Bold Rock Signs Multi-Track Partnership With Speedway Motorsports
Retrieved on:
Wednesday, March 3, 2021
2 hard cider brand in the United States, has partnered with Speedway Motorsports to take race day experiences at Atlanta Motor Speedway, Bristol Motor Speedway and Charlotte Motor Speedway to a bold new level of excitement with the refreshing, delicious flavors of new Bold Rock Hard Tea and Hard Lemonade.
Key Points:
- 2 hard cider brand in the United States, has partnered with Speedway Motorsports to take race day experiences at Atlanta Motor Speedway, Bristol Motor Speedway and Charlotte Motor Speedway to a bold new level of excitement with the refreshing, delicious flavors of new Bold Rock Hard Tea and Hard Lemonade.
- As the "Official Hard Tea and Hard Lemonade" of Atlanta Motor Speedway (AMS), Bristol Motor Speedway (BMS) and Charlotte Motor Speedway (CMS), Bold Rock will bring the familiar flavors of tea and lemonade with a bold kick to the world of motorsports, offering new choices to fans on race day.
- The "Bold Rock Bold Race Day Experience" will enhance the following race weekends:
As part of the "Bold Rock Bold Race Day Experience," race fans will have an opportunity to win future race tickets, prizes and sample a variety of Bold Rock products across a wide spectrum of craft beverage. - The Company, through its subsidiaries, owns and operates the following premier facilities: Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Las Vegas Motor Speedway, New Hampshire Motor Speedway, Sonoma Raceway, Texas Motor Speedway and Kentucky Speedway.