Oct. 5, 2023 /PRNewswire/ -- AdTech Holding, the Cyprus-based international hub focused on creating startup ecosystems and delivering innovative AdTech and MarTech solutions, is announcing its second Open HackAdTech Hackathon in Limassol.

Key Points: 
  • LIMASSOL, Cyprus, Oct. 5, 2023 /PRNewswire/ -- AdTech Holding, the Cyprus-based international hub focused on creating startup ecosystems and delivering innovative AdTech and MarTech solutions, is announcing its second Open HackAdTech Hackathon in Limassol.
  • Following the remarkable success of its debut Hackathon last year, AdTech Holding is organizing the second contest on November 25-26, 2023.
  • The Open HackAdTech Hackathon,  2023, invites all participants who share AdTech Holding's vision of transforming the digital landscape with cutting-edge technology and unconventional ideas.
  • For more information about the Open HackAdTech Hackathon 2023, follow this link or contact [email protected] .

VDO.AI Unveils Dexter: Revolutionizing Brand Engagement Through Innovative Generative AI Algorithms

Retrieved on: 
Tuesday, September 26, 2023

Flemington, New Jersey--(Newsfile Corp. - September 26, 2023) - VDO.AI, a leader in the AdTech industry, unveils Dexter , a game-changing creative feature poised to redefine brand engagement by harnessing the power of innovative Generative AI algorithms.

Key Points: 
  • Flemington, New Jersey--(Newsfile Corp. - September 26, 2023) - VDO.AI, a leader in the AdTech industry, unveils Dexter , a game-changing creative feature poised to redefine brand engagement by harnessing the power of innovative Generative AI algorithms.
  • It leverages the capabilities of Generative AI algorithms to empower brands with the ability to craft deeply personalized, contextually relevant, and visually stunning content.
  • Personalization Perfected: Dexter analyzes user data to create bespoke content that speaks directly to individual preferences, thereby boosting user engagement and retention.
  • Brands that embrace Dexter can anticipate heightened user engagement, increased conversion rates, and strengthened brand loyalty.

Industry Leader Kenny Lau joins Perion as Chief Product Officer of its Advanced Advertiser Solutions

Retrieved on: 
Tuesday, September 19, 2023

Perion Network Ltd. (NASDAQ and TASE: PERI), a global technology company whose synergistic solutions serve all major digital advertising channels - including search, social, display, and video/CTV – announced today the appointment of Kenny Lau as Chief Product Officer of Perion’s Advertiser Solutions.

Key Points: 
  • Perion Network Ltd. (NASDAQ and TASE: PERI), a global technology company whose synergistic solutions serve all major digital advertising channels - including search, social, display, and video/CTV – announced today the appointment of Kenny Lau as Chief Product Officer of Perion’s Advertiser Solutions.
  • Through his experience in multiple domains of AdTech and large-scale platform development, Lau will expand Perion’s technology moat and ability to drive high-growth, high-margin, high-ROI solutions.
  • In his most recent role as Vice President of Product of Advertiser Solutions at PubMatic, he led a global product development team of over 100 engineers and product managers.
  • “Perion has demonstrated its ability to develop and successfully introduce innovative solutions that consistently outperform the industry,” said Tal Jacobson, Perion’s CEO.