Blue Cross Blue Shield of Massachusetts Unveils 100 Rainbow-Wrapped Bluebikes to Celebrate Pride Month
Retrieved on:
Tuesday, June 1, 2021
BOSTON, June 1, 2021 /PRNewswire/ --In celebration of Pride Month and in conjunction with the 50th anniversary of Boston Pride this June, Blue Cross Blue Shield of Massachusetts ("Blue Cross") has unveiled 100 Bluebikes wrapped in a rainbow pride-themed design.
Key Points:
- BOSTON, June 1, 2021 /PRNewswire/ --In celebration of Pride Month and in conjunction with the 50th anniversary of Boston Pride this June, Blue Cross Blue Shield of Massachusetts ("Blue Cross") has unveiled 100 Bluebikes wrapped in a rainbow pride-themed design.
- The "Blue Cross Proud" bikes will be integrated through the month of June across the Bluebikes system's 10 municipalities: Arlington, Boston, Brookline, Cambridge, Chelsea, Everett, Newton, Revere, Somerville, and Watertown.
- As part of the month-long initiative and to reflect its continued support of LGBTQ+ pride, Blue Cross will donate $1 for every ride taken on pride-themed Bluebikes through the month of Juneto Fenway Health in Boston.
- Blue Cross Blue Shield ofMassachusetts( bluecrossma.org ) is a community-focused, tax-paying, not-for-profit health plan headquartered inBoston.