Bitly Takes Action To Enhance The Future of User Safety With New IWF Partnership
NEW YORK, Dec. 14, 2023 /PRNewswire/ -- Bitly Inc., the world's leading connections platform, announced a new partnership with UK-based nonprofit Internet Watch Foundation (IWF) to detect and block child sexual abuse material (CSAM). The partnership will allow Bitly to use the IWF's URL list and other tech services to remove and block links or scans that lead to CSAM images further safeguarding its Platform and users. Bitly is the first Connections Platform, a service that enables users to create, share, and track custom short URLs, QR codes, and Link-in-bio all in one place, to establish itself with this initiative. This marks a significant step in the company's commitment to overcome human rights issues within the technology industry.
- Internet safety is a key pillar for Bitly, given the breadth of its platform.
- Millions of links and QR codes are created by Bitly users every day, translating into billions of clicks per month.
- Bitly has committed to investing in a combination of non-profit organizations (like the IWF), third-party vendors, and trusted technology partners while also developing proprietary technology to ensure user safety and improve industry standards.
- Our job is extraordinarily challenging and now with Bitly we are one step closer to creating a safer future for all internet users."