Internet celebrity

Clubhouse Media Group Inc. (OTC: CMGR) Forging Future of Influencer Media and Marketing

Friday, July 30, 2021 - 1:30pm

Clubhouse Media Group Inc. (OTC: CMGR) represents the future of influencer media and marketing, with a global network of four professional-run content houses, each with more than 50 content creators.

Key Points: 
  • Clubhouse Media Group Inc. (OTC: CMGR) represents the future of influencer media and marketing, with a global network of four professional-run content houses, each with more than 50 content creators.
  • Clubhouse also has a management unit specifically for individual influencer clients and an investment arm for M&A or investment activity specific to the social media influencer markets.
  • About Clubhouse Media Group Inc.
    Clubhouse Media believes it represents the future of influencer media and marketing, with a global network of professionally run content houses, each of which has its own brand, influencer cohort and production capabilities.
  • Clubhouse Media offers management, production and deal-making services to its handpicked influencers, a management division for individual influencer clients, and an investment arm for joint ventures and acquisitions for companies in the social media influencer space.

BEN Group Drives Historic Business Growth as Hollywood Productions, Social Media Content Return to Pre-Pandemic Levels

Thursday, July 29, 2021 - 5:00pm

As the entertainment, media, and advertising industries adapt to global reopenings, BEN Group is expanding its business to meet an unprecedented demand for non-disruptive advertising and empowering the flourishing creator economy.

Key Points: 
  • As the entertainment, media, and advertising industries adapt to global reopenings, BEN Group is expanding its business to meet an unprecedented demand for non-disruptive advertising and empowering the flourishing creator economy.
  • BEN Groups influencer division saw a +91% increase in pieces of content executed across a +77% increase in campaigns executed YoY.
  • As our world emerges from lockdown, were seeing social media content and streaming shows and films continue to play a vital role in defining digital culture.
  • BEN Group welcomed several executives across its product placement, influencer marketing, AI, and TubeBuddy teams to lead its explosive growth.

The Top 100 Global HR Influencers of 2021

Friday, July 30, 2021 - 1:34pm

The nominees were selected through extensive research and open nominations announced on their website, social media, and press releases.

Key Points: 
  • The nominees were selected through extensive research and open nominations announced on their website, social media, and press releases.
  • Engagedly's industry research team narrowed the list down to a 100, from nearly 400 nominations.
  • These categories are in no way intended to minimize the entirety of these influencers' accomplishments.
  • HR is an industry that is growing in all directions, and it is difficult to perfectly formulate a process that will recognize all HR professionals that are doing incredible work.

Clubhouse Media Group Inc. (OTC: CMGR) Leader in Evolving Global Advertising Space

Wednesday, July 28, 2021 - 1:30pm

Now more than ever, brands are forced to keenly monitor marketing trends and adjust strategies that increasingly point toward digital solutions to reach consumers.

Key Points: 
  • Now more than ever, brands are forced to keenly monitor marketing trends and adjust strategies that increasingly point toward digital solutions to reach consumers.
  • About Clubhouse Media Group Inc.
    Clubhouse Media believes it represents the future of influencer media and marketing, with a global network of professionally run content houses, each of which has its own brand, influencer cohort and production capabilities.
  • Clubhouse Media offers management, production and deal-making services to its handpicked influencers, a management division for individual influencer clients, and an investment arm for joint ventures and acquisitions for companies in the social media influencer space.
  • Clubhouse Medias management team consists of successful entrepreneurs with financial, legal, marketing, and digital content creation expertise.

IZEA Sees Surge in Influencer Marketing by Streaming Services

Wednesday, July 28, 2021 - 3:00pm

Orlando, Florida, July 28, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the worlds leading brands, announced today that the company has been awarded a new mid six-figure influencer marketing contract from a Fortune 100 Company.

Key Points: 
  • Orlando, Florida, July 28, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the worlds leading brands, announced today that the company has been awarded a new mid six-figure influencer marketing contract from a Fortune 100 Company.
  • IZEA has demonstrated that influencer marketing can be highly effective at driving awareness and ROI for streaming services.
  • This influencer marketing initiative will be focused on the over-the-top (OTT) and online offerings of a new children-focused entertainment property.
  • IZEA launched the industrys first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers.

Max Powers To Join Industry Leading Influencer Marketing Platform CreatorIQ As Chief Customer Officer

Wednesday, July 28, 2021 - 3:00pm

CreatorIQ , the influencer marketing platform powering efforts for brands like AB Inbev, Disney, and Unilever, today announced that industry veteran Max Powers will join the team as Chief Customer Officer.

Key Points: 
  • CreatorIQ , the influencer marketing platform powering efforts for brands like AB Inbev, Disney, and Unilever, today announced that industry veteran Max Powers will join the team as Chief Customer Officer.
  • Im thrilled to have Max join our executive team, said Igor Vaks, CreatorIQ Founder and CEO.
  • CreatorIQ is now a critical component in powering influencer marketing efforts for a large portion of the Fortune 500 brands and agency holding companies, said Powers.
  • CreatorIQ is the most trusted software to unify and power advanced influencer marketing for the worlds most innovative enterprises.

Falls & Co. Named Agency of Record for American Greetings SmashUps™ Brand of Personalized Digital Greetings

Wednesday, July 28, 2021 - 8:06pm

CLEVELAND, July 28, 2021 /PRNewswire/ --Falls & Co. today announced it has been named the agency of record for American Greetings digital business unit, AGInteractive.

Key Points: 
  • CLEVELAND, July 28, 2021 /PRNewswire/ --Falls & Co. today announced it has been named the agency of record for American Greetings digital business unit, AGInteractive.
  • Falls & Co. will use its expertise in media relations, advertising, social media, and influencer marketing to successfully enhance brand awareness of SmashUps as a refreshed brand and product line to new audiences.
  • Shortly after the launch, American Greetings collaborated with Grammy winning artist Michael Bolton to create the first celebrity SmashUp.
  • Our popular digital brands include American Greetings, Blue Mountain, SmashUps, justWink, and Creatacard.

EMCEE Launches to Make Influencers True Retailers

Wednesday, July 28, 2021 - 12:00pm

EMCEE offers brands a new type of online sales channel where influencers are retailers, exposing brands to new audiences and garnering sales around the clock.

Key Points: 
  • EMCEE offers brands a new type of online sales channel where influencers are retailers, exposing brands to new audiences and garnering sales around the clock.
  • EMCEE, the cutting-edge platform that is revolutionizing online retail by helping humans monetize their talents.
  • "EMCEE is beneficial for brands, influencers and shoppers," said Alyssa Coscarelli, Director of Partnerships for EMCEE.
  • EMCEE lets influencers become true retailers.

The Way of Advertising Future: Social Influencers and Content Creators

Tuesday, July 27, 2021 - 1:30pm

Working with content creators and influencers, those people (and things) on social media with a large or specific group of followers that can be swayed into purchases by compelling messaging, appears to be particularly effective.

Key Points: 
  • Working with content creators and influencers, those people (and things) on social media with a large or specific group of followers that can be swayed into purchases by compelling messaging, appears to be particularly effective.
  • Clubhouse has also developed Magiclytics, a platform that analyzes social media campaigns, streamlines the process of identifying influencers and designs budgets for social media spend.
  • With superstars such as Lindsay Brewer, dubbed the Future of Indy Car, as content creator, the reach of the Clubhouse portfolio attracts content creators and brands alike.
  • The company defines its total followers as a sum of all followers across all social platforms, whether Clubhouse influencers or corporate-owned social media accounts.

The Way of Advertising Future: Social Influencers and Content Creators

Tuesday, July 27, 2021 - 1:30pm

NEW YORK, July 27, 2021 /PRNewswire/ -- The $150-billion global advertising industry is looking for answers during a shakeup that has cable television charting a course emblematic of the Golden Age of Radio a century ago. Owing to the confluence of cord cutters, DVRs allowing people to skip commercials and an off-year for elections among other things, local TV ad revenue has been sinking in 2021. Now more than ever, brands are forced to keenly monitor marketing trends and adjust strategies that increasingly point toward digital solutions to reach consumers. Working with content creators and influencers, those people (and things) on social media with a large or specific group of followers that can be swayed into purchases by compelling messaging, appears to be particularly effective. By now, most people are aware of marketing via a personality, such as Kim Kardashian who can influence her followers to try a particular product. While that still has its place, the market is far more evolved and sophisticated today, with companies such as Clubhouse Media Group Inc. (OTC: CMGR) (Profile) aggregating an impressive collection of influencers and content creators with hundreds of millions of followers and combining that community with technology as a platform for collaboration and creation. That type of dynamic is a win-win for advertisers and the world's most popular social media apps and sites, including Facebook Inc. (NASDAQ: FB), Pinterest Inc. Class A (NYSE: PINS), Snap Inc. Class A (NYSE: SNAP) and Twitter Inc. (NYSE: TWTR).

Key Points: 
  • Working with content creators and influencers, those people (and things) on social media with a large or specific group of followers that can be swayed into purchases by compelling messaging, appears to be particularly effective.
  • Clubhouse has also developed Magiclytics, a platform that analyzes social media campaigns, streamlines the process of identifying influencers and designs budgets for social media spend.
  • With superstars such as Lindsay Brewer, dubbed the Future of Indy Car, as content creator, the reach of the Clubhouse portfolio attracts content creators and brands alike.
  • The company defines its total followers as a sum of all followers across all social platforms, whether Clubhouse influencers or corporate-owned social media accounts.