Basketball Africa League

Michelob ULTRA Becomes NBA’s First-ever Global Beer Partner

Retrieved on: 
Thursday, June 1, 2023

Michelob ULTRA became the Official Beer Partner of the NBA in 2020, highlighted during the NBA Restart in Orlando, FL with “Michelob ULTRA Courtside,” an award-winning digital experience that allowed fans to appear virtually inside the arena and share in the excitement of the game at a time when joy was deeply craved.

Key Points: 
  • Michelob ULTRA became the Official Beer Partner of the NBA in 2020, highlighted during the NBA Restart in Orlando, FL with “Michelob ULTRA Courtside,” an award-winning digital experience that allowed fans to appear virtually inside the arena and share in the excitement of the game at a time when joy was deeply craved.
  • Core elements of the global agreement include the following:
    A Global Expansion: Michelob ULTRA’s global marketing rights with the NBA, previously limited to the United States, Canada, and Brazil, have expanded across all the league’s global territories.
  • The beer brand will serve as a presenting partner for select NBA Global Games and the global expansion will additionally tip off Michelob ULTRA’s marketing partnership with the Basketball Africa League (BAL), beginning with its fourth season in 2024.
  • A Renewed Commitment across the WNBA: Continuing Michelob ULTRA’s commitment to increase visibility for women's sports, Michelob ULTRA will serve as a partner across every WNBA marquee event.

WILSON CEMENTS ROLE IN BASKETBALL CULTURE AT ALL LEVELS OF PLAY, ANNOUNCING LONG-TERM PARTNERSHIP EXTENSION WITH THE NCAA®

Retrieved on: 
Thursday, November 3, 2022

"We are thrilled that the NCAA and Wilson are continuing a successful and collaborative partnership that has benefited our student-athletes, coaches and teams," said Dan Gavitt, NCAA senior vice president of basketball.

Key Points: 
  • "We are thrilled that the NCAA and Wilson are continuing a successful and collaborative partnership that has benefited our student-athletes, coaches and teams," said Dan Gavitt, NCAA senior vice president of basketball.
  • Wilson's impact on the game is wide-reaching, with official partnerships spanning the NCAA, National Basketball Association (NBA), Women's National Basketball Association (WNBA),39high school federations, Basketball Champions League (BCL), Basketball Africa League (BAL), FIBA 3x3 and more.
  • In Basketball, Wilson is the supplier of Official Game Basketballs for the National Basketball Association (NBA), the Women's National Basketball Association (WNBA), National Collegiate Athletic Association (NCAA) for March Madness and the Final Four, Basketball Champions League (BCL), Basketball Africa League (BAL) and FIBA 3x3.
  • The NCAA provides a pathway to higher education and beyond for student-athletes pursuing academic goals and competing in NCAA sports.

Subway Canada® Announces Multi-Year Collaborations with the NBA and Toronto Raptors

Retrieved on: 
Tuesday, October 4, 2022

As part of the collaboration with the NBA, Subway Canada becomes an official partner of the 2022 NBA Canada Series presented by Bell.

Key Points: 
  • As part of the collaboration with the NBA, Subway Canada becomes an official partner of the 2022 NBA Canada Series presented by Bell.
  • Additionally, Subway Canada and the NBA will host a "Super Subs" digital content series across NBA Canada social media channels.
  • "We're excited to work with Subway Canada to create unique experiences for NBA fans across the country," says NBA Canada Managing Director Leah MacNab.
  • As part of the collaboration between Subway Canada and the Raptors, beginning at the tip-off of the regular season, for each point scored by a Raptors bench player, Subway Canada will make a donation to its Never Miss Lunch initiative in support of Food Banks Canada.

NBA and NBPA Team up with Sorare to Launch Free-to-Play Fantasy Basketball Game

Retrieved on: 
Wednesday, September 7, 2022

The National Basketball Association (NBA), National Basketball Players Association (NBPA) and Sorare today announced a multi-year partnership that makes Sorare the Official NFT Fantasy Partner of the NBA.

Key Points: 
  • The National Basketball Association (NBA), National Basketball Players Association (NBPA) and Sorare today announced a multi-year partnership that makes Sorare the Official NFT Fantasy Partner of the NBA.
  • Sorare will launch the first officially licensed, free-to-play digital collectible-based fantasy basketball game, which will be released this fall for the NBAs 2022-23 season.
  • As part of the partnership, Sorare will have the rights to utilize official NBA league and team logos across its products.
  • The National Basketball Players Association is the union for current professional basketball players in the National Basketball Association (NBA).

Rosters, Programming and Game Schedules Announced for Dreamville Chi-League Powered by Wilson

Retrieved on: 
Wednesday, August 3, 2022

VIP tickets offer an elevated in-game experience including food and beverage, a Wilson/Dreamville swag bag and reserved courtside seating at each game.

Key Points: 
  • VIP tickets offer an elevated in-game experience including food and beverage, a Wilson/Dreamville swag bag and reserved courtside seating at each game.
  • As part of the Chi-League, Dreamville and Wilson will host weekly community programming in partnership with the Y, including a career panel and several youth basketball clinics led by local NCAA member institution teams and coaches, and Wilson Advisory Staff member, Chris Brickley.
  • Complete rosters for Dreamville Chi-League powered by Wilson are yet to be revealed.
  • Follow @WilsonBasketball and @Dreamville on social media, and visit www.dreamvillechileague.com for more information on surrounding events, rosters, game times and entertainment.

LegalZoom Announces Inaugural “Fast Break for Small Business” Grants and Services to Small Businesses Across the Country as Part of $6 Million Program with the NBA

Retrieved on: 
Wednesday, January 26, 2022

1 brand in online small business formations and a leading online platform for legal, compliance and tax solutions today announces the 50 small businesses across the country to receive Fast Break for Small Business grants and LegalZoom services.

Key Points: 
  • 1 brand in online small business formations and a leading online platform for legal, compliance and tax solutions today announces the 50 small businesses across the country to receive Fast Break for Small Business grants and LegalZoom services.
  • Fast Break for Small Business is a multi-year community initiative from LegalZoom in partnership with the NBA, WNBA and NBA G League that will award $6 million in grants and LegalZoom services to support thousands of small businesses nationwide.
  • Fifty business owners out of more than 11,000 applicants were selected to receive $10,000 and LegalZoom services in this first round of the initiative.
  • Applications for the second round of Fast Break for Small Business grants will open in May 2022 at www.legalzoom.com/fastbreakforsmallbusiness .

The NBA and Sportradar Announce Landmark Long-Term Global Partnership

Retrieved on: 
Wednesday, November 17, 2021

This new partnership begins with the 2023-24 NBA season and provides the NBA with an equity stake in Sportradar.

Key Points: 
  • This new partnership begins with the 2023-24 NBA season and provides the NBA with an equity stake in Sportradar.
  • We are delighted that the NBA has chosen Sportradar as the Official Partner who can support the global popularity and explosive growth of the game, said Carsten Koerl, global CEO, Sportradar.
  • This deal extends a relationship that began in 2016, when Sportradar and the NBA announced a multiyear partnership, which made Sportradar an Official Provider of Real-time NBA League Statistics.
  • NBA Digitals assets include NBA TV, NBA.com, the NBA App and NBA League Pass.

The NBA Announces Expanded Sports Betting and Daily Fantasy Agreement With DraftKings

Retrieved on: 
Thursday, November 4, 2021

This agreement grants DraftKings expansive NBA rights and assets to integrate within its sports betting, daily fantasy sports, iGaming and free-to-play products and promotional offerings.

Key Points: 
  • This agreement grants DraftKings expansive NBA rights and assets to integrate within its sports betting, daily fantasy sports, iGaming and free-to-play products and promotional offerings.
  • With this expanded dynamic, DraftKings will now become the exclusive presenting sponsor of NBABet Stream, the leagues betting-focused telecast that is distributed via NBA League Pass and the NBA TV app.
  • Every NBA matchup this season will have betting markets and daily fantasy contests for eligible customers to enter as well as free-to-play pools available nationally.
  • DraftKings is both an official daily fantasy and sports betting partner of the NFL, NBA, MLB, NHL, PGA TOUR and UFC as well as an official daily fantasy partner of NASCAR.

Cue Health To Provide COVID-19 Testing For 2021-22 NBA Season

Retrieved on: 
Thursday, October 14, 2021

Expanding on a relationship that began during the 2020 NBA Restart in Orlando, Cue will provide all 30 NBA teams and the league's referees with the integrated Cue platform, which features both the portable Cue Health Monitoring System and easy-to-use Cue COVID-19 tests for use during the 2021-22 NBA season.

Key Points: 
  • Expanding on a relationship that began during the 2020 NBA Restart in Orlando, Cue will provide all 30 NBA teams and the league's referees with the integrated Cue platform, which features both the portable Cue Health Monitoring System and easy-to-use Cue COVID-19 tests for use during the 2021-22 NBA season.
  • The Cue Health Enterprise Dashboard allows for test results to be shared among players, teams, doctors, and the league through a secure, web-based application.
  • After collaborating during the 2020 NBA Restart in Orlando, the NBA began distributing the Cue Health Monitoring System and Cue COVID-19 tests to support regular testing of members of the NBA community at home and while travelingduring the latter part of the 2020-21 season, following Cue Health's receipt of FDA Emergency Use Authorization (EUA) for Home and Over The Counter Use.
  • NBA Digital's assets include NBA TV, NBA.com, the NBA App and NBA League Pass.

LegalZoom and the NBA Team Up to Provide Game-Changing Support to Small Business Owners

Retrieved on: 
Thursday, October 14, 2021

According to the U.S. Chamber of Commerce , more than two-thirds of small business owners agree that minority-owned small businesses face more challenges than non-minority-owned businesses.

Key Points: 
  • According to the U.S. Chamber of Commerce , more than two-thirds of small business owners agree that minority-owned small businesses face more challenges than non-minority-owned businesses.
  • Black and Hispanic-owned businesses are twice as likely to be considered at risk by banks, while women receive only 4% of small business loans .
  • Our mission at LegalZoom is to democratize law in ways that help all small business owners thrive, said Dan Wernikoff, CEO of LegalZoom.
  • The Fast Break for Small Business program accelerates our ability to support both new and existing small businesses while reducing the endemic inequalities in the financial and legal systems.