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TikTok, CreatorIQ Release Special Report With Data-Backed Keys To Success For Advertisers

Retrieved on:

Wednesday, December 6, 2023

Attention, EMV, Energy Brands, Unboxing, Food, ROI, Start, LOS, Rest, Music, Social media, Foodservice, Connection, Walmart, Sales, Creative industries, Medical device, Peloton, Redken

LOS ANGELES, Dec. 6, 2023 /PRNewswire-PRWeb/ -- With more than 1 billion monthly active community members, TikTok has become a driving force of digital culture and an integral platform for advertisers. To help advertisers develop more impactful experiences for the community, TikTok worked with creator marketing platform CreatorIQ to provide advertisers with the data-backed keys to success for campaigns and creative initiatives.

Key Points:

To help advertisers develop more impactful experiences for the community, TikTok worked with creator marketing platform CreatorIQ to provide advertisers with the data-backed keys to success for campaigns and creative initiatives.
"This report provides advertisers with a new playbook for how to execute successful creator campaigns, powered by data, insights, and real-world examples from leading brands identified by CreatorIQ."
At a topline, the report found that creators overwhelmingly make the best-performing TikTok ads, with recommendations carrying more weight than traditional brand advertisements and celebrity spokespeople.
TikTok and CreatorIQ's analysis also uncovers the distinguishing characteristics that separate the platform's top-performing creator ads from the rest.

SESAC Celebrates Songwriters and Publishers at 2023 Nashville Music Awards

Retrieved on:

Monday, November 6, 2023

NASHVILLE, Tenn., Nov. 6, 2023 /PRNewswire/ -- As CMA Awards week commences in Nashville, SESAC Performing Rights kicked off the celebrations, honoring songwriters and music publishers behind the year's most-performed country and Americana songs at the company's annual Nashville Music Awards held at the Country Music Hall of Fame® and Museum.

Key Points:

NASHVILLE, Tenn., Nov. 6, 2023 /PRNewswire/ -- As CMA Awards week commences in Nashville, SESAC Performing Rights kicked off the celebrations, honoring songwriters and music publishers behind the year's most-performed country and Americana songs at the company's annual Nashville Music Awards held at the Country Music Hall of Fame® and Museum.
With over 18 #1 songs to his name, Nite is one of Nashville's most prolific songwriters.
Sony Music Publishing took home the title of Publisher of the Year, after winning seven awards throughout the night.
The SESAC Heritage Award was presented in recognition of Albert E. Brumley, honoring 80 years of partnership with SESAC, and celebrating his legacy.

Revry and Discover Present The 8th Annual Queer X Awards on National Coming Out Day

Retrieved on:

Thursday, September 21, 2023

LOS ANGELES, Sept. 21, 2023 /PRNewswire-PRWeb/ -- Revry, the first global LGBTQ+ streaming service, is proud to announce the return of the annual Queer X Awards on October 11, 2023, to mark National Coming Out Day. Presented by Discover, this prestigious event recognizes and honors outstanding individuals and allies who have made an impact. Since its inception in 2016, the Queer X Awards have been a symbol of inclusivity, applauding the achievements of those who have shaped the LGBTQ+ landscape.

Key Points:

LOS ANGELES, Sept. 21, 2023 /PRNewswire-PRWeb/ -- Revry , the first global LGBTQ+ streaming service, is proud to announce the return of the annual Queer X Awards on October 11, 2023, to mark National Coming Out Day.
"Discover is steadfast in promoting inclusivity, authenticity and allyship among our customers and employees, and we are pleased to support Revry and the Queer X awards," said Jonita Wilson, Chief Diversity Officer at Discover.
"The annual Queer X Awards symbolizes a momentous celebration of extraordinary achievements within the LGBTQ+ community," said Damian Pelliccione, co-founder and CEO of Revry.
The 2023 Queer X Awards will be streamed globally and exclusively on Revry, the preeminent LGBTQ+ streaming platform for authentic queer content.

PREMIERE LAUNCHES SAN ANTONIO, 2023

Retrieved on:

Wednesday, September 6, 2023

ORLANDO, Fla., Sept. 6, 2023 /PRNewswire/ -- Following this year's highly successful Premiere Orlando show, with 42,000 visits from beauty professionals and students, 500+ exhibiting brands, and resounding praise from attendees and manufacturers alike, the Premiere Show Group is pleased to announce registration is now open for the launch of Premiere San Antonio, October 1-2, 2023, at the Henry B. González Convention Center.

Key Points:

ORLANDO, Fla., Sept. 6, 2023 /PRNewswire/ -- Following this year's highly successful Premiere Orlando show, with 42,000 visits from beauty professionals and students, 500+ exhibiting brands, and resounding praise from attendees and manufacturers alike, the Premiere Show Group is pleased to announce registration is now open for the launch of Premiere San Antonio, October 1-2, 2023, at the Henry B. González Convention Center.
With the Premiere San Antonio show pass, attendees can expect two-days packed full of more than 200 educational classes, demos of the latest and top products, insights into current trends and techniques, exclusive offers to purchase the latest products, and free admission to the Premiere San Antonio After Party.
Premiere Shows is excited to extend its invaluable 15+ year partnership with SalonCentric to this launch event in San Antonio.
To learn more about Premiere San Antonio visit: https://www.premieresanantonioshow.com/en/home.html
The Premiere Shows' events are the nation's leading network of beauty industry events, matched with world-class education from top beauty brands and renowned educators.

SmartStyle Hair Salons Launch Collaboration with Walmart+ to Offer Savings on High-Quality Haircare

Retrieved on:

Tuesday, August 22, 2023

Regis Corporation, Digital, Local, Walmart, Human, Grocery store, Matrix, Redken

MINNEAPOLIS, Aug. 22, 2023 /PRNewswire/ -- SmartStyle, the family hair salon brand located inside over 1,000 Walmart stores across North America, is announcing exclusive salon offers to members of Walmart+, the retailer's membership service with a suite of benefits including free delivery from local stores, free shipping, fuel discounts and more.

Key Points:

Local SmartStyle salons deliver a convenient full-service haircare experience from professionally trained stylists at compelling price points.
SmartStyle salons' savings options are the newest in-store offers for Walmart+ members, combining value and style with the convenience of the local Walmart store.
From quick trims to on-trend styles to hair color and highlights, SmartStyle offers affordable prices for the whole family.
SmartStyle also has a wide range of professional haircare products from Matrix, Biolage, Paul Mitchell, Redken, DESIGNLINE, Sexy Hair, Nioxin and more.

Redken Celebrates 2nd Annual National Hair Gloss Day

Retrieved on:

Wednesday, August 2, 2023

Hair, Human, Jenna, Kate Moss, Creativity, Beauty, Sunglasses, Tonkin, Franz Kline, Tuscan Leather, Human hair color, Health, Social media, Cosmetics, Fashion design, Beauty salon, Redken

NEW YORK, Aug. 2, 2023 /PRNewswire/ -- Redken, the No.1 professional hair brand in the US* and pioneer in professional haircare and color since 1960, is celebrating Redken National Hair Gloss Day on August 3rd for the second year. This exciting hair holiday aims to promote the incredible benefits of Redken's Shades EQ Hair Gloss salon service, a demi-permanent liquid gloss that can refresh, condition, tone and color correct in just 20 minutes, and recognize the remarkable impact of vibrant, healthy-looking and feeling hair created by skilled professionals.

Key Points:

NEW YORK, Aug. 2, 2023 /PRNewswire/ -- Redken , the No.1 professional hair brand in the US* and pioneer in professional haircare and color since 1960, is celebrating Redken National Hair Gloss Day on August 3rd for the second year.
As Redken kicks off its second annual National Hair Gloss Day, the brand is thrilled to continue celebrating the beauty of self-identity, creativity, expression and confidence that comes from vibrant hair color.
"The right hair color can transform not just my clients' appearance, but also their confidence and energy, which is why partnering with Redken to celebrate National Hair Gloss Day is so exciting.
National Hair Gloss Day aims to showcase the versatility and ease of self-expression through hair gloss.

Redken Announces "Haircolor of The Year"

Retrieved on:

Monday, January 23, 2023

New Shade of Blue, Erythorbic acid, Sparkling wine, Gold Roses, Glass, Collection, Citric acid, Taurine, Sunglasses, Gold, Social media, Franz Kline, Science, Cosmetics, Human hair color, Redken

NEW YORK, Jan. 23, 2023 /PRNewswire/ -- Keep the toasts coming in the new year with Redken's newly announced Haircolor of the Year for 2023 – Champagne Blonde with a Kiss of Rose. While various shades of blonde have been trending in the last few years, stylists, influencers and celebrities have started to "warm up" the hue for a softer and more natural look that is flattering on all hair types, textures and skin tones. As the No.1 professional hair brand in the US* and pioneer in professional haircare and color, Redken is leading the charge in making it easier than ever to go "Champagne Blonde" by expanding its best-selling Shades EQ collection. In honor of the trending color, the brand is officially naming Champagne Blonde with A Kiss of Rose as the 2023 Haircolor of The Year!

Key Points:

Requested to stylists by celebs and influencers around the nation, the Champagne Blonde haircolor is taking over social media feeds.
Now, Redken is taking the guesswork out of the mixing process by introducing the NEW Shades EQ Gloss Bonder Inside Gold Rose Family.
The Gold Rose Family is the newest addition to the long-standing Redken Shades EQ collection, beloved by both professionals and consumers.
Try out the official Haircolor of the Year by visiting your local salon for a Redken Shades EQ Gloss service!

Supercuts Investing in Stylists' Training with Las Vegas Education Destination

Retrieved on:

Friday, January 6, 2023

Regis Corporation, Education, Growth, Matrix, Merchandising, SVP, Las Vegas, Environment, Fashion, Supercuts, Redken

LAS VEGAS, Jan. 6, 2023 /PRNewswire/ -- Supercuts is relaunching in-person training events with the biggest event yet. On January 10, the hair salon franchise will host 850 Supercuts educators, managers and stylists for a two-day training experience. The Las Vegas Education Destination is an investment by Supercuts and Regis Corporation in the ongoing education of Supercuts stylists from around the country.

Key Points:

The Las Vegas Education Destination is an investment by Supercuts and Regis Corporation in the ongoing education of Supercuts stylists from around the country.
Along with Paul Mitchell, the Las Vegas Education Destination Event will also feature lessons from Matrix®, Redken®, Biolage®, Nioxin® and Sebastian.
Our events, like the Las Vegas Education Destination, provide them the opportunity to learn from some of the best in the business."
Training through Supercuts' Hair Stylists' Academy, in-person training sessions at salons and digital training sessions are all available for stylists at Supercuts and are conducted by specially trained Supercuts educators across the nation.

L'ORÉAL USA ROLLS OUT PRODUCT LABELING SYSTEM TO EDUCATE CONSUMERS ABOUT THE ENVIRONMENTAL IMPACT OF ITS PRODUCTS

Retrieved on:

Monday, December 5, 2022

NEW YORK, Dec. 5, 2022 /PRNewswire/ -- L'Oréal USA today announced the roll out of L'Oréal's Product Impact Labeling system in the United States. The initiative, first launched in France in 2020, gives consumers the relative environmental impact of their product compared to other L'Oréal products in the same category. Products are given a ranking on a scale from A to E by considering 14 planetary impact factors such as greenhouse gas emissions, water scarcity, ocean acidification, and impact on biodiversity, measured at every stage of a product's life cycle—from ingredients to packaging, manufacturing process, transport and ultimately use and disposal.

Key Points:

The initiative, first launched in France in 2020, gives consumers the relative environmental impact of their product compared to other L'Oral products in the same category.
"L'Oral's Product Impact Labeling system is a core component of the L'Oral for the Future program, which outlines our sustainability commitments for 2030.
Pioneered by Garnier's haircare products , the Product Impact Labeling system will roll out progressively across L'Oral's brand portfolio including Kiehl's, L'Oral Paris, Redken and CeraVe.
Following the ingredient list, consumers can find the Product Impact Label of Garnier haircare products on the product information webpage.

Saje Natural Wellness Announces Barbara De Laere as CEO

Retrieved on:

Monday, November 14, 2022

VANCOUVER, BC, Nov. 14, 2022 /PRNewswire/ -- Saje Natural Wellness, North America's leader in 100% natural essential oil-based wellness products, today announced Barbara De Laere has been named Chief Executive Officer, effective immediately.

Key Points:

VANCOUVER, BC, Nov. 14, 2022 /PRNewswire/ -- Saje Natural Wellness, North America's leader in 100% natural essential oil-based wellness products, today announced Barbara De Laere has been named Chief Executive Officer, effective immediately.
It is this experience with effective, plant-powered products that brings Barbara to Saje Natural Wellness, where she will lead the brand's expansion and growth across North America.
"The world is experiencing a fast-rising interest for nature-fueled, holistic wellness and healing plant remedies a topic I am personally very passionate about," said Barbara De Laere.
Saje Natural Wellness believes that all humans deserve physical and emotional wellness.