Stelvio Pass

Stellantis Vehicles, Brands Stack Up Awards at 2023 TAWA Auto Roundup

Retrieved on: 
Monday, May 1, 2023
STLA, Car, Alfa Romeo Tonale, Challenger, Opel, SUV, Chrysler Pacifica (minivan), Lancia, Maserati, DS Automobiles, NYSE, Miles per gallon gasoline equivalent, Stelvio Pass, MSRP, Torque, Horsepower, Organization, Best Value, Alfa Romeo, Crossover (automobile), Chrysler, Minivan, Jeep, Abarth, Peugeot, Brotherhood, Cassino, Multimedia, Black ghost, CUV, Engineering, Chrysler Pacifica, Automobili Estrema, Hornet, Canon PowerShot, Dodge Charger, Pacifica, M-1 (Michigan highway), Fiat, Last Call, Eagle, Ram, Alfa Romeo Stelvio, Dodge Hornet, Boilermaker, Ridesharing, Industrial design, Dodge, Wesley Leasy, Stelvio, Lusso

The all-new Dodge Hornet impressed in its TAWA Auto Roundup debut, scoring the Crossover Utility Vehicle (CUV) of Texas title award.

Key Points: 
  • The all-new Dodge Hornet impressed in its TAWA Auto Roundup debut, scoring the Crossover Utility Vehicle (CUV) of Texas title award.
  • Dodge brand claimed a second of the four TAWA Auto Roundup title awards, with the 807-horsepower Dodge Challenger SRT Black Ghost, one of the Dodge brand's "Last Call" special-edition models, taking the prestigious Performance Vehicle of Texas award.
  • The Chrysler brand continued its domination at the TAWA Auto Roundup, with the Chrysler Pacifica plug-in hybrid extending the brand's win streak to seven consecutive years in the Minivan category.
  • "Congratulations to Stellantis for bringing home 2023 TAWA Auto Roundup awards in a number of categories," said Teia Collier, president of TAWA.

Alfa Romeo Introduces 'Near Life Experience' Global Advertising Campaign at the Formula 1 U.S. Grand Prix

Retrieved on: 
Friday, October 22, 2021
Alfa Romeo Stelvio, Sound of Metal, Safety, 1980 United States Grand Prix West, Engineering, Sport utility vehicle, ADAS, Photography, Cassino, Attitude, Technology, VIP, Car, Grand Plaza, Circuit of the Americas, Amway Grand Plaza Hotel, My Country, V-6, Twitter, Alfa Romeo, Partnership, Mechanics, Stelvio Pass, Alfa Romeo Quadrifoglio, Near-Life Experience, NYSE, Pedigree, Television, Alfa, United Way, Alfa Romeo Giulia, Trend analysis, Social media, Metal, Campaign, SUV, The Richards Group, American Grand Prix, U.S. International, Spotify, Emotion, News, TRG, Grand Prix, Americas, Romeo, STLA, DNA, Tourism, Entertainment

Alfa Romeo presents the first global advertising campaign, "Near Life Experience," at the United States Grand Prix in Austin, Texas, on Sunday, October 24

Key Points: 
  • Alfa Romeo presents the first global advertising campaign, "Near Life Experience," at the United States Grand Prix in Austin, Texas, on Sunday, October 24
    Campaign launches across Alfa Romeo social media channels on Friday, October 22
    Alfa Romeo is introducing its first global advertising campaign, "Near Life Experience," at the United States Grand Prix in Austin, Texas, on Sunday, October 24.
  • "The significance of launching our 'Near Life Experience' campaign for Alfa Romeo during this weekend's U.S. Grand Prix is by design," said Olivier Francois, global chief marketing officer, Stellantis.
  • The "Near Life Experience" campaign interprets new values and the ambition of Alfa Romeo, yet reminds "Alfistas" that Alfa Romeo vehicles are designed with a premium placed on both driving and emotion.
  • "For Alfa Romeo, the 'Near Life Experience' campaign is a very big step toward its future as a premium global brand," said Jean-Phillippe Imparato, chief executive officer, Alfa Romeo.

Alexander Skarsgård Stars in New Campaign for Alfa Romeo

Retrieved on: 
Wednesday, February 19, 2020
Cars, Car classifications, Motor vehicles, Sedans, Sports sedans, Fiat Chrysler Automobiles, Alfa Romeo in motorsport, Alfa Romeo, Formula One constructors, Stelvio Pass, Stelvio, FCA Global Medium Engine

The award-winning actor ("True Blood," "Big Little Lies") will be featured in two commercials, one for the new 2020 Alfa Romeo Giulia and one for the new 2020 Alfa Romeo Stelvio.

Key Points: 
  • The award-winning actor ("True Blood," "Big Little Lies") will be featured in two commercials, one for the new 2020 Alfa Romeo Giulia and one for the new 2020 Alfa Romeo Stelvio.
  • The first "Type A" video featuring Skarsgrd and the Alfa Romeo Giulia launches this week across television and the Alfa Romeo social channels, including YouTube , Facebook , Instagram and Twitter .
  • The marketing campaign supports the launch of the new 2020 Alfa Romeo Giulia and 2020 Alfa Romeo Stelvio models.
  • Born from one of the world's greatest winding roads the Stelvio Pass the 2020 Alfa Romeo Stelvio delivers performance, design and technology in an SUV that only Alfa Romeo could create.