Genius Sports Extends Official Betting Data Partnership With Football DataCo and Secures AI-powered Tracking Technology Expansion With the English Premier League and English Football League
Genius Sports Limited (“Genius Sports”) (NYSE:GENI) has won a major new expansion and extension of its exclusive low latency official data partnership with Football DataCo, the data rights holder of UK football.
- Genius Sports Limited (“Genius Sports”) (NYSE:GENI) has won a major new expansion and extension of its exclusive low latency official data partnership with Football DataCo, the data rights holder of UK football.
- Under the terms of the agreement, Genius Sports has extended its long-term partnership with Football DataCo to be the exclusive official supplier of low latency live data from the English Premier League (“EPL”), English Football League (“EFL”) and Scottish Professional Football League (“SPFL”), to the global sports betting industry.
- Genius Sports has been the exclusive distributor of low latency official data from over 4,000 UK football fixtures per season to hundreds of regulated sportsbooks worldwide since the start of the 2019 season.
- “We are delighted to extend our partnership to continue to power innovation and now to expand it to include our suite of AI-powered Second Spectrum Tracking Data technology for the EFL Championship as well as the Premier League.”