Take a Peep at this New Data! Recent Survey Reveals How Americans Enjoy PEEPS®
BETHLEHEM, Pa. , March 22, 2022 /PRNewswire/ -- Chicks or Bunnies? Fresh or finely aged? As the PEEPS® Brand has been a quintessential part of Springtime traditions for nearly 70 years, it's no surprise that questions like these can evoke strong opinions from fans across the country. With Easter only a short hop away, the PEEPS® Brand teamed up with Wakefield Research to survey* 1,000 Americans on their feelings and preferences towards PEEPS®. The survey results revealed that 81 percent of Americans say the thought of PEEPS® Marshmallow Chicks and Bunnies remind them of Easter, while 57 percent associate the colorful candies with the onset of Spring.
- With Easter only a short hop away, the PEEPS Brand teamed up with Wakefield Research to survey* 1,000 Americans on their feelings and preferences towards PEEPS.
- Along with the feelings of Spring that PEEPS evokes, the survey also revealed how consumers choose to eat the beloved Marshmallow Candies.
- A true Easter classic, PEEPS Chicks continue to reign supreme, as 64 percent of Americans prefer this tasty shape over Bunnies.
- As there is no wrong way to indulge in the sweet treat, the question stands how do you enjoy PEEPS?