Anicura

Mars Petcare Tackles Pet Homelessness with 13th Annual BETTER CITIES FOR PETS™ Adoption Weekend

Wednesday, October 20, 2021 - 1:00pm

"Our Annual Mars Petcare Adoption Weekend is a great way to rally our communities, brands and Associates around our ambition to end pet homelessness," said Ikdeep Singh, Regional President, Mars Petcare North America.

Key Points: 
  • "Our Annual Mars Petcare Adoption Weekend is a great way to rally our communities, brands and Associates around our ambition to end pet homelessness," said Ikdeep Singh, Regional President, Mars Petcare North America.
  • Mars Petcare is also partnering with Titans quarterback and pet parent, Ryan Tannehill , to share the importance of pet adoption.
  • "I'm excited to support Mars Petcare's 13th Annual BETTER CITIES FOR PETS Adoption Weekend, because I believe every pet deserves a loving home."
  • For more information about the BETTER CITIES FOR PETS program and the BETTER CITIES FOR PETS certification, visit BetterCitiesForPets.com.

Mars Wrigley Announces Community-Driven Halloween Activities in Four Major Cities

Monday, October 18, 2021 - 2:00pm

After helping ensure Halloween 2020 was not cancelled, Mars Wrigley is proud to continue its Halloween celebrations and expand efforts in cities where its Associates live and work.

Key Points: 
  • After helping ensure Halloween 2020 was not cancelled, Mars Wrigley is proud to continue its Halloween celebrations and expand efforts in cities where its Associates live and work.
  • "Mars Wrigley is proud to support our local communities," said Tim LeBel, Chief Halloween Officer at Mars Wrigley.
  • The annual Mars Wrigley Halloween celebration in the Newark community is a much-anticipated tradition that continues to deliver seasonal joy and excitement to local families.
  • For more updates on Mars Wrigley Halloween plans followMars Wrigleyon Instagram, LinkedIn and Facebook .

TWIX® Brings Iconic Rivalry To The NFT Space

Thursday, October 14, 2021 - 2:00pm

NEWARK, N.J., Oct. 14, 2021 /PRNewswire/ --Today, Mars Wrigley's TWIX announced it's putting the "fun" in non-fungible token (NFT) as Left TWIX and Right TWIX bring their iconic, joyful rivalry to the digital art world with the launch of the brand's first NFTs.

Key Points: 
  • NEWARK, N.J., Oct. 14, 2021 /PRNewswire/ --Today, Mars Wrigley's TWIX announced it's putting the "fun" in non-fungible token (NFT) as Left TWIX and Right TWIX bring their iconic, joyful rivalry to the digital art world with the launch of the brand's first NFTs.
  • TWIX knows the only thing better than a singular, unique experience, is two singular, unique experiences that are exactly the same.
  • Both Left and Right TWIX believe they are of the highest nobility and the artworks by YEAHYEAHCHLOE showcase just that.
  • For more information on TWIX, visit TWIX.com and join in on the conversation by using #NFTWIXon Facebook , Twitter and Instagram .

The GREENIES™ Brand Introduces Line of Supplements for Dogs, to Support Canine Health and Wellness

Tuesday, October 12, 2021 - 2:00pm

The new Supplements aim to support pets' wellness to help dogs be at their best.

Key Points: 
  • The new Supplements aim to support pets' wellness to help dogs be at their best.
  • GREENIES DogSupplements are designed to help care for our pets in a way that's both effortless and enjoyable.
  • GREENIES Immune Health Supplementscontain a powerful blend of antioxidants, Vitamin C and Vitamin E, to help support your dog's natural defenses.
  • For more information, visit greenies.com/supplements , and follow the GREENIES brand on social including Instagram , Twitter , Facebook and TikTok .

M&M'S® Ice Cream Unveils New Seasonal Holiday Fun Cups

Tuesday, October 12, 2021 - 1:10pm

M&M'S Ice Cream Holiday Fun Cups are filled with vanilla-flavored ice cream, a delicious chocolate swirl and mixed with plenty of festive red and green M&M'S Minis for fans to enjoy.

Key Points: 
  • M&M'S Ice Cream Holiday Fun Cups are filled with vanilla-flavored ice cream, a delicious chocolate swirl and mixed with plenty of festive red and green M&M'S Minis for fans to enjoy.
  • "This year, ice cream and M&M'S lovers alike can celebrate the season with the flavors they know and love, but now with an additional hint of excitement and festive joy with our M&M'S Ice Cream Holiday Fun Cups."
  • The treat joins the current M&M'S Ice Cream portfolio, which includes M&M'S Ice Cream Cones, M&M'S Ice Cream Fun Cups available in Vanilla with Chocolate Swirl and Chocolate Swirl and M&M'S Ice Cream Cookie Sandwiches, available in Vanilla, Mint, Classic and Chocolate.
  • The Mars Wrigley Ice Cream Portfolio also includes a variety of TWIX Ice Cream Bars and SNICKERS Ice Cream bars.

Mars Pledges Fresh Climate Action to Achieve Net Zero Emissions Across Full Value Chain

Tuesday, October 5, 2021 - 5:05am

Executive pay will be strongly linked to climate action and the 20,000+ suppliers in the Mars value chain are being challenged to step up and set their own commitments.

Key Points: 
  • Executive pay will be strongly linked to climate action and the 20,000+ suppliers in the Mars value chain are being challenged to step up and set their own commitments.
  • "To mitigate this real and tangible threat, the science tells us net zero targets must be broad in their reach, capturing emissions across the entire value chain and plans need to have material, interim targets.
  • Mars has been driving climate action on emissions for more than a decade with an existing commitment set in 2009 to achieve net zero in direct operations by 2040.
  • Since 2015, Mars has cut emissions in its full value chain by 7.3% despite the business continuing to grow.

Mars Pledges Fresh Climate Action to Achieve Net Zero Emissions Across Full Value Chain

Tuesday, October 5, 2021 - 5:05am

Executive pay will be strongly linked to climate action and the 20,000+ suppliers in the Mars value chain are being challenged to step up and set their own commitments.

Key Points: 
  • Executive pay will be strongly linked to climate action and the 20,000+ suppliers in the Mars value chain are being challenged to step up and set their own commitments.
  • "To mitigate this real and tangible threat, the science tells us net zero targets must be broad in their reach, capturing emissions across the entire value chain and plans need to have material, interim targets.
  • Mars has been driving climate action on emissions for more than a decade with an existing commitment set in 2009 to achieve net zero in direct operations by 2040.
  • Since 2015, Mars has cut emissions in its full value chain by 7.3% despite the business continuing to grow.

Mars Wrigley Announces Limited Edition SNICKERS® Cinnamon Bun

Monday, October 4, 2021 - 1:00pm

NEWARK, N.J., Oct. 4, 2021 /PRNewswire/ -- Today, Mars Wrigley announced SNICKERS latest, mouth-watering innovation SNICKERS Cinnamon Bun will be hitting Walmart shelves in October, taking the classic seasonal flavor to the next level.

Key Points: 
  • NEWARK, N.J., Oct. 4, 2021 /PRNewswire/ -- Today, Mars Wrigley announced SNICKERS latest, mouth-watering innovation SNICKERS Cinnamon Bun will be hitting Walmart shelves in October, taking the classic seasonal flavor to the next level.
  • season, SNICKERS Cinnamon Bun brings the flavor of warm-from-the-oven cinnamon rolls into your favorite SNICKERS chocolate bar.
  • "SNICKERS Cinnamon Bun delivers a classic flavor that welcomes the fall season and offers a moment of comfort with a taste and texture only SNICKERS can provide."
  • SNICKERS Cinnamon Bun will be available for a limited time only beginning in October exclusively at Walmart in Singles (1.5 oz.)

STARBURST® Releases Official "Little Lad" Halloween Costume

Thursday, September 30, 2021 - 6:39pm

The now-iconic character originates from the STARBURST "Bus Station'' ad from 2007 whose wacky character and catchy song introducing STARBURST Berries & Creme has found virality with a younger generation.

Key Points: 
  • The now-iconic character originates from the STARBURST "Bus Station'' ad from 2007 whose wacky character and catchy song introducing STARBURST Berries & Creme has found virality with a younger generation.
  • "To celebrate, we're excited to help fans embrace their inner Little Lad this Halloween by releasing official limited-edition STARBURST Little Lad costumes."
  • The official STARBURST Little Lad costume contest begins September 30, 2021 and closes October 7, 2021.
  • For more information on STARBURST, follow @STARBURST on TikTok , Twitter , Instagram and Facebook and join in on the conversation using #STARBURST.

Mars Wrigley engages in a climate-smart venture to catalyze a shift towards Modern Sustainable Cocoa Farming.

Tuesday, September 28, 2021 - 4:20pm

Andean Cacao is a climate-smart venture that seeks to catalyze sustainable farming, by changing how cocoa is grown and pioneering modern agriculture practices that regenerate soil and positively impact communities.

Key Points: 
  • Andean Cacao is a climate-smart venture that seeks to catalyze sustainable farming, by changing how cocoa is grown and pioneering modern agriculture practices that regenerate soil and positively impact communities.
  • This innovative venture is the latest step in Mars Wrigley's journey through its Cocoa for Generations strategy to build a modern, inclusive, and sustainable cocoa supply chain.
  • I'm excited about the knowledge we will gather through the Andean Cacao venture to apply the best of Modern Sustainable Cocoa Farming elsewhere, to scale learnings, and to continue our journey to create a modern, inclusive, and sustainable cocoa supply."
  • Mars Wrigley sources from more than 13 countries to createthe right mix of cocoa for the chocolate portfolio that its consumers love.