Inscape and instress

AdImpact and Inscape Announce Data Collaboration to Help Unlock the Full Value of Local Media

Retrieved on:

Thursday, August 10, 2023

ACR, Advertising, Software as a service, Partnership, NRP, CTV, Intelligence, DSPS, SSPS, Television, Mobile phone, Inscape and instress

ALEXANDRIA, Va., Aug. 10, 2023 (GLOBE NEWSWIRE) -- Today, AdImpact , the leading ad intelligence Software-as-a-Service company, announced a multi-year agreement with Inscape.

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ALEXANDRIA, Va., Aug. 10, 2023 (GLOBE NEWSWIRE) -- Today, AdImpact , the leading ad intelligence Software-as-a-Service company, announced a multi-year agreement with Inscape.
As media companies, agencies, DSPs and SSPs face enormous challenges in the local media space, this agreement will help enable AdImpact to answer the complex questions surrounding incremental reach, post campaign analysis, media planning and local ad detection.
As the television landscape becomes more fragmented and personalized, local measurement and insights are paramount for the advertising industry," said Ken Norcross, Vice President, Data Licensing and Strategy, Inscape.
“Our partnership with Inscape represents a significant step forward for the advancement of local measurement and comprehensive local ad detection across broadcast, cable and streaming,” said Kyle Roberts, CEO of AdImpact.

MarketCast Expands Brand Effect™ Ad Measurement Across Platforms

Retrieved on:

Thursday, March 23, 2023

LOS ANGELES, March 23, 2023 /PRNewswire/ -- Data driven insights and research company MarketCast today announced that it is expanding its Brand Effect™ advertising measurement platform to support the changing way audiences are engaging with media and entertainment across platforms. Long considered an industry standard for measuring advertising resonance on linear TV, MarketCast Brand Effect now provides advertisers a holistic view of how ad creative is breaking through and driving memorability with audiences across CTV, streaming and social media.

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"With CTV experiencing massive growth both in viewership and ad spending, it's critical our Brand Effect platform evolves to support advertisers and their measurement needs everywhere they need to be," said John Batter, CEO of MarketCast.
"We are thrilled to bring the most innovative version of our ad resonance measurement to market with Inscape's leading TV viewing data.
MarketCast is also partnering with major broadcasters and streamers to measure the impact of entertainment content and platforms on advertising resonance.
The Brand Effect cross-platform solution represents the first new advertising measurement product MarketCast has launched following its acquisition of Phoenix Marketing International (PMI) last year.

Inscape and HUK 121 Announce Expiry of Offer

Retrieved on:

Wednesday, January 4, 2023

HUK, Offer and acceptance, TSX, INQ, Indian stock exchange, Security (finance), Inscape and instress

HOLLAND LANDING, Ontario, Jan. 04, 2023 (GLOBE NEWSWIRE) -- Inscape Corporation (“Inscape” or the “Company”) (TSX: INQ), and HUK 121 Limited (the “Offeror”), jointly announce that no additional shares were deposited during the mandatory 10-day extension period under the offer dated November 17, 2022 (the “Offer”) made to shareholders of Inscape.

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HOLLAND LANDING, Ontario, Jan. 04, 2023 (GLOBE NEWSWIRE) -- Inscape Corporation (“Inscape” or the “Company”) (TSX: INQ), and HUK 121 Limited (the “Offeror”), jointly announce that no additional shares were deposited during the mandatory 10-day extension period under the offer dated November 17, 2022 (the “Offer”) made to shareholders of Inscape.
On December 23, 2022, 12,661,625 Common Shares (representing approximately 88.05% of the issued and outstanding Common Shares) (the “Deposited Shares”) were deposited to the Offer and taken up by the Offeror.
Immediately prior to taking up the Deposited Shares, the Offeror did not own or control any Common Shares.
Immediately after taking up the Deposited Shares, the Offeror owns or controls 12,661,625 Common Shares (representing approximately 88.05% of the issued and outstanding Common Shares).

Inscape announces all cash offer of $0.007 per share

Retrieved on:

Saturday, October 29, 2022

The Inscape Board received a verbal opinion on October 28, 2022 from Evans & Evans, Inc. that the Offer Price was fair, from a financial point of view, to shareholders of the Company.

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The Inscape Board received a verbal opinion on October 28, 2022 from Evans & Evans, Inc. that the Offer Price was fair, from a financial point of view, to shareholders of the Company.
The Companys exploration of other strategic alternatives, and that the Offer is the only alternative available to provide liquidity and consideration to the Shareholders.
After the Offer is commenced Inscape shareholders (and others) will be able to obtain, at no charge, a copy of the Offer, take-over bid circular and various associated documents when they become available online at www.SEDAR.com .
However, the Offeror may in its sole discretion, take such action as it deems necessary to extend the Offer in any such jurisdiction.

605 and VIZIO Announce Extended Agreement

Retrieved on:

Wednesday, May 18, 2022

Today, 605, a global leader in television and cross-platform measurement, analytics and attribution, announced the renewal of their existing agreement with VIZIO (NYSE: VZIO) the leading provider of automatic content recognition (ACR) technologies from its Inscape data division.

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Today, 605, a global leader in television and cross-platform measurement, analytics and attribution, announced the renewal of their existing agreement with VIZIO (NYSE: VZIO) the leading provider of automatic content recognition (ACR) technologies from its Inscape data division.
The extended partnership will support 605s measurement, attribution, and reporting capabilities through the continued delivery and use of Inscapes data set.
Under the newly formed agreement, 605 will maintain access to VIZIOs Inscape ACR data from approximately 20 million opted-in VIZIO Smart TVs for planning and measurement.
The extended agreement, in its third renewal, will now run through the end of 2026.

Nielsen Expands Smart TV Data Deal with VIZIO's Inscape for Local and National TV Viewership

Retrieved on:

Tuesday, April 26, 2022

NEW YORK, April 26, 2022 /PRNewswire/ -- Nielsen (NYSE: NLSN) and VIZIO (NYSE: VZIO) today announced a multi-year agreement that provides Nielsen with precise glass-level viewership data powered by Inscape Smart TV data. The deal includes a period of exclusivity for data gathered on an expanded roster of 400 local stations that will be processed around the clock by Inscape's systems.

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Nielsen expands rights to use Inscape ACR data from approximately 20 million VIZIO TVs, obtains first window of exclusivity to VIZIO's newly expanded local station coverage
NEW YORK, April 26, 2022 /PRNewswire/ -- Nielsen (NYSE: NLSN) and VIZIO (NYSE: VZIO) today announced a multi-year agreement that provides Nielsen with precise glass-level viewership data powered by Inscape Smart TV data.
Nielsen, which licensed Inscape for national addressable measurement starting in 2021, now has the rights from VIZIO to integrate Inscape data in both its local and national audience measurement solutions.
This agreement with one of the premier Smart TV manufacturers, for both national and local measurement, further validates our commitment," said Peter Bradbury, Chief Commercial Officer, Nielsen.
VIZIO's Inscape data captures viewing data from millions of connected TV devices (including cable box, set top box , DVR, etc.)

Inscape announces the closing and completion of the sale and leaseback of the Holland Landing Facility

Retrieved on:

Tuesday, January 25, 2022

INQ, Property, Review, Risk, Purchasing, Sale, TSX, Legislation, Perception, Company, Phrase, GLOBE, CEO, Terminology, Risk management, Lease, Inscape and instress

The completion of this transaction remains consistent with our strategic plan and is another material step in our efforts to improve operations and the financial profile of Inscape.

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The completion of this transaction remains consistent with our strategic plan and is another material step in our efforts to improve operations and the financial profile of Inscape.
Further details on our planned footprint reduction within Holland Landing and expected efficiencies to be derived will be detailed in subsequentpress releases after completion of our full review currently in progress, commented Eric Ehgoetz, CEO.
Our versatile portfolio includes systems furniture, storage, and walls all of which are adaptable and built to last.
The Company does not undertake to update any forward-looking information, except in accordance with applicable securities laws.

VideoAmp and VIZIO Announce Renewed Partnership

Retrieved on:

Wednesday, October 6, 2021

VideoAmp and VIZIO (NYSE: VZIO) today announced a newly formed agreement in support of VideoAmps cross-screen measurement and currency solution.

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VideoAmp and VIZIO (NYSE: VZIO) today announced a newly formed agreement in support of VideoAmps cross-screen measurement and currency solution.
Weve had a longstanding relationship with VIZIO and are looking forward to what the future holds for our partnership.
VIZIO has been a trusted partner in helping us achieve an unrivaled level of confidence and service for our clients.
VideoAmp maintains a unique position with the renewed partnership, with a direct input of VIZIO data into VideoAmps commingled TV viewership footprint.

Inscape And Kinetiq Partner To Link TV Brand Exposures To Household-Level Data From Millions Of Connected TVs

Retrieved on:

Wednesday, September 9, 2020

Visual arts, Mass media, Information and communications technology, Television technology, Interactive television, Vizio Inc., Digital television, Multimedia, Video on demand, Smart TV, Inscape and instress, Inscape

This powerful combination allows marketers to better measure the effectiveness of their TV investment across ads, sponsorships, and earned media.

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This powerful combination allows marketers to better measure the effectiveness of their TV investment across ads, sponsorships, and earned media.
"We are excited about the new possibilities created through the powerful combination of Kinetiq and Inscape," said Greg Hampton, Vice President, Business Development, Inscape.
In return, Kinetiq gains access to Inscape's household-level, second-by-second viewing data from 15 million Vizio smart TVs.
Inscape is a TV intelligence company that captures highly accurate, up-to-date viewing data from millions of smart TVs.

MadHive, Inscape Partner To Enable Cross-Platform Linear, OTT Planning, Activation and Attribution For Local TV Broadcasters and Advertisers

Retrieved on:

Wednesday, June 12, 2019

Entertainment, TV and Radio, Technology, Other Technology, Communications, Advertising, Television, Terminology, Telecommunications, Television technology, Internet television, Broadcasting, Interactive television, Digital television, Smart TV, Inscape and instress, Audience measurement, Ott

This partnership enables advertisers to holistically analyze cross-screen linear and OTT campaigns, while calibrating audiences to drive real business outcomes.

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This partnership enables advertisers to holistically analyze cross-screen linear and OTT campaigns, while calibrating audiences to drive real business outcomes.
Advertisers are increasingly looking to take advantage of optimized OTT ad buys especially using local broadcaster inventory, said Jodie McAfee, SVP of Sales and Marketing at Inscape.
This deal brings optimized cross-platform advertising to all local TV markets in the U.S. regardless of what service provider a home uses to bring OTT into the home.
Inscape is a TV intelligence company that captures highly accurate, up-to-date viewing data from millions of smart TVs.