Foundation for Chiropractic Progress Inspiring Future Doctors with Collegiate Mobile Advertising Campaign
The five chiropractic colleges partnering with F4CP on the project are Campbellsville University , Cleveland University-Kansas City , Life University , Logan University and Parker University .
- The five chiropractic colleges partnering with F4CP on the project are Campbellsville University , Cleveland University-Kansas City , Life University , Logan University and Parker University .
- In 2021, F4CP engaged in a similar mobile-driven pilot campaign with Cleveland University-Kansas City, Keiser University and Texas Chiropractic College to test the success of in-app marketing to potential chiropractic students.
- Potential chiropractic students will opt-in through the ad to engage with the video and to unlock other digital content.
- The interactive video player includes call-to-action buttons, which drive users to the web pages of participating chiropractic colleges.