Professional Bull Riders: Heroes and Legends

LootMogul, Sports Metaverse signs $10M deal with Seasoned Bull Riding Investors & Hall of Famers

Retrieved on: 
Tuesday, October 11, 2022

"This is a game-changing partnership with the legendary bull riding team and rodeo veteran sports investors to bring one of the most profitable sports in the LootMogul metaverse.

Key Points: 
  • "This is a game-changing partnership with the legendary bull riding team and rodeo veteran sports investors to bring one of the most profitable sports in the LootMogul metaverse.
  • We look forward to working with all the industry's key players to achieve their goals.
  • LootMogul is an athlete-led sports metaverse (web3 platform); powered by virtual real estate, training academies, blockchain games, metashops for brands and athletes with in-real-life (IRL) rewards.
  • LootMogul is expanding the web3 community by bringing web2 gamers and sports fanatics to the metaverse.

Pit Boss® Grills Named Presenting Partner For PBR Express Ranches Classic

Retrieved on: 
Friday, July 30, 2021

Also part of the event will be the PBR Express Ranches Classic 15/15 Bucking Battle, which will match the world's top 15 bull riders against the top 15 bulls in attendance.

Key Points: 
  • Also part of the event will be the PBR Express Ranches Classic 15/15 Bucking Battle, which will match the world's top 15 bull riders against the top 15 bulls in attendance.
  • As the Official Grill of the Cowboy, Pit Boss Grills will be the presenting partner for the PBR Express Ranches Classic.
  • "Pit Boss is blessed to increase its footprint in the Pro Bull Riding space and partner with PBR for the Express Ranches Classic this weekend," said Dansons President, Jeff Thiessen.
  • For more information on the PBR Express Ranches Classic presented by Pit Boss Grills, be sure to visit their website at:
    Pit Boss Grills, the fastest growing brand in the grilling industry, offers the best value per square inch in the pellet grill market, doing so with innovation, excellence and a distinctly customer-driven approach.

Kubota Signs On For A Wild Ride As Newest Partner Of Professional Bull Riders

Retrieved on: 
Tuesday, July 27, 2021

Kubota will have an exclusive equipment presence at PBR's top two U.S. tours as well as the five-nation tournament known as "the Olympics of bull riding."

Key Points: 
  • Kubota will have an exclusive equipment presence at PBR's top two U.S. tours as well as the five-nation tournament known as "the Olympics of bull riding."
  • "Just like the feeling you get when you fire up your hard-working Kubota equipment, you can feel the same excitement and anticipation at PBR events.
  • We're excited to sponsor these premier PBR tours along with the Global Cup and look forward to the exhilarating ride ahead."
  • For product literature or dealer locations, contact: Kubota Tractor Corporation, 1000 Kubota Drive, Grapevine, TX 76051, (888) 4-KUBOTA [(888) 458-2682], Ext.

Tractor Supply Company Enters New Milestone Partnership With Professional Bull Riders

Retrieved on: 
Friday, July 16, 2021

Tractor Supply Company (NASDAQ: TSCO ), the largest rural lifestyle retailer in the United States, today announced a multi-year agreement to be the official Life Out Here partner for Professional Bull Riders (PBR), the worlds leading bull riding organization.

Key Points: 
  • Tractor Supply Company (NASDAQ: TSCO ), the largest rural lifestyle retailer in the United States, today announced a multi-year agreement to be the official Life Out Here partner for Professional Bull Riders (PBR), the worlds leading bull riding organization.
  • Tractor Supply customers are some of Professional Bull Ridings biggest fans, and a partnership with PBR presents an ideal opportunity to support our customers and their passions, said Christi Korzekwa, Senior Vice President, Marketing, at Tractor Supply.
  • Tractor Supply will also be a key partner at the PBR Global Cup, a five-country tournament considered to be the Olympics of bull riding.
  • At March 27, 2021, the Company operated 1,944 Tractor Supply stores in 49 states and an e-commerce website at www.TractorSupply.com .

TAAT™ Becomes Exclusive Combustible Smoke Product Sponsor of the Professional Bull Riders League (“PBR”) Through 2023

Retrieved on: 
Wednesday, April 21, 2021

b'As live attendance of sporting events begins to resume in 2021, the Company has entered into an agreement in which TAAT\xe2\x84\xa2 will sponsor PBR bull riding events in the United States.

Key Points: 
  • b'As live attendance of sporting events begins to resume in 2021, the Company has entered into an agreement in which TAAT\xe2\x84\xa2 will sponsor PBR bull riding events in the United States.
  • PBR hosts over 300 events each year including Unleash the Beast, which is televised nationally on U.S. channels, as well as several networks around the world in 50 nations and territories1.
  • \xe2\x80\x9cThe strong record of PBR\xe2\x80\x99s sponsorship renewal speaks to its success in delivering on the brand awareness metrics sought by its sponsors.
  • PBR was formed in 1992 by an entrepreneurial group of 20 bull riders and today attracts an annual total of more than three million fans in attendance of its live events.

Mechanix Wear Announces Agreement to Become Official Work Glove of Professional Bull Riders

Retrieved on: 
Wednesday, March 17, 2021

Mechanix Wear , the leader in high-performance hand protection, and Professional Bull Riders (PBR) , the worlds biggest stage for professional bull riding, announced today a multi-year agreement that makes Mechanix Wear the Official Work Glove of the PBR.

Key Points: 
  • Mechanix Wear , the leader in high-performance hand protection, and Professional Bull Riders (PBR) , the worlds biggest stage for professional bull riding, announced today a multi-year agreement that makes Mechanix Wear the Official Work Glove of the PBR.
  • The brand also becomes an Official Partner of the PBR and PBR Unleash The Beast, the organizations premier series.
  • The Mechanix Wear and Professional Bull Riders brands are both synonymous with durability and performance, said Michael Hale, CEO of Mechanix Wear.
  • Since the debut of the Original work glove at the 1991 Daytona 500, Mechanix Wear has built a reputation as the leader in automotive, construction, industrial, and tactical hand protection.

Bobcat Company Excited to Partner With Two-time PBR World Champion Jess Lockwood

Retrieved on: 
Wednesday, February 24, 2021

Bobcat Company , a global leader in the compact equipment industry, has formed a marketing partnership with Jess Lockwood, a two-time PBR (Professional Bull Riders) World Champion.

Key Points: 
  • Bobcat Company , a global leader in the compact equipment industry, has formed a marketing partnership with Jess Lockwood, a two-time PBR (Professional Bull Riders) World Champion.
  • The PBR elite competition series, Unleash the Beast, scheduled Feb. 26-27 in Fort Worth, Texas, is the first event at which Lockwood will represent Bobcat.
  • In addition to his PBR experience, Lockwood is a rancher and owns Bobcat compact equipment.
  • Jess Lockwood (born Sept. 28, 1997) is an American professional bull rider on the PBR tour and a five-time PBR World Finals qualifier, from 2016 to 2020.

Annual Milliman survey reveals increasing pricing and implementation activity of UL/IUL products as end of transition period for PBR and 2017 CSO nears

Retrieved on: 
Wednesday, July 10, 2019

"The end of the three-year transition period for PBR and the 2017 CSO implementation has caused a flurry of activity among UL/IUL carriers," says Sue Saip, consulting actuary and co-author of the annual study.

Key Points: 
  • "The end of the three-year transition period for PBR and the 2017 CSO implementation has caused a flurry of activity among UL/IUL carriers," says Sue Saip, consulting actuary and co-author of the annual study.
  • Implementation of PBR was allowed as early as Jan. 1, 2017, subject to a three-year transition period.
  • The average issue year to implement the 2017 CSO (as reported by survey participants) is 2019 for all UL/IUL products.
  • Ten of the 29 survey participants reported the same year for implementation of both PBR and the 2017 CSO.