Jacob Leinenkugel Brewing Company

Gasthaus Becomes Minnesota’s Top Retailer of Bavarian Beer

Retrieved on: 
Monday, November 6, 2023

Since its inception in 1966, only German-brewed beer has poured thru the taps of the Gasthaus.

Key Points: 
  • Since its inception in 1966, only German-brewed beer has poured thru the taps of the Gasthaus.
  • “We’re grateful to be a part of the entire Gasthaus experience,” says Leinenkugel, “And it’s exciting to have authentically brewed beer served in a setting that transports you to the area in Bavaria where Hofbräu is made.” Artisan Beer Company distributes Hofbräu to Gasthaus.
  • “No one is selling more Paulaner/Hacker-Pschorr beer Minnesota than Gasthaus,” says Joe Goodin of New York based importer Paulaner USA.
  • In order for Gasthaus to deliver this unique experience, serving Bavarian-brewed beer alongside traditional fare made from scratch daily is a necessity.

LEINENKUGEL'S TEAMSTERS IN WISCONSIN RATIFY CONTRACT, END STRIKE

Retrieved on: 
Friday, September 1, 2023

CHIPPEWA FALLS, Wis., Sept. 1, 2023 /PRNewswire/ -- Leinenkugel's Brewing Company workers represented by Teamsters Local 662 voted to ratify a strong contract, ending their seven-week strike.

Key Points: 
  • CHIPPEWA FALLS, Wis., Sept. 1, 2023 /PRNewswire/ -- Leinenkugel's Brewing Company workers represented by Teamsters Local 662 voted to ratify a strong contract, ending their seven-week strike.
  • "Our members fought hard to win against a massive company with billions to throw around," said Tom Strickland, Secretary-Treasurer of Local 662.
  • "They look forward to getting back to work with a fair contract."
  • The new three-year contract includes wage enhancements and language to hold the company accountable that only came about because of the strike that began on July 10.

STRIKING TEAMSTERS DEMAND FAIR CONTRACT FROM LEINENKUGEL'S

Retrieved on: 
Wednesday, July 19, 2023

CHIPPEWA FALLS, Wis., July 19, 2023 /PRNewswire/ -- As a work stoppage enters its second week, Leinenkugel's Brewing Company workers represented by Teamsters Local 662 continue to fight against the company's increasingly hardball tactics.

Key Points: 
  • Rather than agree to a contract that brewery workers deserve, Leinenkugel's and its corporate owner Molson Coors forced about 40 Teamsters to go on strike July 10.
  • "Instead of putting up fences, the company should be building bridges with its workers on a fair contract," said Tom Strickland, Secretary-Treasurer of Local 662.
  • Teamsters at Leinenkugel's voted 98 percent to authorize a strike once the contract expired in May.
  • "The community is behind the Teamsters," said Dann Jackson, a maintenance technician who has worked at the brewery for 16 years.

LEINENKUGEL'S TEAMSTERS ON STRIKE IN WISCONSIN

Retrieved on: 
Tuesday, July 11, 2023

CHIPPEWA FALLS, Wis., July 11, 2023 /PRNewswire/ -- Leinenkugel's Brewing Company workers represented by Teamsters Local 662 went on strike July 10 after rejecting the meager wage increases offered by the beermaker, which is owned by the global brewery giant Molson Coors.

Key Points: 
  • Brewery Workers Demand Fair Wage, Fair Contract
    CHIPPEWA FALLS, Wis., July 11, 2023 /PRNewswire/ -- Leinenkugel's Brewing Company workers represented by Teamsters Local 662 went on strike July 10 after rejecting the meager wage increases offered by the beermaker, which is owned by the global brewery giant Molson Coors.
  • "Leinenkugel's has been brewing beer in Chippewa Falls for over 150 years, which is a point of pride for both the facility's workers and the entire community," said Tom Strickland, Secretary-Treasurer of Local 662.
  • "That storied history of success wouldn't have been possible without the hardworking Teamsters who keep this operation running.
  • "We are underpaid given our qualifications and the number of different jobs that we do."

MILLER'S ALE HOUSE INTRODUCES CRAVEABLE 'MAD' VALUE MENU

Retrieved on: 
Wednesday, April 26, 2023

ORLANDO, Fla., April 26, 2023 /PRNewswire/ -- Miller's Ale House, the sports-themed casual dining restaurant known for great prices, friendly service and generous portions, introduces Miller's Amazing Deals, featuring deep discounts on fan-favorite signature dishes and beverages every day of the week.

Key Points: 
  • Available now at all locations, Miller's new MAD value menu includes lunch specials and new deals of the day starting at $6.99 and all-day everyday deals with entrees starting at $9.99.
  • The MAD value beverages menu includes Miller's House Margaritas starting at $3.99.
  • "We know our Raving Fans love Miller's for our scratch-made food served in hearty portions at a great value, so we wanted to sweeten the pot with our Miller's Amazing Deals," said Miller's CEO Nikhil Khanna.
  • "With our MAD menu, we have delicious options to satisfy guests' hunger and their wallets at a time when everyone could seriously use a break on prices."

Want to Become a Miller Lite Beernament? Now You Can with Miller Lite and TerraZero in the Metaverse

Retrieved on: 
Monday, December 19, 2022

Users in the Meta Lite Bar will be able to enter into Miller Lite's holiday sweepstakes, where they will have a chance to win real-life Miller Lite holiday Beernaments and knitwear!

Key Points: 
  • Users in the Meta Lite Bar will be able to enter into Miller Lite's holiday sweepstakes, where they will have a chance to win real-life Miller Lite holiday Beernaments and knitwear!
  • VANCOUVER, BC, Dec. 19, 2022 /PRNewswire/ - Miller Lite ( www.millerlite.com )  and  TerraZero Technologies Inc. ("TerraZero" or the "Company"), a vertically integrated Metaverse technology company, continue their partnership by transforming the  "Meta Lite Bar" into a Holiday experience in Decentraland ( www.decentraland.org ).
  • Come to Miller Lite's Meta Lite Bar, built by TerraZero, starting on December 19th, and receive two exclusive wearables for your avatar – a Miller Lite knitwear sweater, and a virtual beer ornament or Beernament you can wear on your head.
  • TerraZero Technologies Inc. ("TerraZero") is a vertically integrated Metaverse development group and leading web3 technology company specializing in helping brands create immersive experiences.

Harris Teeter, Molson Coors Support Operation Homefront this Holiday Season

Retrieved on: 
Thursday, November 17, 2022

MATTHEWS, N.C., Nov. 17, 2022 /PRNewswire-PRWeb/ -- WHAT: Harris Teeter and Molson Coors will partner with the national nonprofit, Operation Homefront, to donate holiday meal kits to 400 military families. The donation is in its fourteenth year and serves as an example of Molson Coors' ongoing commitment to Operation Homefront; Harris Teeter is the retail partner who will provide the meals as part of the company's annual Harvest Feast Food Drive and Round Up Campaign.

Key Points: 
  • MATTHEWS, N.C., Nov. 17, 2022 /PRNewswire-PRWeb/ -- WHAT: Harris Teeter and Molson Coors will partner with the national nonprofit, Operation Homefront, to donate holiday meal kits to 400 military families.
  • Molson Coors began its partnership with Operation Homefront in 2009 through its Miller Lite brand.
  • The Operation Homefront Holiday Meals for Military distribution is just part of the beer company's overall efforts to help service members throughout the year.
  • "This Thanksgiving, Operation Homefront welcomes the opportunity to partner with Harris Teeter to provide holiday meals so families in the DC Metro area can enjoy a traditional holiday dinner without the financial burden."

Coors Banquet Named the Official Beer Partner of Paramount Network's "Yellowstone" Season 5

Retrieved on: 
Wednesday, November 9, 2022

GOLDEN, Colo., Nov. 9, 2022 /PRNewswire/ -- Coors Banquet, the beer proudly born and brewed in Golden, Colorado, since 1873, is partnering with TV's #1 show "Yellowstone" as the official beer integration and retail partner of the upcoming fifth season. The highly anticipated season five premiers Sunday, November 13 on Paramount Network, and will prominently feature Coors Banquet's iconic stubby bottles and yellow jacket cans throughout episodes, as it's done in episodes since 2018. Now, to celebrate this first retail and integration partnership Coors Banquet is also giving fans and viewers the ultimate "Yellowstone" experience.

Key Points: 
  • GOLDEN, Colo., Nov. 9, 2022 /PRNewswire/ -- Coors Banquet, the beer proudly born and brewed in Golden, Colorado, since 1873, is partnering with TV's #1 show "Yellowstone" as the official beer integration and retail partner of the upcoming fifth season.
  • Now, to celebrate this first retail and integration partnership Coors Banquet is also giving fans and viewers the ultimate "Yellowstone" experience.
  • "We're thrilled to bring together Yellowstone and Coors Banquet through this full circle partnership that will further elevate our connections to our mutual fans."
  • While the company's history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle as well.

COORS LIGHT NAMED OFFICIAL BEER OF LEAGUES CUP

Retrieved on: 
Tuesday, November 8, 2022

CHICAGO, NEW YORK, AND MEXICO CITY, Nov. 8, 2022 /PRNewswire/ -- Molson Coors Beverage Company announced today Coors Light will be the first-ever multi-year partner of Leagues Cup, the landmark major soccer club tournament to feature every team from Major League Soccer (MLS) and LIGA MX, and a qualifier to the Concacaf Champions League.

Key Points: 
  • The multi-year partner agreement makes Coors Light the official beer of Leagues Cup, the first edition of this redefining competition, and will help Coors Light forge deeper connections with the leagues' loyal fan bases.
  • "As the official beer of Leagues Cup, we're excited to bring Coors Light to 77 matches and 47 clubs each year across North America," said Marcelo Pascoa, VP Marketing, Coors Family of Brands.
  • "Our partnership with Leagues Cup will build on the passion and momentum surrounding MLS and LIGA MX, bringing Coors Light to 'the beautiful game.'"
  • "Leagues Cup is proud to announce Coors Light as the first partner and official beer of this landmark club tournament," said Carter Ladd, EVP of Soccer United Marketing (SUM).

VIZZY BECOMES EXCLUSIVE HARD SELTZER OF PICKLEBALL IN NEW PARTNERSHIP WITH PROFESSIONAL PICKLEBALL ASSOCIATION

Retrieved on: 
Thursday, October 6, 2022

CHICAGO, Oct. 6, 2022 /PRNewswire/ -- Molson Coors Beverage Company (NYSE: TAP) today announces a new partnership with the Professional Pickleball Association (PPA). The new agreement will pair the company's iconic beverages with one of the hottest sports in the United States and will make Vizzy the first-ever "Official Hard Seltzer of the PPA Tour."

Key Points: 
  • Molson Coors Brings Lineup of Beer, Hard Seltzer and Non-Alc to the PPA, Starting This Fall
    CHICAGO, Oct. 6, 2022 /PRNewswire/ -- Molson Coors Beverage Company (NYSE: TAP) today announces a new partnership with the Professional Pickleball Association (PPA).
  • Since then, it's exploded in popularity, drawing in 4.6 million players and becoming the nation's fastest-growing sport, according to the Sports & Fitness Industry Association.
  • "Led by our vibrant and flavorful Vizzy Hard Seltzer family, which includes everything from tropical fruit to mimosa flavors, we can't wait to serve a whole new vibe on and off the court and establish Vizzy as the leading hard seltzer playing in pickleball."
  • "Bringing aboard Molson Coors and Vizzy Hard Seltzer builds on this idea and helps bring people together whether they're competing on-court or cheering from the sidelines."