Cheetos® Enters New Category with Debut of CHEETOS® Pretzels
PLANO, Texas, Oct. 19, 2023 /PRNewswire/ -- From Cheetos Popcorn to Cheetos Mac N' Cheese, Cheetos has been leaving its mark on the snack aisle for years with unexpected innovations. Now, Chester Cheetah is at it again – Cheetle-fying yet another beloved snack with the creation of Cheetos Pretzels.
- Now, Chester Cheetah is at it again – Cheetle-fying yet another beloved snack with the creation of Cheetos Pretzels.
- "Cheetos pretzels maximize the fan-favorite seasoning in each bite with the perfect product texture, ultimately bringing the Cheetos flavor experience to life in pretzel form."
- Similar to Cheetos, pretzels are a go-to snack – in fact, 63% of Cheetos consumers are also buying pretzels.1 With flavored pretzels driving 58% of the category's total growth,2 it's clear that pretzels lovers are looking for more flavorful options.
- The two flavors, Cheetos Pretzels Cheddar and Cheetos Pretzels Flamin' Hot, can be purchased at retailers nationwide for $5.69 in 10oz and $2.49 in 3oz bags.