Curtsy

Curtsy Raises $11M To Scale Clothing Resell App for Gen Z

Retrieved on: 
Thursday, January 21, 2021
Technology, Teens, Women, Software, Internet, Fashion, Consumer, Retail, Online Retail, Nonverbal communication, Bowing, Curtsy, Gestures, Partial squatting position, Human behavior, Human communication

Most apps focus on closet cleanout, ignoring the Gen Z use case of rotating their wardrobe.

Key Points: 
  • Most apps focus on closet cleanout, ignoring the Gen Z use case of rotating their wardrobe.
  • Curtsy was founded as an app for women in sororities to rent dresses from each other.
  • There is no app focused exclusively on Gen Z women, the fastest growing segment in the space.
  • Curtsy is an app that lets women buy and sell clothing, shoes, and accessories from their phones.