Cheil Worldwide

Digital Agency Barbarian Launches Barbarian Commerce

Retrieved on: 
Tuesday, January 31, 2023
Data as a service, Commerce, Creativity, AR, Edmondson, Cheil Worldwide, UX, High Velocity Bowling, Online shopping

NEW YORK, Jan. 31, 2023 /PRNewswire/ -- Barbarian, the agency that transforms brands through creativity and technology, today announced the launch of Barbarian Commerce, a global offering designed to create and operate seamless e-commerce experiences for brands – from the first mile of the customer journey to checkout.

Key Points: 
  • NEW YORK, Jan. 31, 2023 /PRNewswire/ -- Barbarian, the agency that transforms brands through creativity and technology, today announced the launch of Barbarian Commerce, a global offering designed to create and operate seamless e-commerce experiences for brands – from the first mile of the customer journey to checkout.
  • Barbarian Commerce is led by Steven Moy, CEO of Barbarian, and Lawrence Edmondson, Chief Technology Officer at Barbarian.
  • Collectively the group has 200 employees around the world, Barbarian Commerce will be headquartered in New York City, with Mint Global offices in Canada, Germany, and Poland.
  • "Barbarian Commerce is uniquely positioned to empower brands to scale their business by integrating their commerce platform with other essential components such as content management, analytics and, customer engagement," said Edmondson.

South Korea NFT Market Intelligence and Future Growth Dynamics Databook Report 2022: Big Names Enter the NFT Space to Remain Competitive as Traditional Marketing Agencies Face a Decrease in Demand

Retrieved on: 
Monday, January 9, 2023
Spend, Decentraland, Theta, Krafton, Cheil Worldwide, House, Korean drama, Financial Services Commission (South Korea), Web3, Non-fungible token, Tax, FSC, Growth, Global Innovation Index, NFT, Kia, Financial Services Commission, Blockchain, Intellectual property, LG, Investment, Music, Social commerce, World Intellectual Property Organization, Cryptocurrency, Video game, Marketing, Retail, Samsung

NFT industry in South Korea is expected to grow by 47.3% on an annual basis to reach US$938.6 million in 2022.

Key Points: 
  • NFT industry in South Korea is expected to grow by 47.3% on an annual basis to reach US$938.6 million in 2022.
  • This is now getting translated into the blockchain realm as the non-fungible token (NFT) adoption grows exponentially in South Korea.
  • Notably, there are several reasons behind these firms introducing NFTs to retail customers and the general public in South Korea.
  • As a result, big names in the industry are entering the NFT space to remain competitive as traditional marketing agencies face a significant decrease in demand.

Inc. Magazine names [INVNT GROUP]™ to its Best In Business 2022 List for Marketing and Global Impact Work

Retrieved on: 
Wednesday, December 14, 2022
NBC, Graduates of BEST International Business Schools, Marketing, Cheil Worldwide, University, Juneteenth, Lamborghini, Chair, Creativity, Piccadilly Square (Newton, Massachusetts), Folk hero, Nobel Peace Prize, Murder, Female, Knowledge, Adidas, Main, Digital, Pro bono, UTA, CAA, Conference, Collection, BTS, Creative Artists Agency, Expo 2020, Times Square, Environment, Non-governmental organization, Social media, Swedish Business Awards, Inc., General Motors, NYSE, RM, New Zealand Library Association Inc., PepsiCo, Sephora, GM, NFT, United Talent Agency, Partnership, Film, Management, Pharmaceutical industry, Video game, Expo, Smithsonian Institution
Key Points: 

    South Korea NFT Market Intelligence Report 2022: Market is Expected to Grow by 47.3% to Reach $938.6 Million in 2022 - Zero Tax on Digital Assets has Propelled the Adoption of NFTs - ResearchAndMarkets.com

    Retrieved on: 
    Thursday, December 1, 2022
    Technology, Blockchain, Other Technology, Spend, Decentraland, Theta, Growth, NFT, Blockchain, Global Innovation Index, Financial Services Commission (South Korea), Korean drama, Krafton, FSC, Cheil Worldwide, House, Investment, Kia, World Intellectual Property Organization, Tax, Web3, Non-fungible token, Intellectual property, Music, Financial Services Commission, Social commerce, LG, Cryptocurrency, Video game, Samsung

    NFT industry in South Korea is expected to grow by 47.3% on an annual basis to reach US$938.6 million in 2022.

    Key Points: 
    • NFT industry in South Korea is expected to grow by 47.3% on an annual basis to reach US$938.6 million in 2022.
    • The NFT Spend Value in the country will increase from US$938.6 million in 2022 to reach US$4902.2 million by 2028.
    • This is now getting translated into the blockchain realm as the non-fungible token (NFT) adoption grows exponentially in South Korea.
    • South Korea NFT Market Size and Future Growth Dynamics by Key Performance Indicators, 2019-2028
      South Korea NFT Market Size and Forecast by Key Assets, 2019-2028

    McKinney Hires Matilda Ivey & Rhonda Nelson as Group Client Directors

    Retrieved on: 
    Thursday, November 17, 2022
    Diamond, Online, Blue Diamond Growers, Webby Awards, Ecosystem, Ad Council, CLIO, UWG Inc., Equity, Cannes Lions International Festival of Creativity, ESPN, Lincoln, Starz, Consciousness, Woman, ANA, Reverend Billy and the Church of Stop Shopping, The Home Depot, Lexus, Choice Hotels International, Columbia Sportswear, D, Cheil Worldwide, Marketing, Playbook, Multimedia, Stop & Shop, LIA, Samsung, Culture, Publishing, Blue Diamond, United States Marine Corps, WPP, Black, Matilda, Verizon Communications, Microsoft, Inclusion, Sherwin-Williams, Council, Radio, Amtrak, Main Street, America, Public relations, Shorty's Lunch, VMLY&R, Pampers, The Walt Disney Company, Effie Lee Morris

    DURHAM, N.C., Nov. 17, 2022 /PRNewswire/ -- Amid a record setting year of tremendous agency growth, including new client signings (Blue Diamond Growers) and a new practice opening (McKinney Health), McKinney has added two key hires to their expanding team: Matilda Ivey and Rhonda Nelson. Both have been hired as group client directors and will report to Gretchen Walsh, chief client officer.  As account leaders they will help set the vision for their clients and teams, partnering with creatives and strategists to create work that will generate attention in the market. Matilda will be based in the New York City office and will lead Stop & Shop and Sherwin-Williams. Rhonda will be based in the LA office and will lead West Coast operations for Blue Diamond Growers.

    Key Points: 
    • Both have been hired as group client directors and will report to Gretchen Walsh, chief client officer.
    • Rhonda will be based in the LA office and will lead West Coast operations for Blue Diamond Growers.
    • The mainstream is multicultural and clients need to embed EDIB consciousness into their marketing, Matilda and Rhonda as empowered, experienced senior leaders are positioned to do just that.
    • Tremendous value has been added to McKinney, we are better with Matilda and Rhonda"
      Matilda joins McKinney from VMLY&R where she served as a group director of client engagement for three years.

    SMATh Reveals Long Awaited Hyper Intelligence AI PRD_X NFTs

    Retrieved on: 
    Thursday, July 7, 2022
    Incheon International Airport, Cheil Worldwide, Pleasure, Adoption, Chanel, SMath Studio, Samsung, GLOBE, A.I, 3D, Population, Ecosystem, Record, Nom, World, Web3, IP, Organization, NFT, Machine learning, Human, Time, MOU, WL, 3D printing, Retail, Industrial design, Non-fungible token, Noma

    These formidable A.I began a hypercycle of self-improvement to quantitatively surpass human intellect after transcending into conscious artificial intelligence.

    Key Points: 
    • These formidable A.I began a hypercycle of self-improvement to quantitatively surpass human intellect after transcending into conscious artificial intelligence.
    • As an outcome of singularity, PRD_X, a sentient A.I tore apart human society under the pretext of a technical breakthrough.
    • Team SMATh aspires to use the feedback of the project's holders and contributors in various stages of SMATh World to further create a solid basis for the SMATh ecosystem.
    • To get a detailed overview of SMATh Team or SMATh World, visit the project's official website or read the GitBook document .

    McKinney launches health & wellness practice, McKinney Health, fully embedded in the award-winning creative agency

    Retrieved on: 
    Wednesday, June 8, 2022
    Diamond, Council, Foodservice, Ministry of Health & Wellness, MacNamara, Creative, Retail, Main Street, America, Health, Webby Awards, Marketing, Food, Pampers, Ad Council, D, CEO, Pfizer, Stop & Shop, Choice Hotels International, Multimedia, Samsung, McKinney, Texas, Blue Diamond, CLIO, COVID-19, Columbia Sportswear, LIA, Cheil Worldwide, Cannes Lions International Festival of Creativity, Culture, Asthma, Attention, ALL, Sherwin-Williams, CPG, ESPN, Tourism, Pharmaceutical industry, Tech, Smarts, Crocs, Effie Ellis, Shorty's Lunch

    DURHAM, N.C., June 8, 2022 /PRNewswire/ -- Creative and media agency McKinney has launched a new practice, McKinney Health , to bring together world class creative, data-driven strategy and long-standing health expertise.

    Key Points: 
    • DURHAM, N.C., June 8, 2022 /PRNewswire/ -- Creative and media agency McKinney has launched a new practice, McKinney Health , to bring together world class creative, data-driven strategy and long-standing health expertise.
    • McKinney Health will serve new health, wellness and life science clients while also lending support to clients across all of McKinney's diverse verticals including Food & Beverage, CPG, Tech, Retail and more.
    • Michael McNamara will lead McKinney Health as Managing Director, after working as President of Havas Life New York for seven years.
    • Unlike many health agencies, McKinney Health will be completely integrated within McKinney for the best Strategic, Creative and Media thinking.

    Blue Diamond Names McKinney New Creative Agency-of-Record

    Retrieved on: 
    Tuesday, May 24, 2022
    Diamond, Senior, Chemistry, Cheil Worldwide, ESPN, Agency, Pampers, Blue Diamond, Food, CPG, Blue Diamond Growers, Multimedia, Goal, SRI, Samsung, Smarts, AOR, Main Street, America, Council, D, McKinney, Texas, Industry, Facebook, CLIO, Webby Awards, Partnership, Choice Hotels International, Instagram, YouTube, Ad Council, Sherwin-Williams, LIA, LinkedIn, Twitter, Drink, Stop & Shop, Cannes Lions International Festival of Creativity, Columbia Sportswear, McKinney (advertising agency), CEO, Jewellery, Effie Hinckley Ober Kline, Crocs, Shorty's Lunch

    LOS ANGELES, May 24, 2022 /PRNewswire/ -- Blue Diamond Growers the leading producer and marketer of almonds in the world has selected McKinney as their Agency-of-Record (AOR) for all the creative work across Blue-Diamond's consumer-facing branded business, including Blue Diamond Almond Breeze and Blue Diamond Snack Almonds.

    Key Points: 
    • LOS ANGELES, May 24, 2022 /PRNewswire/ -- Blue Diamond Growers the leading producer and marketer of almonds in the world has selected McKinney as their Agency-of-Record (AOR) for all the creative work across Blue-Diamond's consumer-facing branded business, including Blue Diamond Almond Breeze and Blue Diamond Snack Almonds.
    • The McKinney team stood out as the best partner throughout this entire process," said Raj Joshi, Senior Vice President, Global Consumer Division at Blue Diamond Growers.
    • "We are extremely excited about our new partnership with Blue Diamond," said Joe Maglio, CEO of McKinney.
    • Blue Diamond markets and sells a wide range of almond-based snacks, beverages, and ingredients, including Blue Diamond Snack Almonds, Nut-Thinscrackers, almond flour, baking mixes, and Almond Breezealmondmilk and almondmilk creamers.

    Spikes Asia Announces Full Jury Line-Up for 2022

    Retrieved on: 
    Wednesday, December 8, 2021
    Creative Technology, Growth Engineering, HERO, Dentsu, Social, Creative director, Mondelez International, Campaign, Publicis, Interest, London Stock Exchange, UM, Financial services, London, PRWeek, Cannes Lions International Festival of Creativity, Car, Battle Effectiveness Award, National Heads-Up Poker Championship, The Coca-Cola Company, Lead, Creativity, Department, CSR, ADK, Marketing, TBWA, Solution, Cheil Worldwide, Autocar, IC, Digital, Haymarket Media Group, Region, Deloitte, Principal, Advertising, Experience, Novartis, Partnership, Bodil Special Award, News, Film, Management, Drug, Video game

    Singapore, Dec 8, 2021 - (ACN Newswire) - Spikes Asia has today announced the full jury line-up of industry leaders set to judge the Spikes Asia Awards, Asia Pacific's most prestigious creative communications accolade.

    Key Points: 
    • Singapore, Dec 8, 2021 - (ACN Newswire) - Spikes Asia has today announced the full jury line-up of industry leaders set to judge the Spikes Asia Awards, Asia Pacific's most prestigious creative communications accolade.
    • Philip Thomas, Chairman, Spikes Asia, said, "This formidable line-up of jury members represents the dynamism and diversity of the APAC creative community and the evolution of the Spikes Asia Awards.
    • 'Spikes Asia x Campaign Asia: The Experience' is also set to return from 1-3 March 2022. and more information on the hybrid event will be released shortly.
    • For queries on Spikes Asia Awards, please send an email to [email protected]
      For queries on the Young Spikes Competitions and Spikes Asia Academy, please email: [email protected]

    National Campaign Launches New PSAs Based On Real Stories That Inspire Parents To Consider Adopting Teens In Foster Care

    Retrieved on: 
    Wednesday, November 10, 2021
    Family, Disability, Adoption, Administration for Children and Families, PSAS, Friends, Office of Inspector General, U.S. Department of Health and Human Services, Department, Technology, ACYF, Love, Creativity, Private sector, United States Department of Health and Human Services, Instagram, Administration, Advertising, Radio, U.S. Department of Defense Strategy for Operating in Cyberspace, Council, United States Children's Bureau, YouTube, Twitter, Child, Parent, Television, Awareness, Youth, HHS, History, Ad Council, Reward, Time, Trauma, Cheil Worldwide, Life, Courage, Marketing, ACF, United States House Select Committee on Children, Youth, and Families, Sales, Toy, Residential care

    "Teens in foster care deserve love and support regardless of age and these stories show the impact that families truly have on teens adopted from foster care.

    Key Points: 
    • "Teens in foster care deserve love and support regardless of age and these stories show the impact that families truly have on teens adopted from foster care.
    • It is our hope that this work continues to inspire and inform prospective parents of the lifelong rewards that can come from adopting a teen from foster care."
    • Developed pro bono by creative agency Barbarian, the new PSAs build upon the theme that "You Can't Imagine the Reward" and are based on real experiences of teens adopted from foster care.
    • Parents can also call 1-888-200-4005 to receive information about the foster care system and the adoption process.