Theory of multiple intelligences

Teads Launches AI-Powered Solutions to Help Advertisers and Publishers Achieve Full-Funnel Success

Retrieved on: 
Monday, October 16, 2023

NEW YORK, Oct. 16, 2023 /PRNewswire/ -- Teads, the global media platform, today announced at its partner day event, Teads Connects, a suite of new AI-powered solutions across Connected TV (CTV), Performance and Contextual, designed to elevate strategies for advertisers and publishers across media. Teads' new offerings will help its partners achieve full-funnel success, further fortifying its global position as an omnichannel platform that embraces premium environments, data-driven messaging, evidence-based creative, and incrementality. Teads' new suite of products are designed to help advertisers reach their target audiences more effectively and efficiently.

Key Points: 
  • Teads' new offerings will help its partners achieve full-funnel success, further fortifying its global position as an omnichannel platform that embraces premium environments, data-driven messaging, evidence-based creative, and incrementality.
  • Teads' new suite of products are designed to help advertisers reach their target audiences more effectively and efficiently.
  • Leveraging Teads' proprietary data curation technology, this innovation enhances CTV contextual targeting, offering advertisers precision, scale, and granularity to enable personalized messaging.
  • Teads first launched cookieless solutions, inclusive of the Cookieless Translator, for advertisers and publishers in 2020 and today more than 70% of media campaigns leverage Teads' cookieless based signals.

MGID Revolutionizes Image Creation for Advertisers With Integration of Generative AI

Retrieved on: 
Tuesday, February 21, 2023

MGID, the global advertising platform, has today announced the development and integration of generative artificial intelligence (AI) into its existing intelligent solutions offering.

Key Points: 
  • MGID, the global advertising platform, has today announced the development and integration of generative artificial intelligence (AI) into its existing intelligent solutions offering.
  • Making use of Open AI’s DALL·E 2, advertisers can create computer-made digital images through text-based prompts and adjust headlines based on GEO-specific and historical data.
  • When paired with MGID’s smart recommendation algorithms and Contextual Intelligence, these AI technologies boost ad performance and user engagement with MGID ads.
  • Impressed by its capabilities in testing, we’re very much looking forward to the launch and seeing how AI is embraced by advertisers throughout the year.”

Florida’s Palm Vascular Centers is the First Healthcare Organization to Install XenFI, the Recently Announced Wireless Medical Ecosystem from Xenter

Retrieved on: 
Wednesday, November 2, 2022

The author of numerous publications in peer-reviewed medical journals, his work has been presented at more than 100 regional, national, and international medical meetings.

Key Points: 
  • The author of numerous publications in peer-reviewed medical journals, his work has been presented at more than 100 regional, national, and international medical meetings.
  • Palm Vascular treats a myriad of vascular conditions today and is the first vascular lab in South Florida with locations in multiple counties.
  • Xenter has launched a wireless Technology in Medicine (TechMed) ecosystem designed to provide transformative outcomes for physicians, healthcare professionals, provider organizations, and patients.
  • Xenter, XenFI, XMD, and Physical Intelligence are trademarks, of Xenter, Inc. All other trademarks and copyrights are property of their respective owners.

MGID Launches Seller Defined Audiences (SDA) Solution, Enabling High Quality, Privacy-friendly Audience Segmentation for Publishers

Retrieved on: 
Thursday, October 27, 2022

MGID , the global advertising platform, has today announced the launch of its Seller Defined Audiences (SDA) solution, enabling publishers to establish high quality, interest-based audience segments and improve inventory monetization.

Key Points: 
  • MGID , the global advertising platform, has today announced the launch of its Seller Defined Audiences (SDA) solution, enabling publishers to establish high quality, interest-based audience segments and improve inventory monetization.
  • Our Seller Defined Audiences solution solves this problem in a privacy-friendly way, using sophisticated contextual intelligence to analyze the content audiences consume and establish high quality segments.
  • This enables advertisers to drive performance and awareness, and publishers to retain and monetize their audiences.
  • Every month, MGID reaches 900 million unique readers, with 200 billion ad impressions, across 25 thousand trusted publishers.

Nextdoor and Oracle Advertising Announce Strategic Collaboration

Retrieved on: 
Monday, October 17, 2022

Nextdoor (NYSE: KIND), the neighborhood network, and Oracle Advertising , a leader in real-time attention analytics, today announced a strategic collaboration that will offer greater transparency and controls to Nextdoor advertisers, helping ensure high-value, optimal ad experiences on the platform.

Key Points: 
  • Nextdoor (NYSE: KIND), the neighborhood network, and Oracle Advertising , a leader in real-time attention analytics, today announced a strategic collaboration that will offer greater transparency and controls to Nextdoor advertisers, helping ensure high-value, optimal ad experiences on the platform.
  • View the full release here: https://www.businesswire.com/news/home/20221017005862/en/
    Nextdoor | Oracle Advertising Collaboration (Graphic: Business Wire)
    Heidi Andersen, Chief Revenue Officer at Nextdoor said: "We know that advertisers are seeking more definitive ways to help ensure environments uphold the highest standards.
  • Oracle Moat, part of Oracle Advertising, is a measurement and marketing analytics suite designed to help advertisers, publishers, and platforms measure media performance across the breadth of their digital and TV advertising campaigns.
  • Oracle Moat delivers solutions that assist in measuring advertising effectiveness, including verification and attention, as well as reach and frequency.

Xenter, the World's First "TechMed" Company, Unveils the XenFI Wireless Network

Retrieved on: 
Wednesday, October 5, 2022

XenFIis comprised of XMD (a HIPAA-compliant, global healthcare cloud) and its XenFI-Hub, Xenter's wireless communications device that is designed for use in various healthcare settings.

Key Points: 
  • XenFIis comprised of XMD (a HIPAA-compliant, global healthcare cloud) and its XenFI-Hub, Xenter's wireless communications device that is designed for use in various healthcare settings.
  • These first Xenter products are designed to automate clinical workflow, enable smart/wireless devices, improve patient outcomes, and lower healthcare costs.
  • "Historically, the healthcare industry has been slow to adopt new technologies," said Richard J. Linder, Xenter's CEO, Chairman, and Founder.
  • "XenFI, XenFI-Hub and XMD are the first in a series of new products that can collect, aggregate, and analyze real-time Physical Intelligence data."

DGAP-News: YOC AG: YOC AG integrates Oracle Contextual Intelligence into supply-side platform VIS.X for future-proof targeting

Retrieved on: 
Wednesday, October 27, 2021

Berlin, October 27, 2021 - Ad tech company YOC AG (ISIN DE0005932735) integrates Oracle Contextual Intelligence into its supply-side platform VIS.X.

Key Points: 
  • Berlin, October 27, 2021 - Ad tech company YOC AG (ISIN DE0005932735) integrates Oracle Contextual Intelligence into its supply-side platform VIS.X.
  • Through the integration, YOC extends the existing targeting and brand safety capabilities of VIS.X, and thereby provides customers with future-proof and secure contextual targeting.
  • With this integration, the company is responding in particular to the increasing importance of contemporary contextual targeting in view of the initiated end of third-party cookies.
  • This further strengthens our positioning as a market-leading technology provider," says Dirk Kraus, CEO of YOC AG.

Xenter, Inc. Appoints Tony Collins, Former Zimmer Biomet Group CFO, as Chief Financial Officer

Retrieved on: 
Monday, October 18, 2021

Following the formation of the Xenter Therapeutics and Xenter Medical Technologies business units, Xenter, Inc. ( XenterMD.com ), the first purpose-built medical device-data-drug technologies company, today announced the appointment of Tony Collins as Chief Financial Officer.

Key Points: 
  • Following the formation of the Xenter Therapeutics and Xenter Medical Technologies business units, Xenter, Inc. ( XenterMD.com ), the first purpose-built medical device-data-drug technologies company, today announced the appointment of Tony Collins as Chief Financial Officer.
  • Tony Collins served as Group Chief Financial Officer at Zimmer Biomet since 2019 where he was responsible for all strategic and financial planning, business development, accounting, and internal controls for over $8B in revenues across all global business units.
  • Additionally, Collins held numerous other financial leadership positions at Zimmer Biomet, including Vice President, Finance, Corporate Controller and Chief Accounting Officer and Vice President Finance for Global Operations and Supply Chain.
  • Prior to Zimmer Biomet, Collins held several executive leadership positions with Guidant/Boston Scientific, including Chief Financial Officer of Guidant Japan.

Aktana Launches Contextual Intelligence 360 to Solve the Challenge of Personalizing Customer Engagement at Scale

Retrieved on: 
Wednesday, October 6, 2021

Contextual Intelligence 360 builds on Aktanas legacy AI strength in sales channel optimization to bring the same level of machine learning precision and contextual insights to all commercial activities.

Key Points: 
  • Contextual Intelligence 360 builds on Aktanas legacy AI strength in sales channel optimization to bring the same level of machine learning precision and contextual insights to all commercial activities.
  • Now, as the use of digital is skyrocketing and HCPs are time-constrained like never before, coordinated omnichannel engagement with HCPs is crucial for success.
  • Aktanas Contextual Intelligence 360 includes the following components:
    HCP Engagement AI Pre-built machine learning modules dynamically identify individual customer preferences across content, channel, and timing.
  • Today, commercial and medical teams from nearly 300 brands use Aktanas AI-enabled Contextual Intelligence Engine to coordinate and optimize personalized omnichannel engagement at scale.

Aktana Launches Next Generation of its Contextual Intelligence Engine to Accelerate Enterprise-Wide AI Adoption

Retrieved on: 
Wednesday, October 6, 2021

SAN FRANCISCO, Oct. 06, 2021 (GLOBE NEWSWIRE) -- Aktana , the leader in intelligent customer engagement for the global life sciences industry, today announced its Contextual Intelligence Engine (CIE) 2.0.

Key Points: 
  • SAN FRANCISCO, Oct. 06, 2021 (GLOBE NEWSWIRE) -- Aktana , the leader in intelligent customer engagement for the global life sciences industry, today announced its Contextual Intelligence Engine (CIE) 2.0.
  • The upgraded version of the CIE is designed specifically for two of the most urgent needs in life sciences commercial operations today: omnichannel optimization and AI flexibility.
  • Contextual Intelligence Engine 2.0 can work with any number of analytical models simultaneously to find the best combination of all possible activities, in all channels, by all members of the commercial team.
  • Today, commercial and medical teams from nearly 300 brands use Aktanas AI-enabled Contextual Intelligence Engine to coordinate and optimize personalized omnichannel engagement at scale.