Bowling Center Television (BCTV) Strikes New Alliances with Content and Data Partners
NEW YORK, March 19, 2024 /PRNewswire-PRWeb/ -- Bowling Center Television (BCTV), a leading digital-out-of-home/Connected TV (DOOH/CTV) television network developed through a collaboration between Strike Ten Entertainment (STE), the Bowling Proprietors Association of America (BPAA) and Equity Sports Partners announced today partnerships with renowned content and data leaders USA TODAY, the Associated Press (AP), Reuters and Stats Perform.
- BCTV's content strategy is crafted to deliver daily original and diverse content, ensuring engagement across the varied audiences that frequent its centers.
- The cornerstones of this strategy include entertainment, sports, news, human interest, bowling content and captivating gamification elements.
- "Partnerships such as these are fundamental pillars of BCTV's curated content strategy, aimed at effectively engaging a diverse audience across various demographics visiting our bowling centers throughout the day."
- Kaplan continued, "These best-in-class organizations are delivering a range of content to BCTV that spans news and entertainment video segments as well as live data.