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Codere extends its partnership with Rayados as Official Betting Partner

Retrieved on:

Friday, March 15, 2024

Online, Professional, C.F. Monterrey, Advertising, Season, Organization, Growth, Sport, Partnership, Trust, Liga MX, Pleasure, Empowerment, Club, CDRO

Codere has agreed to extend its relationship with the Monterrey Rayados Football Club as the Club's Official Betting Partner for the next four seasons.

Key Points:

Codere has agreed to extend its relationship with the Monterrey Rayados Football Club as the Club's Official Betting Partner for the next four seasons.
With this renewal, Codere also becomes the 'Main Sponsor' of the women's team, Rayadas.
Codere will continue to deliver on its growth plan in Latin America, relying on its sponsorships and local activations.
“We are happy and proud to extend our relationship with such an important institution as the Monterrey Football Club.

Stagwell's (STGW) Sport Beach Activation Will Return to Cannes Lions International Festival of Creativity 2024 with Icons Megan Rapinoe, Sue Bird, Carmelo Anthony, Hélio Castroneves, Justin Jefferson and More Confirmed to Attend

Retrieved on:

Monday, February 5, 2024

NEW YORK and CANNES, France, Feb. 5, 2024 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, unveiled today the initial athlete and brand partners confirmed to activate at Sport Beach 2024 (June 17–20), the flagship sports business destination at the Cannes Lions International Festival of Creativity (Cannes Lions). In 2023, Sport Beach was built for brands, platforms and athletes to tap into the cultural zeitgeist of sport and explore the power of fandom. It was the first time these groups converged at Cannes Lions to explore the dynamic culture of sports business, and to great success – with nearly 40 athletes and drawing over 5,000 people.

Key Points:

Sport Beach 2024, which moves to La Plage du Festival, will build on last year's success at Cannes Lions.
As part of this track, Sue and Megan will host a live edition of their podcast "A Touch More" from Sport Beach.
These discussions and activations at Sport Beach reflect a broader trend of athletes venturing into entrepreneurship, specifically within lifestyle industries.
Justin Jefferson (football) – A renowned NFL wide receiver and budding icon, Justin Jefferson has quickly become a household name.

EQS-News: STAIDIUM U.S. TO PARTICIPATE IN PIONEERING MLS INNOVATION LAB FROM MAJOR LEAGUE SOCCER

Retrieved on:

Saturday, January 13, 2024

Officially kicked off in December at MLS NEXT FEST in Arizona, MLS Innovation Lab is the latest initiative from Major League Soccer, which has been recognized as a global leader in innovation.

Key Points:

Officially kicked off in December at MLS NEXT FEST in Arizona, MLS Innovation Lab is the latest initiative from Major League Soccer, which has been recognized as a global leader in innovation.
The League’s forward-thinking approach is the driver behind the creation of MLS Innovation Lab.
"Major League Soccer strives to be the front porch of innovation for the sports industry," said Gary Stevenson, Deputy Commissioner of MLS and President of Soccer United Marketing.
For more information on MLS Innovation Lab, or to be considered for the program in the future, visit MLSsoccer.com/InnovationLab

MAJOR LEAGUE SOCCER LAUNCHES PIONEERING MLS INNOVATION LAB

Retrieved on:

Thursday, January 11, 2024

NEW YORK, Jan. 11, 2024 /PRNewswire/ -- Major League Soccer (MLS) today announced the launch of MLS Innovation Lab, a program designed to shape the future of sports through the identification of cutting-edge startups and advanced technologies to help develop the next generation of athletes, enhance the fan experience and drive continued growth for the League and its Clubs. MLS Innovation Lab is the latest initiative from Major League Soccer, which has been recognized as a global leader in innovation.

Key Points:

MLS Innovation Lab is the latest initiative from Major League Soccer, which has been recognized as a global leader in innovation.
This forward-thinking approach by MLS is the driver behind the creation of MLS Innovation Lab.
MLS Innovation Lab gives companies the chance to test their products in real-world environments throughout the MLS ecosystem including MLS NEXT FEST, Generation adidas Cup, MLS NEXT Cup and the MLS NEXT All-Star Game presented by Allstate, among others.
"Major League Soccer strives to be the front porch of innovation for the sports industry," said Gary Stevenson, Deputy Commissioner of MLS and President of Soccer United Marketing.

SRS Distribution Kicks Off Partnership with Rayados de Monterrey

Retrieved on:

Thursday, October 12, 2023

SRS Distribution Inc (“SRS”), the nation’s leading distributor of roofing materials and building products, announced today its first event as part of its official corporate partnership with Rayados de Monterrey, from Mexico’s 1st Division Soccer League (Liga MX).

Key Points:

SRS Distribution Inc (“SRS”), the nation’s leading distributor of roofing materials and building products, announced today its first event as part of its official corporate partnership with Rayados de Monterrey, from Mexico’s 1st Division Soccer League (Liga MX).
View the full release here: https://www.businesswire.com/news/home/20231012730161/en/
SRS Distribution Announces Partnership with Rayados de Monterrey (Photo: Business Wire)
SRS is one the largest networks of independent distributor brands in the United States.
"We are grateful for the opportunity to be partnered with CF Monterrey," says Missy Morgan, Vice President of Marketing at SRS.
These will include a Rayados player meet-and-greet appearance at the SRS Building Products store location in Spring, TX the afternoon of October 13th.

Metro by T-Mobile Connects Southern Californians to Mexico and Latin America for Free

Retrieved on:

Wednesday, July 19, 2023

View the full release here: https://www.businesswire.com/news/home/20230718573387/en/

Key Points:

View the full release here: https://www.businesswire.com/news/home/20230718573387/en/
Metro by T-Mobile Connects Southern Californians to Mexico and Latin America for Free (Photo: Business Wire)
What’s the news: Calling and texting family and friends just got easier ... and cheaper.
Metro by T-Mobile is offering free unlimited calling and texting to Mexico and additional calling to more than 15 Latin American countries.
Who it’s for: Southern Californians who want to stay connected to Mexico and Latin America on Us!
Service is for personal use only and subject to the Metro Terms and Conditions of International Long Distance Service.

10bet Makes a Grand Entrance into the Mexican Market

Retrieved on:

Sunday, July 9, 2023

Gambling, Sport, NFL, ATP, MEXICO, CITY, Liga MX, IGaming Business, Champions League, Box, NBA, Love, MLB, Culture, WTA, Drug

MEXICO CITY, July 9, 2023 /PRNewswire/ -- 10bet, a leading international online gambling platform, announces its official entry into the vibrant Mexican market.

Key Points:

MEXICO CITY, July 9, 2023 /PRNewswire/ -- 10bet, a leading international online gambling platform, announces its official entry into the vibrant Mexican market.
"We are thrilled to bring the 10bet experience to the Mexican market.
said Arthur Perry – CRO Global
With its entrance into the Mexican market, 10bet solidifies its position as a global leader in the iGaming industry.
The platform's commitment to innovation, user satisfaction, and responsible gambling ensures an unmatched gaming experience for Mexican players.

My Code Announces Exclusive Partnership with FOX Deportes to Drive Hispanic Engagement in Sports Media

Retrieved on:

Thursday, April 13, 2023

MLS, FOX, Advertising, Business development, Partnership, Marketing, Fox Deportes, Overalls, CTV, Women's World Cup, Liga MX, Sport, Hispanic, Social media, National Drug Intelligence Center, Entertainment

SANTA MONICA, Calif., April 13, 2023 /PRNewswire/ -- My Code, the largest US diverse media company, which enables publishers, storytellers, brands and agencies to enhance connections with diverse audiences, has entered into an exclusive partnership with FOX Deportes, the nation's longest-running Spanish-language sports network. My Code will integrate their social media assets as sponsored content across its offerings to reach Hispanic audiences, further extending its sports marketing capabilities within the multicultural space. My Code will serve as a strategic representative to FOX Deportes by working directly with their new business team in creating specific packages and collaborating on sales and marketing assets.

Key Points:

My Code will integrate their social media assets as sponsored content across its offerings to reach Hispanic audiences, further extending its sports marketing capabilities within the multicultural space.
My Code will serve as a strategic representative to FOX Deportes by working directly with their new business team in creating specific packages and collaborating on sales and marketing assets.
The partnership will provide My Code with rights to market and sell FOX Deportes social media and digital advertising platforms as well as collaborate on FOX Deportes business development initiatives.
merging its Hispanic sports digital segment of 16 Million to Fox Deportes' 24 Million following on social media.

FOX SPORTS APP LAUNCHES ON LG SMART TVS

Retrieved on:

Friday, February 10, 2023

ENGLEWOOD CLIFFS, N.J., Feb. 10, 2023 /PRNewswire/ -- With The Big Game just days away, FOX Sports and LG Electronics are announcing the launch of the FOX Sports app on LG Smart TVs1 including its critically acclaimed LG OLED TVs and LG QNED TVs.

Key Points:

ENGLEWOOD CLIFFS, N.J., Feb. 10, 2023 /PRNewswire/ -- With The Big Game just days away, FOX Sports and LG Electronics are announcing the launch of the FOX Sports app on LG Smart TVs1 including its critically acclaimed LG OLED TVs and LG QNED TVs.
The app can be accessed via LG's webOS Smart TV platform2.
Built for the modern sports fan, the FOX Sports app is the home for streaming live and on-demand sports from FOX, FS1, FS2, and FOX Deportes all in one app.
1 LG Smart TVs with webOS version 5.0 or higher.

Latin America NFT Market Intelligence and Future Growth Dynamics Databook 2022: 50+ KPIs on NFT Investments by Key Assets, Currency, Sales Channels 2019-2028 - ResearchAndMarkets.com

Retrieved on:

Thursday, January 5, 2023

The "Latin America NFT Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on NFT Investments by Key Assets, Currency, Sales Channels - Q2 2022" report has been added to ResearchAndMarkets.com's offering.

Key Points:

The "Latin America NFT Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on NFT Investments by Key Assets, Currency, Sales Channels - Q2 2022" report has been added to ResearchAndMarkets.com's offering.
NFT industry in Latin America is expected to grow by 48.4% on an annual basis to reach US$5871.1 million in 2022.
The non-fungible token (NFT) market in Latin America has undergone strong expansion over the last few years.
With the NFT industry recording strong growth over the last four quarters in Brazil, NFT marketplaces are looking to tap into the high-growth market potential.