Melting Pot Targets Omaha as the Next Development Market in Its Aggressive Growth Plan
OMAHA, Neb., March 21, 2024 /PRNewswire-PRWeb/ -- After an impressive year of unit-level sales growth and system-wide remodeling efforts, Melting Pot, the 94-unit experiential dining fondue franchise, is eyeing growth in Nebraska. With capacity for a new Melting Pot restaurant in Omaha, the leadership team is looking for the right partner to revive the brand's presence in the state.
- OMAHA, Neb., March 21, 2024 /PRNewswire-PRWeb/ -- After an impressive year of unit-level sales growth and system-wide remodeling efforts, Melting Pot, the 94-unit experiential dining fondue franchise, is eyeing growth in Nebraska.
- Melting Pot will host a Discovery Roadshow with the Greater Omaha Chamber of Commerce on March 25th at 3 p.m.
"There was a Melting Pot in Nebraska until 2014, when it closed due to circumstances beyond our control," explained Collin Benyo, franchise growth strategist for Melting Pot. - "We have seen market segmentation in Omaha that indicates the market is home to the right kinds of guests, and we know residents will be happy to have a Melting Pot nearby again."
- What happens in a Melting Pot is as much about what's going on around that fondue pot as what's in that pot."