Taj Named Strongest Hotel Brand In The World
Retrieved on:
Friday, June 25, 2021
MUMBAI, India, June 25, 2021 /PRNewswire/ -- Indian Hotels Company (IHCL) , South Asia's largest hospitality company, announced that its iconic brand, Taj , has been rated the Strongest Hotel Brand in the World by Brand Finance, the world's leading brand valuation consultancy in its annual 'Hotels 50 2021' report.
Key Points:
- MUMBAI, India, June 25, 2021 /PRNewswire/ -- Indian Hotels Company (IHCL) , South Asia's largest hospitality company, announced that its iconic brand, Taj , has been rated the Strongest Hotel Brand in the World by Brand Finance, the world's leading brand valuation consultancy in its annual 'Hotels 50 2021' report.
- Taj being rated as the World's Strongest Hotel Brand is a testament to the unwavering trust our guests have consistently placed in us and the warmth and sincere care our employees have embodied day-after-day.
- David Haigh, CEO, Brand Finance,said, "We are excited to announce Taj as the Strongest Hotel Brand in the World.
- These include Taj the iconic brand for the most discerning travelers, SeleQtions , a named collection of hotels, Vivanta , sophisticated upscale hotels and Ginger , which is revolutionizing the lean luxe segment.