Pattison Outdoor Advertising

PATTISON Outdoor Increases Reach With Acquisition of Northern Ontario’s Premier Out-of-Home Company

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Friday, April 5, 2024

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SUDBURY, Ontario, April 05, 2024 (GLOBE NEWSWIRE) -- PATTISON Outdoor Advertising, a leader in the Canadian Out-of-Home advertising industry, has acquired Outdoor Exposure, a prominent outdoor advertising company in Northern Ontario. This strategic move bolsters PATTISON’s outdoor inventory, strengthening its presence in key areas of Northern Ontario including North Bay and Sudbury.

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SUDBURY, Ontario, April 05, 2024 (GLOBE NEWSWIRE) -- PATTISON Outdoor Advertising, a leader in the Canadian Out-of-Home advertising industry, has acquired Outdoor Exposure, a prominent outdoor advertising company in Northern Ontario.
This strategic move bolsters PATTISON’s outdoor inventory, strengthening its presence in key areas of Northern Ontario including North Bay and Sudbury.
The acquisition will see 79 outdoor faces added to PATTISON’s Ontario inventory, in both static and digital poster formats.
We look forward to integrating Outdoor Exposure’s assets into our portfolio and continuing to deliver exceptional service,” said Steve McGregor, President of PATTISON Outdoor Advertising.

PATTISON Outdoor Advertising and ONroute Announce a Groundbreaking Highway Advertising Partnership

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Tuesday, December 19, 2023

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TORONTO, Dec. 19, 2023 (GLOBE NEWSWIRE) -- In a transformative move that promises to redefine highway advertising, PATTISON Outdoor Advertising, Canada's leading Out-of-Home advertising company, has announced a pioneering partnership with ONroute, the premier operator of highway travel service centres in Ontario. This collaboration will unveil a first-of-its-kind highway advertising signage program, stretching along Highway 401 from the westernmost to the easternmost limits of Ontario, and touching key markets along Highway 400 up to Barrie.

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PATTISON Digital Superboard at ONRoute travel plaza in Cambridge, Ontario
TORONTO, Dec. 19, 2023 (GLOBE NEWSWIRE) -- In a transformative move that promises to redefine highway advertising, PATTISON Outdoor Advertising, Canada's leading Out-of-Home advertising company, has announced a pioneering partnership with ONroute, the premier operator of highway travel service centres in Ontario.
This collaboration will unveil a first-of-its-kind highway advertising signage program, stretching along Highway 401 from the westernmost to the easternmost limits of Ontario, and touching key markets along Highway 400 up to Barrie.
The groundbreaking signage initiative will feature a total of 23 advertising structures, sized at 14’x48’ featuring a grand total of 30 Digital Display Panels and 16 Static Display Panels.
"This collaboration with ONroute signifies a momentous step in highway advertising.

PATTISON OUTDOOR Revamps Dundas Station with New Digital Displays

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Thursday, October 19, 2023

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TORONTO, Oct. 19, 2023 (GLOBE NEWSWIRE) -- Dundas has gone digital!

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Pictured above: New PATTISON Outdoor digital display options at the Dundas TTC Station in Toronto, ON.
Fifteen new digital wall displays plus 12 new network LCD video screens showcase PATTISON Outdoor’s and the TTC’s dedication to a digital advertising future in Toronto’s subway system.
Connecting to the Eaton Centre, Dundas Square, Yonge Street downtown and Toronto Metropolitan University, Dundas Station appeals to brands that want to connect with a young, diverse audience and fashion shoppers.
“PATTISON is committed to providing premium products in premium spaces like the TTC,” said Steve McGregor, President of PATTISON Outdoor.

PATTISON Outdoor Advertising Awards $1 Million worth of Media through their Elevating Voices Grant

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Tuesday, August 29, 2023

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MISSISSAUGA, Ontario, Aug. 29, 2023 (GLOBE NEWSWIRE) -- In 2023 PATTISON Outdoor announced the launch of the very first Diversity & Inclusion focused media grant – Elevating Voices. The PATTISON Elevating Voices Media Grant garnered dozens of applicants from various organizations with a diversity and inclusion mandate from all across Canada. These applications were assessed by PATTISON’s employee-run Diversity, Equity and Inclusion committee who had the pleasure of meeting with these organizations. We are pleased to announce that seven organizations from across the country were chosen to receive a portion of the $1 million media grant value.

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Their organization implores youth to work with the community so they can help strengthen the refugee & immigrant population through unity and integration.
The grant program will leverage the reach, inventory and power of OOH advertising, giving recipients an opportunity to expand their outreach and impact in their respective communities.
“The DEI committee acknowledges that PATTISON Outdoor is very much in a unique position to share these organizations’ message of underrepresented groups with our mass reach.
This grant allows our medium to work to serve our communities in promoting diversity, equity and inclusion across the country.

PATTISON Outdoor Partners with Transit Tracking Application TransSee

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Tuesday, June 20, 2023

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TORONTO, June 20, 2023 (GLOBE NEWSWIRE) -- PATTISON Outdoor is proud to announce the latest addition to a growing collection of transit partnerships. In 2023, the transit tracking application, TransSee, partnered with PATTISON to increase visibility and tracking of transit vehicles.

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Pictured above: TTC Bus in Downtown Toronto, trackable with TransSee GPS enabled tracking software
TORONTO, June 20, 2023 (GLOBE NEWSWIRE) -- PATTISON Outdoor is proud to announce the latest addition to a growing collection of transit partnerships.
In 2023, the transit tracking application, TransSee, partnered with PATTISON to increase visibility and tracking of transit vehicles.
Tracking the weekly movements of transit vehicles can be tricky but TransSee makes it easy with its GPS enabled tracking software.
This partnership between PATTISON Outdoor and TransSee will allow for a deeper understanding of which ads are currently running and where.

Registration for Culture Days 2023 is Now Open

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Tuesday, May 16, 2023

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Registration is now open for Culture Days 2023, the annual three-week cross-country expression of arts, culture and creativity from September 22 through October 15, 2023.

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Registration is now open for Culture Days 2023, the annual three-week cross-country expression of arts, culture and creativity from September 22 through October 15, 2023.
Culture Days is a network of events, presentations, activities, and more that showcase, share, and explore the cultural personality of every participating community.
Participating as an event organizer has its benefits, with Culture Days encouraging public participation through various resources and tools to help presenters thrive.
Culture Days 2023 is from September 22 through October 15, 2023.

Bus Advertising in the GTA Now Exclusive to PATTISON Outdoor With MiWay Addition

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Tuesday, May 2, 2023

MISSISSAUGA, Ontario, May 02, 2023 (GLOBE NEWSWIRE) -- PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising company, is now the sole provider of bus advertising in the Greater Toronto Area (GTA) thanks to the addition of MiWay to its transit portfolio. The 5-year agreement for advertising rights on MiWay buses commenced on May 1, 2023. PATTISON Outdoor will sell exterior and interior bus advertising on MiWay, the public transit system for the City of Mississauga. MiWay has a fleet of about 500 buses, which allows advertisers to reach commuters in the City of Mississauga.

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MISSISSAUGA, Ontario, May 02, 2023 (GLOBE NEWSWIRE) -- PATTISON Outdoor Advertising , Canada’s leading Out-of-Home advertising company, is now the sole provider of bus advertising in the Greater Toronto Area (GTA) thanks to the addition of MiWay to its transit portfolio.
PATTISON Outdoor will sell exterior and interior bus advertising on MiWay, the public transit system for the City of Mississauga.
With the addition of MiWay, PATTISON Outdoor can now offer local and national advertisers unparalleled access to a growing population of nearly 766,000 Mississauga residents across 179 square kilometres.” Cameron Milne, VP/GM Central Region at PATTISON Outdoor.
"Adding MiWay to our bus advertising offering is an exciting milestone for PATTISON Outdoor as it allows us to further extend our reach in the Greater Toronto Area," said Nicholas Campney, Director of Leasing and Legislation at PATTISON Outdoor.

Downtown Ottawa’s Largest Advertising Canvas Is Now Available with PATTISON Outdoor

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Tuesday, January 31, 2023

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OTTAWA, Jan. 31, 2023 (GLOBE NEWSWIRE) -- In collaboration with teammates at OC Transpo and the Ottawa Senators Hockey Club, PATTISON Outdoor Advertising has introduced downtown Ottawa’s largest advertising canvas.

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OTTAWA, Jan. 31, 2023 (GLOBE NEWSWIRE) -- In collaboration with teammates at OC Transpo and the Ottawa Senators Hockey Club, PATTISON Outdoor Advertising has introduced downtown Ottawa’s largest advertising canvas.
Advertisers now have the ability to make their mark at O-Train stations in the nation’s capital with PATTISON Outdoor.
The 13 stations on O-Train Line 1 are equipped with transit advertising displays available to reach Ottawa commuters.
The Station Domination, a highly sought-after premium product offered by PATTISON Outdoor, grants advertisers all displays within a transit station.

PATTISON Outdoor Launches ‘Elevating Voices - PATTISON Diversity and Inclusion Media Grants’ to Amplify Organizations Supporting Underrepresented and Marginalized Communities Across Canada

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Wednesday, December 7, 2022

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This gives local non-profits and charitable organizations an opportunity to expand their outreach with traditional media, especially those serving underrepresented and vulnerable communities.

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This gives local non-profits and charitable organizations an opportunity to expand their outreach with traditional media, especially those serving underrepresented and vulnerable communities.
PATTISON is a Canadian company, and passionately believes in the diversity that makes this country so very special.” – Steve McGregor, President of PATTISON Outdoor.
PATTISON Outdoor launched their Diversity and Inclusion committee in 2020, to address diversity within the company, and the industry.
“We recognize that we are in the unique position to amplify the message of underrepresented groups with our mass reach.

Bidding opens today for the 2022 Ontario Science Centre eAuction

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Thursday, September 29, 2022

Bidding opens today for the 2022 Ontario Science Centre eAuction, proudly sponsored by RBC, in support of innovative, inspiring and accessible science learning experiences.

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Bidding opens today for the 2022 Ontario Science Centre eAuction, proudly sponsored by RBC, in support of innovative, inspiring and accessible science learning experiences.
The eAuction closes on October 6 during the RBC Innovators Ball, the Ontario Science Centre's 15th annual fundraising gala.
"Whether it's a memorable visit to our Space Hall, building a roller coaster in KidSpark or learning from science educators during a school program, the Ontario Science Centre is inspiring young minds and sparking innovation," says Paul Kortenaar, CEO of the Ontario Science Centre.
"I encourage everyone to take part in the Ontario Science Centre eAuction and the RBC Innovators Ball.