Superbrands UK list of the most iconic brands in the country
LONDON, Feb. 2, 2023 /PRNewswire-PRWeb/ -- Consumers' changing lifestyle and behaviour have been reflected in the iconic brands that have achieved 2023 Consumer Superbrand Status, with Rolex showing it can stand the test of time, alongside Lego, Samsung and Mastercard.
- Rolex continues to be a favourite amongst UK consumers, with the esteemed watch maker garnering the top spot in this year's Consumer Superbrands survey for the third consecutive year.
- The annual ranking of Superbrands has been providing insightful overviews into sentiment towards brands since its 1995 launch in the UK.
- It is no surprise that the four leading business brands, Apple, Google, Microsoft, and PayPal have been identified as Superbrands.
- Damon Segal, CEO of Superbrands UK, stressed the importance of quality when it comes to maintaining a brand's top position in the industry.