New Research Finds More Americans Ready to Add Plant-Based Food to Their Diets but Struggle to Go All In
LINCOLNSHIRE, Ill., Jan. 4, 2023 /PRNewswire/ -- January is synonymous with new beginnings and healthy resolutions. In support of a healthy mindset, there is a growing movement to adopt a vegan lifestyle during the month of January. To gain more insights about this initiative and Americans' attitudes toward veganism and vegan-focused products, Wakefield Research surveyed 1,000 nationally representative U.S. adults for Saputo Dairy USA's Vitalite dairy-free cheese brand.
- Whether for personal health or planetary health reasons, many Americans are intent on eating more plant-based foods, but still struggle to commit to the lifestyle.
- Survey data shows 68% of Americans have tried a plant-based meat or a dairy alternative.
- Additional contributing factors are not being convinced of the health benefits (23%) and not supporting veganism (16%) are also contributing factors.
- Only 27% of Americans would add plant-based cheese to their diet if their doctor told them to eliminate dairy cheese.