Cultural intelligence

Cultural Intelligence Leader Collage Group Announces First Chief Marketing Officer, Elizabeth Jackson, as Company Accelerates Growth

Retrieved on: 
Wednesday, March 20, 2024
Campbell Soup Company, Software as a service, Growth, Playtex, Procter, Church & Dwight, Timex, VF Corporation, Research, Cultural intelligence, Rest, CPG, P&L, Foodservice, KVH, CMO, Intel, Marketing, Procter & Gamble, Energizer

Bethesda, MD, March 20, 2024 (GLOBE NEWSWIRE) -- Today Collage Group , a leading provider of Cultural Intelligence, announced Elizabeth Jackson as the company’s first Chief Marketing Officer – a pillar in fueling the organization’s growth.

Key Points: 
  • Bethesda, MD, March 20, 2024 (GLOBE NEWSWIRE) -- Today Collage Group , a leading provider of Cultural Intelligence, announced Elizabeth Jackson as the company’s first Chief Marketing Officer – a pillar in fueling the organization’s growth.
  • As a seasoned CMO, she possesses more than 30 years of experience in marketing, strategy, insights, and new product innovation.
  • “A highly skilled business leader and entrepreneur, Elizabeth brings a passion for research, data, and insights, as well as expertise in brand-building, lead generation, and expansion into new verticals,” said CEO and Co-Founder David Wellisch.
  • Jackson will focus on accelerating adoption of the product in the market and developing long-term strategic growth plans.

Monarch Business School Switzerland Introduces Online Scholarships for BBA Program

Retrieved on: 
Wednesday, December 13, 2023
Online, Behavior informatics, School, Cultural intelligence, Digital, Corporate law, MIS, Student, Strategic management, BBA, Business administration, Online and offline, Communication, International business, Economics

The scholarships cover the full cost of the online program for the duration of their 3.5 year study.

Key Points: 
  • The scholarships cover the full cost of the online program for the duration of their 3.5 year study.
  • Monarch Business School Switzerland encourages all interested applicants to apply.
  • To view an enhanced version of this graphic, please visit:
    The Online Bachelor of Business Administration program in Global Management at Monarch Business School Switzerland covers the critical learning aspects and knowledge base for candidates to successfully enter industry upon graduation.
  • The program presently has candidates from 30 countries participating online through the Monarch Digital Campus, a state-of-the-art learning management system.

2023 Gen Z Marketing Field Guide: How Going Niche Can Help Brands Connect with Gen Z (and everyone) to Win in a Rapidly Changing World

Retrieved on: 
Wednesday, November 15, 2023
Media, Blue Hour, Why? Group, Pressure, Gen, Research, Social isolation, Investment, Individual, Music, Commerce, Multimedia, Culture, Identity, YouTube Shorts, Glassdoor, Gen-Z for Change, Partnership, Generation Z, Cultural intelligence, DEI, Horizon, Life, Hunger, SVP, Marketing, Entertainment, Video game, Sport, Pulse

NEW YORK, Nov. 15, 2023 /PRNewswire/ -- If Gen Zers, those born between 1997 and 2012, are defined by a single attribute, it's that their fluid sense of individuality makes them harder to pin down than their older counterparts.

Key Points: 
  • Horizon Media's report uncovers new Gen Z subcultures and outlines how brands can build their own "cheat code" to Gen Z relevance.
  • The Gen Z Field Guide: A Marketer's Manual for Following the Niche Over the Norm, published by Horizon Media, provides a comprehensive yet simple approach to connect with Gen Z's seemingly contradictory nature.
  • "Our report found that Gen Zers are transforming into active participants, not just passive observers within their communities.
  • "Brands that see social as the driver of culture and consumption, connect by going niche, and take a social-first approach regardless of channel will win with Gen Z and the audiences they influence."

New Horizon Media Study Looks at the Changing Landscape of Luxury and Finds that the World of Luxury Has Been Upended in the U.S. and Canada

Retrieved on: 
Thursday, September 7, 2023
Gen, English, Life, Golf club, Why? Group, Parent, Individual, American Dream, Research, Multimedia, Generation Z, Comfort, Investment, Cultural intelligence, Glassdoor, Auto, Travel, SVP, Wellness, Tourism, Interior design, Fashion design, Hotel, Luxury, Tech

NEW YORK, Sept. 7, 2023 /PRNewswire/ -- Horizon Media, the largest U.S. media agency according to Ad Age Data Center 2023, today released its latest study -- "New Codes of Luxury: Aspirational Shifts in North America" -- which points to a significant transformation of the luxury narrative in the United States and Canada.  A previous Horizon Media report, Inflation Nation, highlighted that a key component of the American Dream is no longer attainable for many: the promise that each generation will fare better than their parents. As a result, people have shifted how they view and value luxury. New Codes of Luxury explores what a broad cut of the U.S. and Canadian populations consider aspirational in 2023 – and what luxury means to those who will likely never reach the wealth of today's 1% or even 10%.   

Key Points: 
  • As a result, people have shifted how they view and value luxury.
  • The world of luxury has been upended by a growing resentment of not just the wealthy, but also how their wealth is obtained.
  • Contemporary Luxury reflects modern values that favor innovation and sustainability — think cutting-edge technology, electric vehicles, clean wellness, and lifestyle brands.
  • Personal Luxury is on the rise; 66% view luxury as an occasional treat, while 34% see it as a daily self-indulgence.

CIEN+ Secures Its Place On The Inc. 5000 List List Of America's Fastest-Growing Private Companies For The Second Consecutive Year

Retrieved on: 
Tuesday, August 15, 2023
Cultural group selection, Marketing, Culture, Cultural intelligence, Research, Fortune 500, Logical Position, Advertising, Entrepreneurship, Family, United Group for Publishing Advertising and Marketing, Retail, DALLAS

DALLAS, Aug. 15, 2023 /PRNewswire/ -- CIEN+, an inclusive marketing and research firm specializing in Cultural Intelligence®,  proudly announces its second consecutive inclusion in the prestigious Inc. 5000 ranking of the fastest-growing private companies in the United States. This recognition, alongside CIEN+'s certified minority-owned and women-owned status, highlights not only the company's dedication to innovation but its commitment to inclusion as a driver for business growth.

Key Points: 
  • DALLAS, Aug. 15, 2023 /PRNewswire/ -- CIEN+, an inclusive marketing and research firm specializing in Cultural Intelligence®,  proudly announces its second consecutive inclusion in the prestigious Inc. 5000 ranking of the fastest-growing private companies in the United States.
  • This recognition, alongside CIEN+'s certified minority-owned and women-owned status, highlights not only the company's dedication to innovation but its commitment to inclusion as a driver for business growth.
  • The Inc. 5000 list offers a window into the thriving landscape of the economy's most vibrant segment: independent businesses.
  • "To us, inclusion is not a program; it is the mindset that inspired us into existence over a decade ago.

New Research by Horizon Media Reveals Public is Prepared to Strike Alongside Writers and Actors and are Intentionally Shifting Viewing Habits

Retrieved on: 
Wednesday, August 2, 2023
Pressure, 2007–08 Writers Guild of America strike, Habit, Life, WGA, Why? Group, Multimedia, Tipping point, SAG, Investment, Screen Actors Guild, Cultural intelligence, Glassdoor, The Tipping Point, DEI, Writer, SVP, Social media, Management, Television, Video game, Online shopping

NEW YORK, Aug. 2, 2023 /PRNewswire/ -- As thousands of members of the Writer's Guild of America and the Screen Actors Guild continue to strike, Horizon Media, the largest U.S. media agency according to Ad Age Data Center 2023, released findings of a new study called "The Tipping Point," which sheds light on the strike from the audiences' ' point of view. In the 72 hours following the announcement of the WGA strike, there were nearly 800k social posts, and in the same period following the SAG strike announcement, there were 1.1 million related social posts. Although the conversations have slightly subsided since the initial spikes, the Tipping Point results reveal a sustained volume of high interest due to overall awareness and investment in the outcome. Horizon Media's WHY Group surveyed 600 adults 18+ and analyzed social conversation to better understand people's awareness of and reactions to the strikes.

Key Points: 
  • Horizon Media's WHY Group surveyed 600 adults 18+ and analyzed social conversation to better understand people's awareness of and reactions to the strikes.
  • More than half of those surveyed were aware of the WGA strike (52%) and SAG strike (58%) – 11+ points higher than other high-profile labor disputes.
  • However, most notably, respondents are not only aware, but they're invested – with nearly three in four (73%) saying they care and are following the story.
  • It is also the most used emoji overall by people online to show support for the striking workers.

sparks & honey Announces New Leadership Team Changes In Latest Push To Solidify Its Consultancy Transformation

Retrieved on: 
Tuesday, April 18, 2023
Private sector, Partnership, OMC, Culture, Newhouse, Cultural intelligence, Growth, Partner (business rank), NYSE, Management, Policy

A key focus will be building upon sparks & honey’s core strategy offerings and introducing new services in enablement and transformation.

Key Points: 
  • A key focus will be building upon sparks & honey’s core strategy offerings and introducing new services in enablement and transformation.
  • To further sparks & honey’s advisory services and support Mark in the day-to-day, the company has also elevated Davianne Harris to Managing Partner & Chief Client Officer.
  • In this new role, she will oversee the firm’s full Consulting organization and continue to oversee sparks & honey’s Equitable Futures Practice.
  • With the team set up this way, we will be able to provide true business partnership to help drive our clients bottom line,” said Young.

sparks & honey Expands Advisory Board Welcoming New Expert In Climate Change, Sophia Kianni

Retrieved on: 
Thursday, April 13, 2023
The Washington Post, Advertising, Honey, OMC, Military Advisory Board, Futurist, University of California, Berkeley, Senior, BBC, Marketing, World Economic Forum, Stanford University, Harvard University, University of Cambridge, American Lung Association, University, Business, Youth culture, Climate change, Advisory board, Generation Z, Science, DE, Vice Media, Sophia Kianni, The New York Times, Cultural intelligence, UN, NPR, Teen Vogue, NYSE, TED, Renewable energy, Guardian

NEW YORK, April 13, 2023 (GLOBE NEWSWIRE) -- sparks & honey , Omnicom’s (NYSE: OMC) cultural foresight consultancy announced the addition of Sophia Kianni, the founder and executive director of Climate Cardinals, to its world-class Advisory Board.

Key Points: 
  • NEW YORK, April 13, 2023 (GLOBE NEWSWIRE) -- sparks & honey , Omnicom’s (NYSE: OMC) cultural foresight consultancy announced the addition of Sophia Kianni, the founder and executive director of Climate Cardinals, to its world-class Advisory Board.
  • As a member of the Advisory Board, Kianni will help the consultancy and its clients navigate the current climate crisis and narrative, including providing expertise and insights for sparks & honey’s well-respected Cultural Intelligence reports.
  • In 2019, Kianni founded Climate Cardinals, an international nonprofit working to translate climate information into over 100 languages.
  • “I'm excited to join the sparks & honey Advisory Board to educate companies on the importance of sustainability and climate action to members of Gen Z,” said Kianni.

This Week in Finance News: 14 Stories You Need to See

Retrieved on: 
Friday, March 24, 2023
Local, Uncertainty, Organization, SVP, Signature Bank, SVB, Credit Suisse, Cultural intelligence

NEW YORK, March 24, 2023 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help journalists covering the finance industry stay on top of the week's most newsworthy and popular releases, here's a roundup of stories from the week that shouldn't be missed.

Key Points: 
  • That is a fundamental step."
  • Respondents overwhelmingly estimate revenues will soon improve, with those surveyed in local government feeling most assured.
  • Many companies continued to take time this week to share updates for their customers and shareholders following the events at SVB, Signature Bank, Credit Suisse, and First Republic.
  • Here are a few of those announcements:

Horizon Media's 2023 Inflation Nation Report Uncovers Why 7 in 10 Americans are Concerned about Inflation

Retrieved on: 
Wednesday, March 22, 2023
Social responsibility, Life, Vulnerable, Why? Group, Parent, Perception, Anxiety, American Dream, COVID, Investment, Cultural intelligence, SVP, Marketing, Cryptocurrency

NEW YORK, March 22, 2023 /PRNewswire/ -- With the U.S. facing its highest inflationary period in over 40 years, Horizon Media's WHY Group released its second inflation report, "Inflation Nation: One Year Later," focused on analyzing the current perception of inflation and to better understand the impact on spending habits and the status of the American Dream. The report surveyed nearly 1,000 adults across the country to determine what brands can do to engage and build customer relationships while helping consumers navigate today's rising prices.

Key Points: 
  • Key survey findings revealed that:
    On par with Horizon Media's 2022 findings, roughly 9 in 10 Americans are aware of current inflation, and more than two-thirds are concerned or very concerned.
  • Nearly 7 in 10 of The Vulnerable group say they are very concerned about inflation, a 10% increase from 2022.
  • According to the 2023 Inflation Nation Report, brands focus on strengthening consumer-to-brand trust with price transparency, especially for frequently purchased items.
  • For more information about the 2023 Inflation Nation Report, please click here .