WHITE MOUNTAIN ANNOUNCES EXPANSION INTO GIRLS' FOOTWEAR
Given the strong brand recognition that White Mountain has established in the women's footwear market, expanding into girls' footwear is a natural next step.
- Given the strong brand recognition that White Mountain has established in the women's footwear market, expanding into girls' footwear is a natural next step.
- White Mountain' parent company, American Exchange Group which also owns the Aerosoles brand announced a soft launch into kids' footwear in January 2023.
- "For the past four decades, White Mountain has remained committed to delivering high-quality, comfortable footwear at affordable prices.
- Expanding into girls' footwear is a pivotal moment for the White Mountain brand, enabling us to connect with a broader consumer base and establish new retail relationships.