Travelers Marketing Named an Ally in Action by USDOT
The U.S. Department of Transportation (USDOT) has officially named Travelers Marketing an Ally in Action to join its campaign and Secretary Pete Buttigieg’s call to action to reverse the spike in crashes and traffic-related fatality rates.
- The U.S. Department of Transportation (USDOT) has officially named Travelers Marketing an Ally in Action to join its campaign and Secretary Pete Buttigieg’s call to action to reverse the spike in crashes and traffic-related fatality rates.
- “We are honored and delighted to be singled out to answer the call with our novel highway safety program, developed to utilize innovative marketing tools to target, engage, and assist communities that experience inequitable crash rates,” stated Travelers Marketing Road Safety Communications Program Director Jeff Larason.
- Travelers Marketing’s “Road Safety Communications – Community Outreach & Engagement Program” addresses entrenched road safety issues in vulnerable communities where crashes, injuries, and fatalities occur at an inequitable rate.
- “We are pleased to support Travelers Marketing’s programs promoting safe driving behavior by engaging directly with underserved communities where they live, work, and play.”