dunnhumby media Shares New Insight Into Consumer Needs Amidst COVID-19 Pandemic
Retrieved on:
Thursday, May 28, 2020
Other Retail, Professional services, Data management, Consumer, Technology, Other Communications, Retail, Other Consumer, Marketing, Advertising, Communications, Consulting, Merchandising, Microeconomics, Market economics), Tesco, Dunnhumby, Retail, Marketing, Fast-moving consumer goods, Online shopping, Draft:Clive Humby
dunnhumby media, part of dunnhumby, the global leader in Customer Data Science, has launched Retail Media and COVID-19 an in-depth look at how consumer packaged goods (CPG) brands can adapt their marketing strategies in the face of changing shopper needs.
Key Points:
- dunnhumby media, part of dunnhumby, the global leader in Customer Data Science, has launched Retail Media and COVID-19 an in-depth look at how consumer packaged goods (CPG) brands can adapt their marketing strategies in the face of changing shopper needs.
- says Tom Langley, Global Head of Media Capabilities at dunnhumby media.
- How major economic, physical, social, and societal shifts will drive further change in consumer needs.
- Retail Media and COVID-19 is available as a free download from dunnhumby medias Resource Centre.