Two-thirds of consumers will switch providers due to fraud experience or for better safeguards
LAS VEGAS, Sept. 12, 2023 /PRNewswire/ -- SAS EXPLORE -- The scams deluge that flourished during the COVID-19 pandemic and proliferates yet today has heightened the public's fraud anxiety. Rampant fraud is also reshaping individuals' expectations about organizations' obligations to protect them – and the compromises they are willing to make to enhance security – according to a new consumer fraud study by AI and analytics leader SAS.
- What did a survey of 13,500 adults in 16 countries reveal about consumers' #fraud experiences?
- Based on a survey of 13,500 consumers in 16 countries, Faces of Fraud: Consumer Experiences With Fraud and What It Means for Businesses reveals the immensity of the global fraud problem:
Most consumers (70%) reported having experienced fraud at least once. - Almost nine in 10 (86%) admitted to being more wary of fraud than in the past.
- Consumers' shifting attitudes underscore the importance of robust fraud defenses, with 89% of respondents indicating that organizations should be doing more to protect against fraud.