Internet celebrity

impact.com Caps Strong 2023 with Market Expansion, Client Growth, and Leading Technology Innovations, Sets New ‘Partnership Economy’ Standards for Brands and Agencies

Retrieved on: 
Tuesday, December 5, 2023
Data Management, Electronic Commerce, Technology, Other Retail, Digital Marketing, Mobile, Wireless, Apps, Applications, Content Marketing, Retail, Other Communications, Publishing, Public Relations, Investor Relations, Marketing, Advertising, Communications, Social Media, Influencer, Software, Search Engine Marketing, Online Retail, Acquisition, Adweek, Investment, Consumer, Endeavour Group, Growth, Internet celebrity, Certification, Activate, Wealth, Hydro Flask, SeatGeek, Software as a service, Uncommon Goods, HubSpot, Commerce, Internet, Martech, Target, Research report, Revolut, Influencer marketing, Pressboard, CMO, PXA, Walmart, Environment, Online shopping, Tourism, Tutoring, Pepperstone, Partnership

Leading with its vision to be the unified, global standard platform for all partnership types, impact.com announced impact.com / creator -- the world’s first influencer partnership platform allowing brands and creators to discover, create, manage, and scale full-funnel influencer marketing programs, all from a single interface. With flexible and diverse payout models, brands and creators can now choose between commission or other performance-based fees, flat fee or any combination of both. In addition, enterprise clients looking for a fully customizable environment where they can collaborate directly with influencers and creators to meet their specific program goals also have access to a Branded Portal add-on. Leading brands like Target are already leveraging Branded Portal as a part of their partner strategy.

Key Points: 
  • “The Partnership Economy is increasingly commanding a very prominent seat at the revenue table in today’s leading businesses.
  • Leading brands like Target are already leveraging Branded Portal as a part of their partner strategy.
  • SaaSquatch’s technology helps brands build authentic trust with new audiences through the brand’s own customer base — turning loyal customers into trusted advocates.
  • Equally aligned, impact.com continued its technology leadership including new innovations and integrations – key to underpinning its 2023 growth and performance.

Coresight Research Announces NextGen Commerce Conference Series

Retrieved on: 
Friday, December 1, 2023
Retail, Technology, Other Retail, Software, Electronic Commerce, Artificial Intelligence, CDO, Gen, Employment, Signet Jewelers, SAP, Taubman Centers, Investment, Digi, Artificial intelligence, Commerce, Intellectual property, Algorithm, Intel, Uncertainty, Kroger, Conference, Ethicist, CMO, Internet, Content, Hudson Yards, Workplace, Lilium, Information technology, Poshmark, Internet celebrity, AI

Coresight Research is hosting a groundbreaking NextGen Commerce Conference on December 5, 2023, offering a unique platform for an in-depth exploration of the future of AI in the retail sector.

Key Points: 
  • Coresight Research is hosting a groundbreaking NextGen Commerce Conference on December 5, 2023, offering a unique platform for an in-depth exploration of the future of AI in the retail sector.
  • “AI is one of, if not the most, disruptive technologies to be introduced since the internet was created,” said Coresight Research CEO Deborah Weinswig.
  • The “Next Gen Commerce: Revolutionizing Retail With Artificial Intelligence” conference is a closed-door event.
  • For more information about sponsorship opportunities or to register to attend the “Next Gen Commerce: Revolutionizing Retail With Artificial Intelligence” conference, visit: https://coresight.com/events/next-gen-commerce-revolutionizing-retail-wi... .

The RMR Group Named a Top Place to Work by The Boston Globe for the Fourth Consecutive Year

Retrieved on: 
Thursday, November 30, 2023
Professional Services, Other Construction & Property, Commercial Building & Real Estate, Finance, Construction & Property, Asset Management, SVC, Organization, RMR, Commercial property, Connect, Internet celebrity, Management

The RMR Group (Nasdaq: RMR) today announced that for the fourth consecutive year it has been named as one of the Top Places to Work in Massachusetts by The Boston Globe.

Key Points: 
  • The RMR Group (Nasdaq: RMR) today announced that for the fourth consecutive year it has been named as one of the Top Places to Work in Massachusetts by The Boston Globe.
  • Adam Portnoy, President and Chief Executive Officer , made the following statement:
    “I want to thank our employees, whose efforts have made possible RMR’s recognition as a Top Place to Work for four consecutive years.
  • In March 2023, RMR ranked among Boston Business Journal’s Middle Market Leaders for the third time.
  • In May 2023, RMR client, Service Properties Trust (Nasdaq: SVC) , was named an Influencer in Retail Real Estate by GlobeSt.

South Africa Advertising Industry Report 2023, Featuring Profiles of Key Players Ogilvy, Dentsu, TBWA, Publicis, The MediaShop, Outdoor Network and More - ResearchAndMarkets.com

Retrieved on: 
Wednesday, November 22, 2023
Marketing, Advertising, Communications, Search Engine Marketing, Digital Marketing, TBWA, Tractor, Advertising industry, Mediashopping, Omnicom Group, Dentsu, Social media, Digital, Internet, WPP, Internet celebrity, Electricity, Environment, Netflix, African, Ogilvy, Publicis

Digital advertising is growing more than four times faster than traditional advertising, fuelled by the increasing number of internet users.

Key Points: 
  • Digital advertising is growing more than four times faster than traditional advertising, fuelled by the increasing number of internet users.
  • The main avenues are Google search engine marketing, social media advertising, and advertising on closed networks.
  • This report on the advertising industry in South Africa includes information on the state of the industry, major trends and issues, notable players and factors that influence its success.
  • There are profiles of 37 companies including major agencies such as Ogilvy, Dentsu, TBWA and Publicis, media agencies such as The MediaShop and outdoor advertising companies such as Outdoor Network and Tractor.

2023 QSR Index from Tagger Highlights Influencer Marketing Trends

Retrieved on: 
Thursday, November 16, 2023
Social Media, Influencer, Retail, Content Marketing, Technology, Public Relations, Investor Relations, Marketing, Advertising, Communications, Professional Services, Restaurant, Bar, Software, Digital Marketing, Food, Beverage, Data Analytics, Internet celebrity, Social media, Influencer marketing, QSR International, QSR, Tagger, Signal

Tagger by Sprout Social, the global technology leader in making influencer marketing more intelligent, today releases its 2023 QSR Influencer Marketing Index .

Key Points: 
  • Tagger by Sprout Social, the global technology leader in making influencer marketing more intelligent, today releases its 2023 QSR Influencer Marketing Index .
  • “Successful social media strategies that include influencer marketing efforts can be a huge advantage for QSR brands as they look to compete in a busy space,” says Dave Dickman, Head of Global Sales and Services, Influencer Marketing at Tagger.
  • “In the 2023 QSR Index, brands can see some of the specific considerations and strategies they need to consider for their current and upcoming influencer partnerships.
  • The data will be useful as we look ahead to 2024 and QSRs set new goals and explore how they can grow.”
    For Tagger’s full 2023 QSR Influencer Marketing Report, visit: https://www.taggermedia.com/research/global-industry-report-qsr-index-2023/ .

SRW Agency Co-founder, Strategy Veteran Kate Weidner Takes On Newly Created Role of Chief Strategy Officer

Retrieved on: 
Monday, December 11, 2023
Brain, Senior, Food, CSO, Consumer, Bread, Creative, Growth, SRW, Butter, Management, Media, Strategy, Internet celebrity

CHICAGO, Dec. 11, 2023 /PRNewswire/ -- SRW Agency, an independent, full-service marketing agency with a penchant for growing natural health and wellness brands, announced co-founder and CEO Kate Weidner's transition into its newly created Chief Strategy Officer role. In this role, Weidner will focus keenly on developing and deploying the strategic framework across the agency's portfolio of food, beverage and better-for-you brands..

Key Points: 
  • CHICAGO, Dec. 11, 2023 /PRNewswire/ -- SRW Agency , an independent, full-service marketing agency with a penchant for growing natural health and wellness brands, announced co-founder and CEO Kate Weidner 's transition into its newly created Chief Strategy Officer role.
  • Weidner is leading strategy on those accounts with a team deeply experienced in the wellness and food and beverage industries.
  • SRW's PR, Media, Influencer, and Creative teams will also ladder up to Weidner in this new role.
  • Kate Weidner has been with SRW since its inception and has played a critical role in the agency's success.

QYOU USA's Influencer Marketing Unit Adds To 2023 Award Accolades

Retrieved on: 
Monday, December 4, 2023
OMD, Spider-Man, Golden Drum Award, Box office, CTR, Paramount Pictures, Social media, Influencer marketing, HERE, Goldman Sachs, Home Box Office, Inc., Scream VI, Scream, SCREAM, Entrepreneur India, Growth, Internet celebrity, Social marketing, Film industry

The award faced stiff competition from leading social marketing campaigns including Havas (BBC Eurovision); MG OMD (Spiderman) and Wavemaker (Yellowstone: 1923).

Key Points: 
  • The award faced stiff competition from leading social marketing campaigns including Havas (BBC Eurovision); MG OMD (Spiderman) and Wavemaker (Yellowstone: 1923).
  • A complete presentation on the Scream VI award can be found HERE .
  • 2023 has delivered a stellar list of 23 different awards garnered by both the QYOU USA (9) and Chtrbox India (14) influencer marketing business units representing a variety of overall company campaigns and individual accomplishments.
  • Sprout Social recently published a report estimating that the Influencer Marketing industry is set to generate $21.2 billion worldwide in 2023 up from just $1.7 billion in 2016.

Google Pixel Becomes Dog's Best Friend In A New Campaign That Aims To Increase Adoption Rates Of Rescue Dogs

Retrieved on: 
Wednesday, November 29, 2023
Foot, Pet, Global Social Venture Competition, Organization, Influencer marketing, Pixel, Research, Google Pixel, Heart, Marketing, Social media, Friends, Photography, Creative, Social transformation, Partnership, Internet celebrity, Personality, AI, Dog, Television, Online shopping

NEW YORK, Nov. 29, 2023 /PRNewswire/ -- Google Pixel is working to address the rescue shelter crisis by putting the power of the Pixel camera in the hands of shelter owners across America. During pandemic shut-downs, 23 million Americans adopted pets. Now, with inflation rising and offices re-opening, animal shelters are once again overwhelmed with dogs looking for their forever homes.

Key Points: 
  • Now, with inflation rising and offices re-opening, animal shelters are once again overwhelmed with dogs looking for their forever homes.
  • Using this insight, Google Pixel created Pixel Pawtraits Kits , which put the power of the Pixel 8 Pro and its AI-enabled camera in the hands of rescue shelters to snap perfect pictures of their most adoptable pups.
  • "We are a company of dog lovers at Google," said Leanne Johnson, Head of Global Social and Influencer Marketing at Google.
  • It's a reminder that technology can be our best friend when it comes to helping our true best friends out there."

Vision Films to Release Social Media Statement Film 'Under the Influencer'

Retrieved on: 
Tuesday, November 28, 2023
Vision, Politics, Persistence of Vision (film), DVD, Haughey, VOD, Social media, Humour, NCIS, Revenge, Internet celebrity, Prodigy

LOS ANGELES, Nov. 28, 2023 /PRNewswire/ -- Vision Films Inc. ("Vision") announces the Transactional VOD release of the quirky comedy Under the Influencer on December 12, 2023.

Key Points: 
  • LOS ANGELES, Nov. 28, 2023 /PRNewswire/ -- Vision Films Inc. ("Vision") announces the Transactional VOD release of the quirky comedy Under the Influencer on December 12, 2023.
  • Under The Influencer explores the pervasive, superficial, and addictive nature of social media with humor, yet also addresses the flipside, finding a more fulfilling sense of oneself and true connection away from fame.
  • The movie was filmed on location around southern California, including in Burbank, Glendale, and Riverside.
  • The original song, "Used to Be," was written for the film and performed by lead actress Taylor Scorse.

Pacaya: Local Loneliness Solution, Fostering Connections Through Shared Activities, Redefining Community Engagement

Retrieved on: 
Tuesday, November 28, 2023
Internet celebrity, Networking hardware, Movement, Friends, Digital, Loneliness, Style Savvy: Trendsetters, Ecosystem, Pacaya

ATLANTA, Nov. 28, 2023 /PRNewswire/ -- Pacaya, an innovative social networking app combatting loneliness, has launched in Atlanta, Georgia. The platform connects individuals through shared activities, addressing isolation exacerbated by modern lifestyles. More than an app, Pacaya fosters genuine connections.Diverse Platform for EveryonePacaya caters to various users, from city newcomers to those seeking friends with shared interests. Sections for Trendsetters, Event Organizers, and local businesses create a diverse ecosystem. Influencers can create and monetize content, and businesses gain a new avenue to reach customers.Clubs and Activities: The Heart of PacayaAt the core are clubs where users meet like-minded individuals, exchange ideas, and plan activities. From volunteering to professional networking, these clubs are the heartbeat of Pacaya, fostering belonging and community spirit.Empowering Local CommunitiesPacaya's mission extends beyond individual connections to empowering local communities. By promoting activities and events, Pacaya aims to build a stronger, interconnected society. It's about combating loneliness and creating a more fulfilling life.Join the MovementPacaya invites everyone in Atlanta to join this exciting platform. Whether expanding your social circle, exploring new interests, or finding companionship, Pacaya is your gateway to a more connected life.Embrace Pacaya and join the movement towards a richer, more fulfilling social experience. Don't just join an app; become part of a community actively working towards a more interconnected society. With Pacaya, loneliness becomes a thing of the past, and the journey to a more connected life begins now.About PacayaLaunched in Atlanta is an activity app for locals to share hobbies, interests and activities. It is a social networking app with a mission to combat loneliness. The app is being launched for the first time globally but with a keen focus on the US market.Nowadays, most people live sedentary lives and spend most of their spare time on social media, TV with no interactions with others in real life, Pacaya wants to change that narrative. We want people to get off the couch and engage others locally leading to healthier and more fulfilling lives.Website: https://pacaya.com

Key Points: 
  • Join the Movement for Genuine Connections & Empowered Local Communities
    ATLANTA, Nov. 28, 2023 /PRNewswire/ -- Pacaya , an innovative social networking app combatting loneliness, has launched in Atlanta, Georgia.
  • The platform connects individuals through shared activities, addressing isolation exacerbated by modern lifestyles.
  • From volunteering to professional networking, these clubs are the heartbeat of Pacaya, fostering belonging and community spirit.
  • With Pacaya, loneliness becomes a thing of the past, and the journey to a more connected life begins now.