Nanshan Zhuhai

Tourism Industry Innovation: Liyang Tea Festival Sets Benchmark for the Integration of Experiential Tourism Plus Sustainable Economy

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Friday, April 16, 2021

b'Post-pandemic ecotourism: China Liyang Tea Festival and Tianmu Lake Tourism Festival kick off in tandem, marking 30 years of industry evolution.\nLIYANG, China, April 16, 2021 /PRNewswire/ -- China Liyang Tea Festival and Tianmu Lake Tourism Festival simultaneously kicked off in Liyang, a city in Jiangsu Province in Southeast China on April 10, marking the 30th year since the tea culture was first celebrated in 1991.

Key Points: 
  • b'Post-pandemic ecotourism: China Liyang Tea Festival and Tianmu Lake Tourism Festival kick off in tandem, marking 30 years of industry evolution.\nLIYANG, China, April 16, 2021 /PRNewswire/ -- China Liyang Tea Festival and Tianmu Lake Tourism Festival simultaneously kicked off in Liyang, a city in Jiangsu Province in Southeast China on April 10, marking the 30th year since the tea culture was first celebrated in 1991.
  • Built from the ground up, the tea industry has developed from simply planting trees to the current configuration complete with offshoot industries such as culture and tourism.
  • Currently, there are more than 300 tea production and operation entities in Liyang.\nFirst celebrated in 1991, Liyang Tea Festival has gone through 30 years with new content ideas being continuously brought in.
  • Under the premise of environmental protection, the City of Liyang has accelerated the development of tea industry, ecological agriculture and tourism to boost the growth of the social economy.\n'