Integrate Launches New Product Features to Enable Connected Data Anywhere at Any Time
AUSTIN, Texas, June 5, 2023 /PRNewswire-PRWeb/ -- Integrate, the leader in B2B Precision Demand Marketing (PDM), today announced at Forrester's B2B Summit North America the launch of Mobile Connect, a new app that enables B2B marketers to capture data at third-party events, field events, and anywhere connections happen. Mobile Connect is a new feature included with the Integrate Demand Acceleration Platform (DAP) and will be available to download on iTunes and Android app stores in Q3 2023.
- Additionally, about 90% of marketers surveyed report that data compliance and accuracy is a priority at their company, underscoring the importance of connected, clean, and compliant data.
- "We're committed to developing products that support B2B marketers toward more predictable and scalable ways to ensure connected data and buyer signals, and in turn, better, more connected B2B buying experiences."
- In addition to Mobile Connect, Integrate is also releasing two new features, including an improved universal API and display ads pacing dashboards.
- The new universal API supports the ability to ingest leads into the Integrate Demand Acceleration Platform and keep data secure through new permissions and token authorization.