Breakthru Beverage Group Closes Acquisition of Wine Warehouse
NEW YORK, April 17, 2023 /PRNewswire/ -- Breakthru Beverage Group today announced it has completed the acquisition of California-based wholesaler Wine Warehouse, which is now operating as Breakthru Beverage California. The Wine Warehouse team, its facilities in both northern and southern California and its strong, diverse portfolio of wine, spirits and beer suppliers are all part of the Breakthru integration. The company also announced it is bringing Aspect, its specialized fine wine solution, to the California market. The Aspect team of fine wine certified experts will enhance service to select retail and on-premise accounts.
- NEW YORK, April 17, 2023 /PRNewswire/ -- Breakthru Beverage Group today announced it has completed the acquisition of California-based wholesaler Wine Warehouse, which is now operating as Breakthru Beverage California.
- The Wine Warehouse team, its facilities in both northern and southern California and its strong, diverse portfolio of wine, spirits and beer suppliers are all part of the Breakthru integration.
- "The Myerson family built Wine Warehouse around its passion as fine wine collectors and has by far the most prestigious fine wine portfolio in California but they also assembled an excellent portfolio of emerging spirits and beer brands along the way," said Tom Bené, Breakthru Beverage Group President and CEO.
- In addition to a fine wine portfolio serviced by Aspect wine certified experts, Breakthru will also assume a significant portfolio of spirit and beer brands.