AdMarketplace

SitePlug Unveils Nucleus, the First Automation Platform for Commerce Publishers

Retrieved on: 
Monday, October 31, 2022
CJ, SSP, CEO, Commerce, Program, CJU, Technology, News, CPC, Shareasale, Rakuten, Automation, Online shopping, Impact, AdMarketplace, Nucleus

CHICAGO, Oct. 31, 2022 /PRNewswire-PRWeb/ -- SitePlug, a division of Affinity Global Inc, today announced the launch of Nucleus, the first platform of its kind to automate the management, revenue optimization and reporting of multiple affiliate programs for commerce publishers.

Key Points: 
  • CHICAGO, Oct. 31, 2022 /PRNewswire-PRWeb/ -- SitePlug , a division of Affinity Global Inc, today announced the launch of Nucleus , the first platform of its kind to automate the management, revenue optimization and reporting of multiple affiliate programs for commerce publishers.
  • Other features of the Nucleus platform include ready-to-use shopping widgets to increase consumer engagement.
  • All Nucleus data is consolidated in a unified reporting dashboard making it easy for publishers to analyze and manage their programs.
  • "Nucleus is a revolutionary breakthrough in yield optimization technology for commerce publishers," said Lavin Punjabi, co-founder and CEO of SitePlug.

adMarketplace Unveils Smart Product Results, Adding to its Powerhouse of Search Solutions that Empower a Smarter Search Experience for Consumers

Retrieved on: 
Tuesday, June 14, 2022
Technology, Other Retail, Marketing, Advertising, Communications, Internet, Search Engine Optimization, Retail, Search Engine Marketing, Reading, Privacy, IMPACT, SPR, Review, Constructed product result analysis, UX, Croatian Democratic Union of Bosnia and Herzegovina, Senior, Instant, Solution, COO, Online shopping, AdMarketplace

Smart Product Results (SPRs) is adMarketplaces latest innovative media product within its Instant Search media solution that optimizes the consumer search experience post-search.

Key Points: 
  • Smart Product Results (SPRs) is adMarketplaces latest innovative media product within its Instant Search media solution that optimizes the consumer search experience post-search.
  • Traditional monetized product links are specific to a single price and often direct consumers to that advertiser's product page regardless of the availability of the product.
  • Instead, Smart Product Results use a unique product identifier and proprietary technology to select the best advertiser product page based on the consumer's intent.
  • Rather than ads tracking their way to consumers, consumers are organically finding their way to adsa people-first search experience pioneered by adMarketplace.

adMarketplace Posts Triple Digit Annual Growth, Adds Senior Leadership to Support Continued Success

Retrieved on: 
Wednesday, January 12, 2022
Data Management, Online Retail, Technology, Other Communications, Marketing, Communications, Search Engine Optimization, Other Technology, Search Engine Marketing, Retail, Mobile, Wireless, Technology, Algorithm, Project, COO, Product marketing, Growth, Business analytics, Product management, CEO, VP, CJ Affiliate, Chief technology officer, SVP, Marketing, Architecture, Video game, Management, Public relations, Online shopping, Engineering, AdMarketplace

adMarketplace develops and distributes people-first media products that connect consumers to trusted brands at their moment of intent.

Key Points: 
  • adMarketplace develops and distributes people-first media products that connect consumers to trusted brands at their moment of intent.
  • To support this, adMarketplace veteran Norbert Tamas has been promoted to Chief Technology Officer.
  • In this new role, Norbert will oversee adMarketplaces technology strategy, systems and architecture to support roadmap development and execution.
  • Additionally, adMarketplace has added the following people to the executive leadership team:
    Steven Read SVP of Product Management, leading the charge for product development and strategy.

Connecting Content and Commerce: The German AdTech Platform YIELDKIT is entering the next phase of growth in the U.S.

Retrieved on: 
Wednesday, April 14, 2021
AdMarketplace, RetailMeNot, EADA Business School, EADA

Following the company\'s successful IPO, he became the first international employee in company history to be promoted to RetailMeNot\'s HQ in Austin, TX.

Key Points: 
  • Following the company\'s successful IPO, he became the first international employee in company history to be promoted to RetailMeNot\'s HQ in Austin, TX.
  • Post RetailMeNot, Nikolaus Spitzy worked for leading tech companies in New York such as adMarketplace and, most recently, White Ops.
  • Nikolaus Spitzy holds a Master\'s Degree in International Finance from EADA Business School in Barcelona, Spain.\nYIELDKIT is a technology platform that connects content with commerce.
  • It analyzes publishers\' text-based content and brings together certain terms and keywords approved by the publisher with matching e-commerce offers and services from advertisers.

adMarketplace Adds Executives Mary Young and Todd Adest to Support Growth in Search Supply and Advertiser Demand

Retrieved on: 
Tuesday, July 21, 2020
AdMarketplace, Strategic alliance

Young, who is running adMarketplaces search publisher growth strategy, brings more than 15 years of business development experience working with brands across the globe.

Key Points: 
  • Young, who is running adMarketplaces search publisher growth strategy, brings more than 15 years of business development experience working with brands across the globe.
  • She most recently served as Vice President of Strategic Alliances at IAC, where she was responsible for building nine-figure supply and demand partnerships.
  • Adest is leading adMarketplaces advertiser demand business, building on 20 years of advertising brand partnership experience.
  • Jamie Hill, adMarketplace Chief Executive Officer said, Mary and Todd both bring a wealth of industry expertise that matches the progression of our supply and demand strategies.

adMarketplace Taps iCrossing Chief Media Officer to Lead Agency Partnerships

Retrieved on: 
Tuesday, October 15, 2019
iCrossing, AdMarketplace

NEW YORK, Oct. 15, 2019 (GLOBE NEWSWIRE) -- adMarketplace , the consumer search technology company, has named Jeff Ratner as Senior Vice President of Agency Partnerships.

Key Points: 
  • NEW YORK, Oct. 15, 2019 (GLOBE NEWSWIRE) -- adMarketplace , the consumer search technology company, has named Jeff Ratner as Senior Vice President of Agency Partnerships.
  • The new role supports the companys expansion of strategic agency relationships and offerings, allowing adMarketplace to better serve key partners.
  • He brings more than 20 years of media strategy and buying experience, and most recently served as Chief Media Officer at iCrossing, where he was responsible for integrated paid and organic media efforts across Search, Social, Display, and Video in North America.
  • Jamie Hill, adMarketplace Chief Executive Officer says, Jeff brings powerful insights from the agency leadership perspective.